Gartner pointed out that the high-end smart phone market will continue the complex competitive situation, mainly because more and more new vendors to join the fray, coupled with a more personalized experience has become a trend.Gartner predicts that this year's participation in MWC's Android smartphone manufacturers release Of the phones will have more advanced screen and camera technologies, especially the camera is still the focus of product differentiation, such as the Samsung Galaxy S9; and predict more smart phones will be equipped with more advanced dual-lens configuration, higher low light source Shooting performance, and strengthen the integration of AI features to provide a new experience of object and face recognition.However, the current case of artificial intelligence on smart phones is still at a fairly early stage.
In addition, Gartner further predicts that newer and more advanced biometric verification methods will emerge that will validate users in a smoother, more natural way, not just by using a single cell phone but also across devices. When security technologies combine biometrics Recognition, machine learning and user behavior, smart phone availability and self-service capabilities will be significantly enhanced.Gartner predicts MWC this year, manufacturers of smart phones will have the ability to learn the behavior of users, such as walking side of the slide phone And typing habits, and the frequent need to enter passwords and proactive identity verification to achieve the ultimate goal of 'continuous' user authentication.
Gartner believes the most attractive innovations of this year will be a device ecosystem that will provide a more personalized smart phone experience; smartphones will be able to interact with more new devices, such as home, office, or mobile In the use of a variety of sensors and smart objects.
Artificial intelligence applications on smartphones are no longer a new topic, but are more advanced in use recently, including face and object identification, as well as virtual personal assistants (VPAs) such as Apple's Siri and Amazon's Alexa .. Gartner predicts that artificial intelligence, Provided by the advanced features, smart phone manufacturers will become an important product differentiation features.
The use of artificial intelligence in smartphones will increase substantially in 2022, but most models will still use only a single artificial intelligence feature or technology for the next two years.Gartner predicts that 80% of smartphones in 2022 Building artificial intelligence capabilities is well above 10% in 2017. In addition, there will be a dramatic increase in the number of AI personal assistants and other AI technologies used in the dialogue system, and with the help of 'Emotional Intelligence,' Virtual Personal Assistant will be better informed The whole situation, understanding the emotional state of the user when speaking, will help improve the overall experience.
Advanced Artificial Intelligence may also be used to enhance the Augmented Reality (AR) experience.Currently, furniture retailers such as Wayfair, IKEA, and Anthropologie have begun to offer customer augmented reality applications that utilize the smart phone's camera, Virtual objects are placed anywhere in the house, and such apps can also offer 'Buy Now'. "Google anticipates that in December 2018 almost all new phones using Android will have augmented reality and will also lead to new Experience and personalization features more popular.
In the 5G smartphone, Qualcomm announced the first 5G modem chipset for some time and completed the first 5G connectivity test of the mobile device in October 2017. Although Qualcomm's modem is small enough to fit in Smart phones, but still far from the commercialization of 5G products and the official launch.Gartner predicts that commercial 5G products will come out in 2019, and it is estimated that 5G smartphones will reach 9 million by 2019 Which will reach 150 million by 2021. Gartner believes that the most noticeable event at MWC this year will be artificial intelligence rather than 5G, but the situation may be very different next year.