Nowadays, MWC 2018, a world-focused event, is in full swing. At the moment of the outbreak of artificial intelligence technology, many smart phone manufacturers are beginning to align with this technology. From the end of 2016, mobile phone manufacturers and chip makers Manufacturers introduce AI functions to smartphones. From the standpoint of MWC 2018, there will be a lot of handsets coming to AI-related functions this year. This type of handsets may usher in a big eruption this year.
AI
Samsung Galaxy S9 series
Let's start with the absolute protagonist at this year's MWC 2018 conference Samsung Speaking at this year's MWC 2018, Samsung introduced the flagship phone Galaxy S9 series, compared with the first generation, the phone may not have any bright spots, but its new AR Emoji The function is absolutely impressive.After using the power of AI to capture the user's facial expressions, the cartoon facial expression package made by the mobile phone cartoon expression set matches the real facial dynamic animation expression.
Live Experience Samsung AR emoji
In order to vigorously promote this feature, Samsung and Disney even established a cooperative relationship, in the S9 series MWC conference, Samsung even showed animated version of Mickey Mouse, the user can put his face to Mickey Mouse or Superman Commando role Head up.
In an effort to confirm the originality of its features and at the same time set the boundaries with Apple, DJ Koh, head of Samsung's mobile division, struggled to clarify that AR Emoji's features were not copied from Apple's Animojis. In an interview with The Wall Street Journal, Takashi Shinzo said that Samsung had started AR Emojis research and development several years ago.
Millet also develop AI chips
In addition to the introduction of AI functions directly into mobile handsets, another method of handset platform collision AI technology is the direct development of AI chips. Huawei, Qualcomm, and Samsung have all followed a similar pattern. Although MIIT exhibited AI chips on MWC 2018, Results, but also vowed to establish Flag, millet said the company is also developing its own artificial intelligence chips.
It is understood that the AI's dream of millet will be achieved through the surging S1 processor that debuted last year. However, when it launched the AI chip, the R & D results will be subject to market praise and other issues and we can also give time to answer it.
Old brother Qualcomm doing my part
In this year's MWC 2018, Qualcomm introduced Xiaolong 700 series mobile platform, and the series of chips ushered in a significant improvement on the AI. It is understood that the series of chips with more than 800 series of artificial intelligence engine AI Engine and above Image signal processor, the AI application performance than Xiaolong 660 to enhance 2 times.
Qualcomm Xiaolong platform
In the first half of this year, Qualcomm will launch the first batch of Snapdragon 700 chips for manufacturers, in other words, by the second half of this year, handsets equipped with this series of chips will come out.
MediaTek followed
MediaTek introduced the MediaTek Helio P60 chip at the show on the NeuroPilot AI technology, which is the platform for the first time in the field of smart phones, which also marks the Helio P60 as the company's first built-in multi-core artificial intelligence processor .
MediaTek MWC 2018 booth
In addition to the Helio P60 processor, MediaTek also unveiled its NeuroPilot platform at MWC 2018. The platform brings AI to cross-platform devices such as smartphones, smart homes and autonomous vehicles.
LG V30 struggled again: AI Bo new students
Just the day before MWC was launched, LG introduced the LG V30S ThinQ, an upgraded version of its 2017 flagship handset that integrates LG's work in artificial intelligence.
For example, when the user is taking a picture, the AI CAM function controls the saturation, sharpness and contrast and adjusts to the scene For the best visual effects, the phone now automatically recognizes eight scenes: portrait, animal, city, flower, sunrise, sunset, food and landscape.
LG V30S ThinQ
QLens is another AI feature integrated into its camera application. Users can search for specific products on the Amazon Web site through the LG V30S camera, perform image recognition on the shots, and search for shopping by map search.
Hisense's AI routines
And LG V30S the same, Hisense this is also in contact with the AI camera.
Hisense H11
Hisense H11 phone based on the combination of 'AI + double camera', so that the photos taken by the 'AI' algorithm optimization.Hisense AI Routine is to let the AI algorithm to resolve the portrait information in the lens, identify and highlight the portrait of the main body, then the background To blur, so that front and rear view prominent.
Asus does my part
During the MWC 2018, Asus launched three new ZenFone 5-series phones in one go: the ZenFone 5Z, the ZenFone 5 and the ZenFone 5 Lite. One of the highlights of the series is the support for AIA's smart photo capabilities, which target 16 A variety of environments and themes for AI scene detection, as well as real-time portrait depth of field, instant beauty, etc., as well as AR mapping capabilities.
to sum up
In fact, we can easily find out that the AI functions that are now integrated into mobile phones are mostly tasteless and are mostly formed by algorithms that optimize photos or images. We are far away from a truly AI mobile phone.
