2018-2-23 Ai Ken home network / Cai Jin orange

When you get the magazine "Aiken Appliances" in February, a massive migration of nearly 3 billion people is ending. Leveraging the flow of this grand mob, it is the Spring Festival, Even the series of traditions and folklore surrounding the Spring Festival have faded for years and are propelled by newer technologies and tactics such as the spring festival of pro-amity, such as the rise of the online and offline New Year markets.

This is the power of traditional culture.

What is the traditional culture? The tradition is the continuation of the cultural characteristics that continue from generation to generation continuous material and non-material characteristics, it is the essence of traditional culture where it precipitates the past of a nation, showing a nation's present, more implication The future of a nation.Moreover, the more economic and technological development, the more prominent the character of traditional culture.

Did not stop problem.

Ding pot, pot kettle, a large fire, stone soybean milk machine, the Southern Song Dynasty kiln AH pot, these closely integrated with the traditional, echoed each other new works, is now popular in the kitchen and electrical industry, the industry outstanding enterprises in the traditional In the search for product elements of portrayal.

From the level of competition among enterprises, generally divided into product competition, brand competition and cultural competition in these three levels.No need to explain that these three levels of competition is a progressive relationship, but also in the kitchen appliances and the entire appliance industry , Can find the corresponding reference - in every product level, every technical dimension of the product, there is a fierce discourse right.At the same time, in the shape of the brand culture and the development of traditional culture, Department is countless - the owner of electrical excavation of the Liangzhu culture, so as to create a kitchen source of this terminal image; side too from the traditional Confucian culture to start, the Confucian culture into every aspect of business operations.

In fact, the kitchen industry talk about traditional culture, the entire appliance industry should be the most genetically a category.Chinese people's paradigm cooking methods from generation to generation, this not only gave birth to many of our unique kitchen appliances, but also makes as exotic Hoods and other modern kitchen electrical products shine in China, and become the world's most important kitchen electrical production base.

Along the line of traditional culture, we will find that the kitchen and electric appliance industry has been deeply and modernized both in the modern and the traditional. Whether it is the appeal of "going home for dinner" or the attention of the hood to the housewife, the traditional home culture, filial piety and love , Beloved, are returning in various ways to our life built by modern machines.

From a large supply and demand background, we have passed the era from scratch, is moving from good to very prosperous Avenue. Has been invoked numerous cases of instant noodles cliff fall, is showing a new consumer era The future has come, but the future will not be without mere evidence, and all its inspiration and conception will flourish over the past and grow above the reality that will soon become a thing of the past, and according to the words of 25 years of generation, A generation, it will gradually become a tradition.

This is a treasure house of ideas and inspiration. It will gain more recognition after studying it.

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