How to break through the development of Chinese medicine service trade?

Pharmaceutical News Network February 6 hearing the new era, the development of Chinese medicine services trade which opportunities and challenges? Ministry of Commerce, the State Administration of Traditional Chinese Medicine recently held in Beijing in Chinese medicine trade in services management training classes, from two departments, local business Nearly 100 representatives of Chinese medicine authorities, the first key service trade areas of TCM, key enterprises and other institutions gathered to sum up experience and look forward to the future.
Tang Jun, inspector of the Ministry of Commerce's Trade in Services and Business Services, said in his speech that the service trade of Chinese medicine is an important area of ​​China's trade in services. The development of Chinese medicine service trade is an important part of promoting the internationalization of the market of Chinese medicine industry. Culture and soft power in recent years, with the joint efforts of all parties, the development of Chinese medicine service trade in our country has achieved good results.
Tang Jun cited a series of figures: In 2016, there were 288 Chinese medicine service agencies in our country enterprise , Admissions of foreign patients 230,000 passengers, hospital 29,000 passengers, turnover of 1.4 billion yuan. Tong Ren Tang and other 'going out' of the Chinese medicine service organizations up to 280,000 people with a turnover of 800 million US dollars to sea medicine As the core cross-border e-commerce platform is rising, more and more foreigners are learning Chinese culture through traditional Chinese medicine and many countries are paying more attention to Chinese medicine. Chinese medicine is facing new opportunities.
In this regard, the State Administration of Traditional Chinese Medicine, Wang Xiaoxiao, director of the Department of International Cooperation also agreed that in her speech, she said that at present, China's traditional Chinese medicine trade in services has entered an important period of development, gradually integrated into the overall economic development in the service trade The advantages and distinctions are more obvious and their role in promoting local economic growth is even more prominent.
In her view, traditional Chinese medicine service trade has higher product added value, which can promote structural adjustment of service trade, build services with Chinese characteristics, effectively stimulate the export of important products and enhance the country's soft power. The major advantages of Chinese traditional medicine service trade are as follows: Original advantages, completely independent property rights; has a long history, the ancient Silk Road in the formation of the time there is a Chinese medicine service; spread widely in 183 countries and regions; huge demand in the international market.
So far, Chinese medicine has spread to 183 countries and regions. China has signed 86 agreements on cooperation with Chinese medicine practitioners in international organizations, foreign governments and regions. About 300,000 Chinese medicine practitioners are employed in these countries and regions. (Including acupuncture) institutions more than 80,000; Chinese medicine has been in Australia, Canada, Austria, Singapore, Vietnam, Thailand, the United Arab Emirates and South Africa in the form of national or local government legislation has been confirmed. Chinese medicine content has also been included in 14 free trade agreements .
Wang Xiaofu believes that at present, the development of traditional Chinese medicine service trade faces major opportunities. First, the demand for traditional Chinese medicine in the "Belt and Road" countries has increased. From 2011 to 2014, Russia, France, Malaysia, Italy, Australia, Bahrain, More than 30 countries, including Qatar, Ukraine and Belarus, proposed to cooperate with China in various fields such as meeting with heads of state to establish a Chinese medicine center overseas and carry out cooperation in traditional Chinese medicine. Second, the development of traditional Chinese medicine in service trade was included in the "One Belt and One Road Initiative." 2015 Released the "Promote the Silk Road Economic Belt and the 21st Century Maritime Silk Road Vision and Action" to expand cooperation in the field of traditional medicine was listed as one of the key cooperation. Third, the "One Belt and One Road," the development plan (2016-2020) "guiding the comprehensive participation of traditional Chinese medicine in the 'One Belt and One Road' project is a programmatic document that enhances the commonalities between our country and the countries along the country. At the same time, the state leaders attach great importance to the international development of Chinese medicine and witness the signing of the Memorandum of Traditional Chinese Medicine The establishment of the Chinese Medicine Center In addition, the international cooperation in traditional Chinese medicine is a special project for the full participation of the Chinese medicine industry in the construction of 'One Belt and One Road' Achievements, China has established 32 overseas Chinese medicine center, 32 domestic Chinese medicine base of foreign cooperation, and the international standards of Chinese medicine research, international cultural promotion of traditional Chinese medicine.
There are opportunities and challenges.Wang Xiaofu said there are serious barriers in the access of personnel and institutions and the registration of traditional Chinese medicine products, facing the competition from the more developed countries such as Japan, South Korea and India, etc. The industry is at a stage of development, The degree of marketization of the medical service industry is not high, management Talent Lack of, lack of service brand with international influence; lack of guiding funds, the need to improve the security system, refining and improving policies, innovation and institutional mechanisms.
Chinese medicine service trade development of the road how to go? Ministry of Commerce Research Institute of Service Trade Li Jun gives a few suggestions: to 'bring in' mainly support the conditional enterprise 'going out'; Taking foreign trade as the mode of service trade, giving consideration to the cross-border delivery, commercial presence and the flow of natural persons; the trade target is mainly developed or high-income countries and other countries are taken into consideration; cultural exchanges and cooperation are dominated by the 'One Belt and One Road' initiative and form the world Traditional medicine destiny community.
For example, he said that in going global, the state should actively help qualified Chinese medicine service providers to 'go global', including setting up Chinese medicine practitioners abroad hospital , Chinese medicine clinic, Chinese medicine school as well Chinese medicine Cultural Center, TCM Experience Center etc. In terms of 'bringing in', it includes attracting overseas consumers to receive services such as TCM diagnosis and treatment, traditional Chinese medicine health care, traditional Chinese medicine education and training, traditional Chinese medicine tourism and traditional Chinese medicine research outsourcing. They think that developing the Chinese medicine trade in services will also have to take a 'hesitation', such as hosting a world tradition medicine General Assembly, building medical free trade port.
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