According to Zhong Yi Kang data show that in 2017 the annual kitchen electricity market will reach 96.8 billion yuan, according to the average annual growth rate of more than two digits, in 2018 kitchen electrical industry will continue to exceed the threshold of 100 billion yuan, approaching 150 billion yuan The United States, Haier and other home appliance giants strong force kitchen electricity market competition intensified.
As one of the fastest growing sectors in the home appliance industry, the kitchen electrical appliances (including hoods, gas stoves, sterilizers, microwave ovens, electric ovens, dishwashers, electric steamers) have enjoyed steady growth over the past few years.
'Large-scale integrated household appliances enterprises such as Haier, the advantages of the United States mainly reflected in the brand influence, large-scale enterprises, the global market layout, product line longer, outstanding research and development capabilities; professional kitchen and electrical companies such as Vantage, the party too, the boss, the advantages Mainly reflected in the niche market such as smoke machines, stoves and other more powerful, high consumer awareness. 'Appliance industry veteran observers Liu Buchen think.
The owner responsible for the electrical appliances frankly admitted that the kitchen and electrical power industry competition will be further intensified in 2018. In addition to professional kitchen and electrical power enterprises, the integrated household electrical appliance enterprises will further increase in the field of kitchen and electric appliances to expand efforts.
Vantage said that with the continuous upgrading of market consumption, the market demand for high-end products is on the rise, and it is still an important year for industrial upgrading in 2018. High-end, intelligent and rejuvenating will still be 2018 The kitchen and electrical industry development of the key words.
Liu Buchen predicts that in the next five years, the kitchen appliance industry will be the fastest growing industry in all appliance categories, and may expand from the current scale of less than 100 billion yuan to more than 200 billion yuan. In the next 3-5 years, Electricity market will continue to maintain the position of "combining science and technology", that is, professional kitchen and electric companies such as Fang Tai, the boss, Vantage, and large integrated household appliances enterprises such as Haier and the United States formed a rivalry.