No wonder Japan 4K TV hot! 50-inch price fell 30% 1 year, fear of future decline

Japan's Nikkei Shimbun reported on the 3rd 4K LCD TV in Japan further lower retail prices, Toshiba, Sony and other Japanese brands 49-50 inch product prices fall mostly in the 114,000 yen, lower than the end of 2017 4-5 %, A significant decrease of 30% from the level of a year ago. Consumers who purchased the television at "Eco Point", the Japanese energy-saving home appliance subsidy program introduced in 2009, entered the replacement cycle and also reduced demand for home appliance stores.

Japan's major home appliance retailer Yodobashi Camera 4K TV sales in January jumped 15% over the same month last year, Bic Camera Group, including OLED TVs, including 4K TV sales in January greatly increased by 50% .The report pointed out that due to key components' LCD Panel 'prices fall, so in the future 4K TV retail prices in Japan continued to decline fear.

NHK reported that the Japanese electronic information technology industry association (JEITA) released its forecast report on February 26th and pointed out that due to the increase of Japan's consumption tax rate (currently 8%) in October 2019 to 10% On the 2020 Tokyo Olympics is expected to lead the replacement wave, but also to boost the continued downturn in the domestic television market in Japan in the next 3 years (2018-2020) is expected to continue to show growth, especially in high quality 4K TV demand will erupt, accounting for The proportion of the overall thin-screen TV shipments is expected to break through the first 50% mark in 2020.

Japan's JEITA estimates that Japan's 4K TV shipments will reach 4.37 million units in 2020, surging nearly twice as much (193%) over 2017 (1.49 million units), accounting for 55.1% of total thin-screen TV shipments in Japan %.

According to BCN, a Japanese IT-related research firm, Sharp continued to dominate the LCD TV market in Japan, ranking the fourth consecutive year in the LCD TV market with unsatisfactory 4K in 2017, Rate for the second consecutive year in the crown.

According to JEITA's statistics released on February 21, shipments of thin domestic televisions in Japan in January 2018 dropped by 5.3% from the same month of last year to 289,000 units, showing the seventh consecutive month of decline and the monthly shipment volume was set at 2009 using current The second lowest level in the history of statistics (up from 285,000 units in October 2017).

Among them, 4K TV shipments in Japan in January were 115,000 units, a sharp increase of nearly 20% (18.6%) over the same month last year. For the eighth consecutive month, the shipments increased, accounting for 39.7% of overall thin-case TV shipments.