On March 8th, the 2018 China Home Appliances and Consumer Electronics Expo with the theme of “Smart Life, Global Platform” was grandly opened at the Shanghai New International Expo Center. As one of the world’s three largest home appliances and consumer electronics shows, AWE attracted Covering consumer electronics and smart application products such as traditional home appliances, audio-visual, digital, communications, and smart home appliances. As the world's top three leading color TV manufacturers, TCL brings its newly released X5 Quantum Dot TV, C6 new theatre TV, and P5 Super. The appearance of three new products with thin new surfaces has also demonstrated its achievements in the fields of content, services, artificial intelligence, etc., and has shown off the TCL's big country brand style to the world.
At the TCL spring new product launching conference held two days before the opening of AWE, TCL Group’s senior vice president, TCL Multimedia CEO and Thunderbird chairman Wang Cheng stated that TV products are no longer just hardware, it also includes systems. Rich content and application services in diverse home scenes, based on the ultimate television audiovisual experience and aesthetic experience, provide better content and interactive experience for different segmented target users. Therefore, the essence of TV manufacturers is User time plan provider. Through this AWE exhibition, TCL will fully demonstrate to consumers around the world how to provide users with better time solutions.
It is understood that TCL's current AWE exhibition area covers a total area of more than 1,100 square meters, of which the TV exhibition area has been divided into a number of theme areas, namely: private theater exhibition area, AI exhibition area, X/C/P series exhibition area, quantum dot technology Experience Zone, ID Creative Zone, Interactive Zone, New Technology Zone, etc. Products displayed include new X5 Quantum Dot TV, C6 new theatre TV, P5 ultra-thin new surface, X6 private cinema, X2/X3 primary quantum dots TV, C5 City Blues TV, P6 Ultra-Thin TV and many other market-selling products. Breaking through the past pure product display, TCL set up a real home environment in the exhibition area, allowing exhibitors to really experience the TCL TV and The integration of different home styles adds to the warmth of a home.
X5 Quantum Dot TV is a heavyweight in this new product, adhering to the product concept of X-Series technology and the beauty of art. It is dedicated to providing a noble and elegant technology artwork for the living room of the new elite. X5 Applying industry-leading Quantum Quantum Dot technology, Dolby Vision® HDR brings richer color display and clearer picture detail to consumers. It is equipped with Harman Kardon audio system and supports Dolby. Dolby Atmos® allows consumers to feel the flow of notes around the body. The state-of-the-art configuration is both a tribute to the audiovisual arts with TCL's technological innovations and the pursuit of home entertainment by social elites. A fit.
Especially in the design concept, this fit even more vividly expressed.X5 to create a minimalist philosophy, Jane is the way of life, fine is the quality of life.X5 4.9mm slim body with a full screen curved surface design, so that the field of vision No longer bound by the border.In addition, drawing more inspiration from the Chinese classical architecture, X5 audio part of the Vajner cornice design is not only smart and more full of momentum, so that the overall visual sense of television to be enhanced and extended.
In addition to the primary color Quantum TV X5, the C6 new theatre TV that also debuted at this year's Home Fair has its own unique features. The C6 uses a comprehensive screen design of the star screen, and the natural transition between the screen and the sound with the sound tube design is broken. The traditional TV's square restrictions. In terms of picture quality, the C6 uses a high color gamut with a Dolby® HDR. In terms of sound quality, the C6 is equipped with a Harman Kardon audio and supports Dolby Surround. ® (Dolby Atmos ® ), enough to ensure the sound of the transparent and powerful, let the ears feel surrounded by a sense from all directions. Selected soft gentleman gray audio mesh, with metal wire drawing process, with the red C mark more home feel and technology Texture.
Another new P5 surface TV is designed for the new generation who is pursuing the trend of style. The 4000R gold curvature screen is very suitable for the visual viewing angle of the human eye. 5.9mm ultra-narrow frame and 7.9mm ultra-thin body, with The frame-integration technology, the unique eye of wisdom, the exquisite and full of craftsmanship will make young consumers fall in love at a glance. P5 is equally outstanding in sound quality, MEMC motion stabilization technology plus Conchs sound Helping to launch such a passionate event before the World Cup, so that fans no longer need to be annoyed with football trails.
In contrast to the past, at this year's Fair, TCL TV not only demonstrated its strength in audiovisual and home properties, but also demonstrated rich video content and artificial intelligence interactive experience. In particular, it specially set up a star face to challenge TCL. The activities of artificial intelligence and small T made the exhibitors call it fun. ZEALER founder and CEO Wang Ziru, Chen Xiaochun's superstar Ma Yongxin came to the TCL C6 new theater television, and its artificial intelligence and small T through face recognition technology. , soon to judge the similarity between Wang Ziru and Liu Xiang, Ma Yongxin and Chen Xiaochun.
More than that, TCL artificial intelligence 2.0 plus will improve the user's ability to find information through the improvement of comprehension, retrieval, and service. It will be easier for people to find information. Secondly, TCL artificial intelligence will also use face recognition. Technology, built a multi-modal user system, provide real personalized content recommendation capabilities, make information, services find people more accurate. TCL is now with Baidu, Tencent, HKUST, Shangtang, and so on. The companies cooperate in depth and build an open ecological platform to provide users with full interaction, quick response, and strong ecological artificial intelligence experience.
In 2018, AWE was a grand international event in science and technology. It was both a feast of brand display and a stage for industry exchanges and cooperation. TCL's performance at this year’s AWE not only demonstrated the product strength of big country brands but also the international influence of big country brands. We hope that TCL will focus on the world's smart manufacturing companies, lead more Chinese companies, recreate the glory of the big power brands on the global stage, and let the world appreciate the Chinese brands and the new style of China's wisdom creation.
