Spring Festival holidays have passed, Tencent, Ali official data report during the Spring Festival. From New Year's Eve to the fifth period, the global 251 million Alipay users gathered in five blessings; Hengyang Nanyue Temple, Shaoguan Nanhua Temple, Zhengzhou Shaolin Temple ranked highest in the top three destinations Name; WeChat message sent a total of 229.7 billion, 7.68 people pass the WeChat red envelopes; more than 210 million people joined the fortune of lucky red envelopes QQ.
251 million people collected Alipay five blessings
According to data released by Alipay, up to New Year's Eve, there are 251 million users in the world collecting Alipay Five Blessings. Blessing to the south of Argentina, north to Norway, more than 2,300 cities participate.
New features of the ant tree plantation tree were also welcomed, with 52.12 million species nationwide during the Spring Festival, 30% of which came from families and 70% from colleagues, friends, classmates and others.
Word of mouth platform data show that this year's New Year's Eve, through the word-of-mouth and Alipay single New Year's Eve meal consumption of more than 30 million tons.New retail network red box box horse freshman is also very popular during the Spring Festival, the city branch line experience consumption soaring, Beijing, Hangzhou , The number of people who went to shop in Shanghai increased by 131%, 129% and 89% respectively over usual.
Hengyang Nanyue Temple into the most popular destination
Data from the high German navigation show that the public praying heat continues to heat up, beginning of the year to the beginning of the third year, Hengyang Nanyue Temple, Shaoguan Nanhua Temple, Zhengzhou Shaolin Temple ranked the top three hottest destinations.
Barbed wire network data show: During the Spring Festival, Beijing Temple of Earth Temple tickets grab light within 2 seconds, setting a new Internet sales record; and Longtan Temple Fair, Yanqing Snow Temple culture and other popular tickets are also in 20 seconds Inside was robbed empty.
In the past is 'parents in, not far away', and now is 'parents in, travel together.' Flying pig data show that 'the most like to go overseas Chinese New Year' city is the top five Guangshenhang north, the average cost of overseas New Year , Taizhou, Zhangzhou, Zhaoqing and other third and fourth tier cities rushed to the front.
Sweeping robot into a popular new year
According to data from Lynx, new products such as native products, health products, clothes, shoes and hats are being replaced by 'new ones' such as drone, smart speaker and sweeping robot. Out of the steam mop, dishwasher, window cleaning robot, cooking robot, purchase increased by 320%, 188%, 169% and 145%.
The overseas Chinese informed, more keen on the country's old name.Cat data show: Laoganma, permanent, white rabbit, Zhang Koizumi, Xilingyinshe, Longquan sword, overseas Chinese has become the search hottest New Year brand.
Urban residents are not the only mainstay of smart home consumption.New goods from rural areas Taobao Festival data show that: the country's most comprehensive rural consumer goods province is Henan.In Henan farmers shopping cart, both smart speakers, drones and other fashionable Electric appliances, practical products such as noodles robots and smart toilets, etc. Yunnan's peasants prefer to buy unmanned aerial vehicles, not to sprinkle pesticides, but to photograph 90% of the drone they purchased for aerial photography.
According to the statistics of Lynx Spring Festival, according to the statistics of Lynx Spring Festival, the turnover of imported fresh fruits increased by nearly 300% over the previous year during the Spring Festival. Chilean king crab, Boston lobster, New Zealand longevity fish, etc. Are into the darling of the table.
In freshness, rural Taobao data show that the consumption of fruits and vegetables in Qinghai Province increased by 8 times over the same period last year; Inner Mongolia, rich in cattle and sheep, aquatic expenditures increased nearly 5-fold. ChileCherry, VietnamShunmai, Thai durian, a Chinese farmer Love to buy the New Year. Chile car to pay orders rose more than 400%.
768 million people send micro letter red envelopes during the Spring Festival
The data from WeChat shows that from 0:00 on February 15 to 0:00 on February 21, the total number of WeChat messages sent was 229.7 billion, the total number of circle of friends was 2.8 billion, and the total number of audio and video calls was 17.5 billion minutes, of which 90 After the amount of user messages sent accounted for 42.5% of the total, ranked first; 80, 70 users followed.
According to statistics, a total of 768 million people chose to use WeChat Red envelopes to pass the New Year's greetings during the Spring Festival this year, increasing the total number of red envelopes by 10% over the previous year. On the New Year's Eve, a total of 688 million users sent WeChat Red envelopes. A young man from Chongqing sent up 2723 red envelopes in the short span of five days during the New Year. Another 3429 red envelopes were received by another person from Nanchang.
After 90 users to become the main force outbound shopping
WeChat payment data also shows that in addition to returning home New Year, there are many people choose to travel abroad shopping, without a wallet to pay with the WeChat can also be purchased all over the world. Hong Kong, China this year, most people out of shopping preferred area, followed by Thailand and Japan Among them, after 90 users become the main force outbound shopping.
According to Tencent QQ personal QQ red envelopes Spring Festival big data shows, from New Year's Eve to the first day of all five days, QQ on a total of 44.5 billion red envelopes which 00 after the love made QQ personal red envelopes, users accounted for up to 39% .And Shandong Province 9.2% of users accounted for, QQ issued a personal red envelopes up to the provinces.
In addition to personal red envelopes, Tencent QQ also introduced 'lucky red envelopes' play during the New Year's Eve to the first three days, in exchange for the number of QQ campaign pumping red envelopes opportunity. New Year's Eve, a total of 166 million users participate in lucky red packets, a total of 609 million A red envelope; From the first to the third, more than 210 million people joined the tide of lucky red envelopes, of which 70% of the participating users reached 70%, drawing a total of 1.79 billion red envelopes.