In 2017, the domestic OLED TV market expanded rapidly with a year-on-year increase of 217.4%. Skyworth OLED TVs have taken over in the domestic high-end market. Only three single products occupy more than 30% of the domestic OLED TV market share.
2017 domestic OLED TV market data
According to China Yikang Data, the 55.9% market share of Skyworth 55S9-I shipments reached 13.4%, the 55-share Skyworth 55S8 share reached 13.3%, and the 65-inch Skyworth 65S9-I accounted for 4.8% of the total. Occupy 31.5% of the domestic OLED TV market share. This figure surpasses Sony.
AWE2018, the top three global OLED TV Skyworth, LG, Sony happens to be in Hall W2
According to statistics from Aowei Cloud Network, Skyworth's share of retail sales in the OLED TV market in China in 2017 exceeded that of Sony and LG, the two largest foreign investment giants, ranking first in the industry. Throughout 2017, Skyworth’s total sales of OLED TVs reached 51,000 units. Growth of 157%. The data shows that last year's National Day period, Skyworth OLED TV sold 1.2W units, which is a well-deserved OLED TV sales champion. Skyworth OLED TV's market share reached 52%, which means that China sold every two units OLED TV, there is one from Skyworth, its status is evident.
Skyworth's Wallpaper series OLED TV at AWE2018
According to the monthly monitoring data of Ove Cloud Network from January to December of 2017, Skyworth OLED TV sales accounted for 46.0% of the total sales of OLEDs in the Chinese market, ranking first, followed by LG and Sony. LG sales accounted for 16%, Sony accounted for 14.9%. Skyworth's "China's OLED TV brand" leadership position, strong and stable.
After solving the problems of yield and production capacity, OLED has become a solid part of the next-generation TV display technology. Now that OLED TVs have entered the stage of price reduction and gradual popularity, OLED TVs will inevitably become even after eliminating the price gap. Will dominate the market with an overwhelming advantage and become a new generation of overlord.
