March 7, the boss appliances 'new era of food - the boss super conference' opened in Shanghai.
Opening ceremony
The new transboundary category pesticide purification tank D102, the newly upgraded 2 times the pressure of the 4th generation smoke suction machine 8231S, three nuclear steam box S228 and other products debut.At the same time in the industry for the first time released a collection of professional grade pesticide purification sink , Dishwasher, water purifier in one of the professional kitchen cleaning system, for the Chinese kitchen provides a kitchen cleaning solution.
Agricultural residue purification sink D102
4th generation large suction hood 8231S
Three nuclear steamer S228
This conference also invites boss Qi appliance chief experience officer Shu Qi, famous food critic Dong Keping, get columnist Xiongtai Xing and many other guests to share their thoughts on food culture and cooking life.
Boss chief electrical officer Shu Qi
Famous food critic Dong Keping
Get the APP columnist Xiong Taihang
As the first new product launching event in 2018, Boss Appliances cooperated with Shenzhen Satellite TV Co., Ltd. Shenzhen Satellite TV "Super Press Conference" is devoted to breaking the unidirectional pattern of the traditional press conference and instead starting from the product itself, deeply conveying product ideas and building Audience emotional resonance interaction exchange platform.
For the owner’s electrical appliances, this conference is also an innovative move. The innovative spirit of the boss’s electrical appliances in the research and development of high-end kitchen appliances, the value orientation of the user-centered company, and the deep reflection on the Chinese cooking culture are all in line with this. The concept of the show coincides. Therefore, this conference will also become one of the Shenzhen TV's "super conference" series.
Conference opening program
Technological innovation empowers quality of life
All technical innovations are based on the needs of users, user-centric, and creating value for customers. After deep insight into user needs, Boss Appliances has aggressively launched several new products at this conference, striving to use the 'new food' as a user. Quality life empowerment.
Boss electrical CTO Wang Qiang
At the press conference, the owner of the appliance CTO Wang Qiang introduced three heavy new products in detail. The new type of agricultural residue purification sink D102, through the electrolytic module, high-frequency ultrasound and strong air, can effectively remove the pesticide residues in the food, hormones and Pathogenic bacteria, removal rate of up to 99%, for the user to build the first food safety in the cooking process of the city wall.
Adopting the new double-capacity core 6.0 technology, the 4241th generation double-supply 2x air pressure hood 8231S not only maintains the user's cooking environment lastingly fresh, but also raises the industry hood standard to a new level of technology.
In addition, there are also the three-nuclear steamer S228 that was upgraded again on the original product, adding the function of fast steaming and simmering cooking modes and drying cabinets, keeping up with the current trend of pursuing a healthy quality of life, and once again increasing steaming. The use of the box.
CTO Wang Qiang believes: Give users emotional products, so that users can not only do good food, but also can share food, cooking can achieve their own sense of value and sense of accomplishment.
Unscrambling the diet culture, layout the future kitchen
In Chinese traditional culture, a long history, a profound and profound diet culture can be said to be the pride of every Chinese. To a certain extent, eating is life.
Artist Zhu Jingyi
This conference is based on the journey of Chinese cuisine. It will intersperse the launch of new products in the three chapters of 'Popular Fireworks', 'Back to Steaming' and 'Benefiting the Future'. The product highlights will be merged with the guest speech theme. , In addition, three pieces of Akabela music short play were used to interpret the history of Chinese food from ancient times to the present, sharing the changes of Chinese-style food relations and the times of the kitchen. The atmosphere of the conference was repeatedly promoted to a climax.
stage
The New Eraser is not only an inheritance tradition, but also an interpretation of the dream of the future.
As a leader in the kitchen appliance industry, pioneer owner Electric actively layouts the kitchen ecology in the future and is devoted to making the cooking process truly intelligent, enabling kitchen appliances and food ingredients to be purchased, guiding cooking and other links, controlling the smoke machine, To the owner of intelligent kitchen appliances, the cooking fun to the user, so that cooking is a journey of exploration, so confident China taste forever vitality.