For the first time in 6 years, Boss Appliances' annual revenue growth rate was below 25%

February 27, the boss released a performance newsletter, the company achieved operating income of 6,999,000,000 yuan in 2017, an increase of 20.78%, operating profit of 1.616 billion yuan, an increase of 21.11%, net profit attributable to parent company of 1.45 billion yuan, An increase of 20.18% over the same period of last year.

At the same time, the boss also announced the first quarter of 2018 performance forecast, the company expects January-March 2018 net profit of 277 million to 327 million yuan, a year earlier to 252 million yuan, an increase of 10% to 30%.

It is worth noting that Boss Appliances annual revenue growth in 2012-2016 year-on-year growth rates were higher than 25%, respectively, 27.96%, 35.21%, 35.24%, 26.58%, 27.56% in 2017 boss electrical revenue up An increase of 20.78%, the first time in less than 25% for several years.

According to the performance report of the boss, the company faces the follow-up effect of real estate regulation and control in 2017, and the overall growth of the kitchen appliance industry maintained a slight growth. According to Zhongyi Kang's statistics, as of the end of December, the sales of range hoods, gas stoves and sterilizers The growth rates were 4.84%, 3.18%, -1.19% .Compared to the entire industry, with high-end electrical appliances and industry-leading position to achieve rapid growth.

According to Zhongyi Kang's statistics, as of the end of 2017, the market share of sales of range hoods, gas stoves and sterilizers of Boss Electric Appliances was 26.53%, 23.92% and 23.72% respectively, both ranking first in the industry and up respectively year on year 1.88, 1.32, 3.06%. In addition, the boss electrical performance Express said that in 2017, the company in ensuring the stable growth of traditional products such as stoves consumer, but also to achieve the rapid growth of embedded products, embedded product support Rate increased significantly.

Ren Fujia, the boss of Boss Appliances, said in mid-2017 that Boss Appliances has proposed a new three-year plan with a revenue of more than 10 billion yuan in 2019, which means the CAGR of the company will exceed 20% in the next three years. The overseas market will also become a growth point in the short term boss electrical appliances will be the main target of overseas markets in Southeast Asia at the same time through cooperation, shares or acquisitions in the form of penetration to the developed markets in Europe and the United States into the global kitchen appliance industry chain and supply chain.

In the performance newsletter, The boss said, 2017 is the start of the company's development strategy for the new three years (2017-2019). On the one hand, the Company is facing unfavorable factors such as the follow-up of real estate regulation and control and the sharp rise of raw material costs. On the other hand, the Company will also strive to achieve technology-driven transformation and brand Upgrade, better completed the indicators set at the beginning of the year.

As a leader in the domestic kitchen electrical industry, according to the latest information published by the world's leading market research agency Euromonitor International, the boss has been the No. 1 global sales hood for three years in a row. It is understood that the boss has 8 consecutive years of sales revenue Compound annual growth rate of over 30%, net profit growth of over 40%, the total market value of more than 50 billion yuan, is China's kitchen appliance industry's longest history of development, the highest market share, the largest production scale of high-end kitchen and electrical enterprises.

Today, the boss electrical limit down, reported 45.19 yuan.

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