Self-driving will lead to the change of the form of vehicle ownership and the reduction of own vehicles, which will affect the profitability of automobile manufacturers in the future. Therefore, the industry is anxious to meet the needs of the emerging vehicle sharing and co-ride services and prepare for the future. Nissan ) Announced that it is conducting field tests on 'Easy Ride', a self-drive taxi service to be launched in Yokohama, Japan, and Nissan and telecom operator DeNA, in collaboration with telecom operator DeNA, will launch EasyMide in March 2018 at Minatomirai in Yokohama Ride's service test turned itself into a first step as a self-driving service operator and became Japan's first car manufacturer to test the car service. Each car itself has 13 cameras and 6 laser radios From the radar, the official claimed that the ability to drive has reached Level 4. In order to achieve efficient fleet operations and customer peace of mind, Nissan and DeNA also established a 24hrs remote monitoring center to keep abreast of all vehicle dynamics in the process also provides the individual Set, can automatically remember the user's hobbies, for example, automatically adjust the seat to a comfortable location, and play favorite music, etc. Providing about 40 coupons in stores and restaurants in the area for users to download to their smartphones.Nissan plans to launch the Easy Ride service in 2020 similar to the in-car concierge service which can provide restaurant recommendations etc. According to market experts, The provision of advanced driver service by taxi will not only incur higher costs and avoid possible profit pressure from price competition with other companies, but will also help differentiate against large competitors such as Uber. IHS Markit expects that by 2040 Global sales of self-driving vehicles will increase from 51,000 units to 33 million units by 2021. Goldman Sachs also forecasts that the car market will grow eight-fold by 2030, about five times the current taxi market size. The move means that, reluctant only as a vehicle sharing and co-operators of vehicle suppliers, hoping to cut into the future may be dominated by Uber or other technology companies in the field.The company understands the time and professional barriers to become a service operator, and therefore will be with Cooperating with related companies. In early February 2018, Nissan entered into an agreement with manufacturing partners Mitsubishi Motors and Renault Seek cooperation with the leading car service leader in the mainland for opportunities such as the new electric car sharing service for the drip trip to be launched on the mainland and the provision of battery electric vehicles.Moreover, Nissan provides self-drive taxi technology to drip travel On the service side, Nissan may establish various local partners to serve their respective market segments, and Nissan hopes to assist its partner companies in enhancing their capabilities through the technology and experience gained through Easy Ride. Leaf, the world's first mass market electric car, is also an early proponent of self-driving and announced in 2013 that it will launch full-fledged cars by 2020. However, Nissan has been testing its own electric car sharing service for several years and its service range Limited to the Yokohama area where the company's headquarters are located, Nissan started to increase its competitiveness in the new transportation industry after Ogi Redzic, senior vice president of automotive operations, was hired from the map service provider HERE Technologies in 2016. Although Nissan has been More cars to launch automatic assisted driving (ADAS) and automatic parking function, but competitors are outdone, land With more advanced self-driving features, Daimler and GM are building and expanding their vehicle sharing service and GM has announced plans to launch a self-drive taxi service by 2019. DeNA, which has 30 million users, DeNA, one of the world's largest community gaming networks whose expertise in developing user interface and payment systems will help shape the taxi service platform DeNA has partnered with Japanese robotics startup ZMP since it partnered with Nissan. Driving system; in addition to testing the self-driving shuttle Robot Shuttle in Japan and running a customer outsourced vehicle sharing app.
