Beijing time February 5 morning news, Liu Qiang East accepted the Financial Times interview revealed that the first Jingdong plans to challenge the Amazon in Europe in 2019, and plans to 'within a few years' business tentacles throughout the entire European continent.
Liu Qiang Dong said the company will first launch the company's e-commerce platform and delivery services in France, followed by the United Kingdom and Germany.
In the past two years, Jingdong spent at least 1 billion euros in building its own logistics network in France, which Amazonia once said has invested 15 billion euros in Europe within six years after 2010.
Jingdong equity funds also announced that they will enter the U.S. market in the second half of this year.
Liu Qiangdong said he plans to earn half the profits through overseas markets within 10 years, but most product sales will still be concentrated in China - indicating that the company's expansion plan is not limited to e-commerce business. Jingdong split Jingdong Finance into an independent company last year.
Liu Qiangdong said Jingdong plans to set up the company's first R & D center in Europe in Cambridge, England, in the first half of 2019. It will be Jingdong's second R & D center outside China and will use artificial intelligence and big data as research focus.
'Britain has world-class talent and education,' said Liu Qiangdong, adding that the cost of hiring artificial intelligence professionals in the United Kingdom is lower than in the United States and even lower than in China.
After meeting with visiting British Prime Minister Theresa May in Beijing, Liu Qiangdong signed a memorandum of understanding with the government and planned to sell 2 billion yuan to Chinese consumers through direct and third-party businesses in the next two to three years British pound sterling
Liu Qiangdong said that the sales of British goods in Jingdong last year were 3 billion to 4 billion pounds and are expected to exceed 10 billion pounds in three years.
Unlike Alibaba and Amazon, JD.com owns its own logistics network, which is also an important reason for its rapid delivery.As the company has a large distribution staff, it costs less than US $ 1 to deliver a box of cereal in Beijing within 24 hours .
'Our efficiency comes mainly from the logistics management technology, and we have set up our own logistics system online from the first day.' "Liu Qiangdong said that systems such as DHL use decades of technology and they are It's hard to adjust the system overnight.
Liu Qiangdong said, but online, the company is considering partnering with local partners to provide the last mile of distribution, but it will still have its own warehousing network.
Jingdong also plans to open an office in London in April this year in order to expand local cooperation in the UK.The company also opened an office in Paris to carry out the same business in France.The company also opened a procurement center in France to deal with from Europe Exports to China's goods.
Jingdong last summer invested $ 397 million in London's Farfetch, a luxury clothing platform, as one of its largest shareholders and secured a board seat, which the company said is a major move for the company into luxury.