TCL refrigerator washing machine | 'double +' | Strategic new products debut

On March 8th, China Home Appliances and Consumer Electronics Expo (AWE), one of the world's major home appliances exhibitions, was grandly opened at the Shanghai New International Expo Center. As the largest comprehensive exhibition in the home appliance industry, AWE has become the industry leader. The development of the standard. China's well-known household electrical appliance brand TCL to bring a variety of star products unveiled, the latest release of the full-touch anti-fouling type drum washing machine and one-inverter crystal cross four-door air-cooled refrigerator has become the focus of attention. TCL refrigerator washing machine also brings 'no pollution +' and 'Air-cooled +' product brand strategy, centering on the healthy life of users, accelerates the healthy life of family members through product usage scenarios and user experience, adds temperature to the healthy life of family members, and leads new trends in the future development of white household appliances.


TCL refrigerator washing machine booth crowded

Clean from the inside out TCL pollution-free technology to create a true 'no pollution home'

In the current escalation of consumer health awareness, health has gradually become a 'long-term business'. At this year's AWE show, health-conscious products are more popular with consumers. Long-term commitment to pollution-free technology innovation and in-depth research and development of TCL washing machine , To identify the pulse of the times. Since 2016, TCL has continued to break through technical barriers, pioneered the introduction of a new category of contaminant-free washing machines, has launched a pollution-free washing machine, a contaminated drum washing machine and a contaminated barrel The washing machine completely solved the secondary pollution of the washing machine and the secondary pollution between the clothing and the clothing, and became the founder of the free sewage system solution.

After a long period of market promotion, despite the fact that the concept of clean laundry has been well-known to many consumers, the fact that traditional washing machines are filthy is still “shocking”. At the exhibition site, when consumers face the traditional washing machine after working for a period of time When accumulated dirt, felt 'unbearable dirty'.


Traditional Washing Machine and TCL Contamination Washer Product Structure Comparison

In the past two years, TCL has continuously improved its contaminant-free laundry technology. It has pioneered a full-bucket, dirt-free structure on the Washing Machine and isolates the bacteria between the inner and outer barrels. It also uses water-tight cabins to remove dirt from the drum washing machine. Washing machine dirt, bacteria and heavy metal pollution, to achieve vortex, drum washing machine free pollution solutions, bid farewell to the secondary pollution of laundry.

At the exhibition site, TCL also exhibited an 'anatomical' type of contaminated drum washing machine that consumers can clearly see through the internal reform of the washing machine. Through the national standard IPX-8 the highest level of waterproof triple water sealing technology, Flat-bottomed, clean and non-clean outer barrel design at the bottom of the inner barrel, after the audience display at a glance, plus 95 °C pure physical high temperature sterilization, so that stains nowhere to hide.


TCL anti-pollution drum washing machine structure dismantling

Now, TCL Contamination-Free Washing Machine has been able to provide users with a comprehensive, full-process, full-life anti-fouling system: The washing machine thoroughly bids farewell to fixed contaminants (wire chips, hair, metals, oxides, etc.) and germs (bacterial microorganisms), Achieve 100% health care with all-round pollution-free treatment; realize the entire process of washing without dirt, no need for separate program operation, easy and worry-free process, new laundry experience every time, new look for clothes; provide life cycle for users No pollution solution, in the product life cycle of TCL antifouling washing machine, from purchase to use, regardless of the length of time will always be pollution-free, will not produce pollution in use.


Li Shubin, President of Home Appliances Group, Vice President of TCL Group, Interviewed by CCTV

In order to eliminate secondary pollution of laundry, to achieve 100% full pollution-free at the same time, TCL pollution-free washing machine also based on the needs of current users, a series of technical upgrades, washing machines on display in this exhibition, the new 40-minute speed 50 ° C drying, 12KG extra large washing space, 45 dB wash mute and innovative technology such as 1 + N exclusive laundry space to create the ultimate comfortable laundry experience.


Not only bring fresh TCL refrigerator chain health guarantee

Consumer upgrade era, not only to undertake the use of home appliances products, more play the role of decorate living space, high value-designed home appliances especially popular in young consumer groups. The show site, TCL one inverter four-door air-cooled refrigerator New appearance for the pure crystal mirror, fashion, high-end, elegant, and integration with the home improvement, high quality of the value of the sensation, to attract many consumers star.


On-site audience TCL inverter air-cooled refrigerator

To create health and quality of life for users, it is not enough to rely on superior appearance alone. From 2015, TCL Negative Oxygen Ion (AAT) Fresh Food Refrigerator, and in 2016, TCL Air-cooled Dual Frequency Refrigerator, 2017 Global The integrated inverter air-cooled refrigerator was released, and this year it was upgraded to smart and healthy 'air-cooled +'. The innovation in TCL refrigerators is not only the fresh storage of ingredients, but also more focused on the intelligent and healthy storage of ingredients, creating smart 'healthy homes'.

Through TCL's first integrated frequency conversion and AAT negative oxygen ion freshening technology, TCL Integral Frequency Conversion Air-cooled Refrigerator is more focused on intelligent food storage ingredients, to bring users from shopping to food storage, three meals a day out of the full chain of wisdom and healthy life. TCL integrated frequency air-cooled refrigerator can achieve 2 minutes of rapid cooling 1 °C, 7 days lock rate of fruits and vegetables more than 90%, in addition with wet and dry zone, 3 °C maternal and child area, -1 degree fish fresh lock area, wine tea Health food special food storage area, large space to make exclusive more professional, fresh and more natural, truly achieve the upgrade from 'simple storage' to 'storage conservation' of ingredients.


The audience experience TCL integrated frequency air-cooled refrigerator

At the press conference this spring, TCL Refrigerator once said: Freshness is the duty of the refrigerator, to achieve from the purchase to the storage, three meals a day, three meals aside the whole chain of health is the true care of the user. At the exhibition site, TCL refrigerators have shown consumers a long-term 'hidden' health threat in the refrigerator: The invisible refrigerator interior, the corners of the space where foodstuffs are deposited, and the ingredients are being eroded by various bacteria during the storage time cycle. Consumers have stated that refrigerators have always been used as food storage cabinets for writers, and bacterial infringement has rarely been considered.

In order to completely isolate the bacteria from the attack on food ingredients, TCL Refrigerator is the first in the industry to achieve a mild antibacterial silver ion antibacterial handle, with an antibacterial rate of 99%. It uses a mildew-proof grade 1 antibacterial door seal and eliminates E. coli and Staphylococcus aureus. The bacteria rate is as high as 99%, and the external space of the refrigerator can be managed in a healthy manner. In the interior of the refrigerator, 91.17% of the internal space E. coli can be removed through the AAT Smart Decontamination System to protect the freshness and safety of ingredients and provide families with thoughtful health care.

Health has become one of the current mainstream consumer trends. TCL Refrigerator Washing Machine adheres to the concept of 'pragmatic innovation' since its inception, deepens the needs of users, creates healthier ice-wash products, and provides an ultimate product experience. This year's brand new upgrade Product brand strategy, washing machine from free pollution to pollution-free +, for users to create 100% free pollution health care; refrigerator from air-cooled to smart and healthy 'air-cooled +', to create a full-chain full of wisdom and healthy life, lead New trends in the development of white goods bring consumers more quality and quality of life. They have written the responsibilities and responsibilities of the big brands.

The China Household Electrical Appliances and Consumer Electronics Fair (AWE) is sponsored by the China Household Electrical Appliances Association. It is one of the three major events in the field of home appliances and consumer electronics in the world. The exhibits include home appliances, consumer electronics, smart home products, home appliance parts, and ancillary services. The 2018 annual AWE exhibition was officially opened on March 8. The YORK report team will bring new products for the exhibition during the exhibition. New technology coverage. Pay more attention to AWE related information. Click below to learn more.

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