Although the development of smart phones in China for nearly 10 years, but the current mobile phone service system remains to be improved, the aftermarket quite a mixed bag, it is difficult to solve user needs in the smart phone service link, the traditional way to work shop orders will gradually transformed into a platform + Technical one-stop service channel.
Relying on online Suning Tesco platform and Suning Tesco Lynx flagship store, as well as offline all over the major cities and towns in the 4000 Internet stores.Suning mobile phones for consumers to launch 'Suning fast repair' brand, is committed to solving the user ' Mobile phone maintenance opaque, unsafe, unprofessional, non-secure, tedious' long-standing problem.
In 2017, 400 Suning stores nationwide have opened mobile service stations covering 23 provinces, 5 autonomous regions and 4 municipalities directly under the central government. Data from mobile service stations show that in 2017, Suning Fast Repair Services 440000 maintenance orders, orders, high praise rate of 99.3%, covering about 300000 users.
According to the report, the battery replacement account for 47% of the total maintenance orders, the highest frequency of maintenance of mobile phones, followed by mobile phone screen accounted for 34% of the two smart phones nowadays become the two major pain points, in addition to the phone into the water Maintenance orders less than 5%, while other such as navigation, hardware and software maintenance accounted for about 14%.
Maintenance of mobile phones, the user is not only concerned about where to repair, as well as repair how long the problem. Suning fast repair to provide users with real-time data recording screen, cell phone replacement battery service in 2017, the fastest only less than Suning 15 minutes time.
Although the replacement cycle is lengthening, but the battery, screen aging, lack of memory and a series of problems in the use of smart phones plagued the user.In contrast, women have more demanding experience using mobile phones in Suning fast repair The annual order, the ratio of male and female users 3: 5. 2017 Suning fast repair hand goods wins, in most parts of the country launched the '99 yuan for batteries' activities, a total of 21 million yuan for the user to save.
It is reported that in 2018, Suning fast repair will further penetrate the market, the plan will be the country's choice of 500 Suning stores opened mobile service station, the user can go to the store repair and home repair two ways to experience after-sales service.Choose to shop repair user, Just four steps to get the phone back to its peak: Open the Suning APP side Suning - Select the need to repair the brand, model, fault near the store booking - Engineers visit agreed maintenance - to shop maintenance.
To ensure that users to the store, Suning fast repair within 20 minutes to provide users with rapid repair services, repair satisfactory payment, the entire video to ensure safe and secure.