This year's China Home Appliances and Consumer Electronics Expo and AWE2018 are in full swing in Shanghai, attracting many home appliance manufacturers. This exhibition, home appliance intelligence is a trend that can not be ignored. Throughout the various manufacturers released new home appliances, including black Electrical products, white goods, and even some small household appliances, almost all use 'smart' as a selling point.
AWE2018 Hisense Booth
The term “intelligence” has been a hot topic in the home appliance industry in recent years. Related products have emerged in an endless stream. Independent research institutions predict that the potential market size of smart homes in China is approximately 5.8 trillion yuan. Among them, smart home appliances have the highest market share and market share 70%; The number of smart devices is expected to grow from less than one million units in 2014 to 223 million units in 2020. Consumer demand for smart appliances is erupting, and there is huge room for industry development.
Hisense refrigerator days new series conference
And Hisense's new Tianyi series, the BCD-552WTDGVBPI cross four-door refrigerator, launched on March 9 is also a continuation of the concept of intelligence. Feng Tao, general manager of Hisense Rongsheng’s domestic marketing, said in an interview with China National Grid that “This release Scorpio's new refrigerator provides a healthier, smarter storage environment for the mid-range and high-end people's diet. It started the first shot of Hisense Refrigerator's 2018 acceleration of the high-end market.'
General Manager of Hisense Rongsheng Domestic Marketing Feng Tao
Ordinary consumers are often accustomed to paying attention to products, but little is known about the technological changes that are hidden inside the products. However, at the announcement of Hisense refrigerators, Feng Tao mentioned that 'only integrated into the world’s leading technologies The high-end products can create a disruptive user experience.
Consumers Visit Hisense Refrigerator
It is in line with this philosophy that Hisense refrigerators range from the first two doors, three doors to today's multi-door refrigerators; technically from a single refrigeration interpretation to comprehensive control of temperature and humidity; function from the storage of food to intelligent preservation, accurate The replacement of temperature control, step by step and solid development, have achieved today's achievements. As a representative of the household appliance industry, Hisense Refrigerator has always relied on outstanding technological innovation capabilities to lead the industry's revolution.
In analyzing consumer demand, Feng Tao said, 'As people's living standards improve, people's demands for refrigerators are also getting higher and higher, especially in terms of freshness, precise temperature control, and put forward higher requirements.'
Hisense Tianyi series refrigerators cause consumers great interest
According to report, in order to meet the needs of high-end consumers, Hisense's new launch of the Tianzhu 552 series refrigerator continues the high-end positioning of the Tianzhu series, using original vector frequency conversion technology, and upgrading the 'four-dimensional' fine controlled fresh-keeping. Technology, combined with a new preservation concept, accurate temperature control zone design, taking into account the stylish appearance, the traditional storage of food containers into family nutrition management experts, to provide consumers with more healthy life.
Hisense Tianhao series new refrigerator
Finally, talking about the future, Hisense Rongsheng Feng Tao said, 'A national brand of a country demonstrates the strength of the country’s national economy and the inheritance of ethnic culture. For many years, Hisense brand has been able to gradually become bigger and stronger, mainly sticking to 'technology'. , Quality 'As the fundamental and core competitiveness of development, Hisense will continue to promote product upgrades based on technology upgrades, which will in turn spur demand upgrades. It will strive to build intelligent smart homes and use smart home appliances as cores to provide Chinese families with a A new, smart, healthy living experience that improves the quality of the entire family's consumption