On February 4, the opening ceremony of the first Samsung Cinema LED Cinema in China was held in Shanghai. Samsung Electronics, Wanda Cinema and Harman China jointly announced that China's first Samsung LED movie screen will be located in Wanda Cinema, Shanghai.
According to the State Press and Publication Administration of Radio Film Bureau data display , The box office of the Chinese movie market exceeded 50 billion mark for the first time on November 20, 2017. At the same time, the number of domestic screens reached 49,000, maintaining a continuous trend of growth.With a diversified high-quality film release, the audience In this context, the cooperation has undoubtedly made groundbreaking achievements in enhancing the quality of cinematography and providing full-service services.
Message from Jin Yuan Duo, President of CE Division, Greater China Region, Samsung Electronics
Jin Yuan Duo, president of Samsung Electronics headquarters in Greater China, said in his speech, for the first time LED display The technology is applied to the screen of the movie and is also the first time into the new movie age of 'projector-less'. Through a more realistic and immersive audiovisual experience, subversive changes have taken place in the viewing experience.
With the theme of 'Immersive and Pleasure', the audience watched the release of 'The King of Circus' through the new 'Samsung Cinema LED Movie Theater'.
LED movie screen not only the "circus king" gorgeous costumes, more colorful dance performed more vivid, but also the "king of the circus," the fusion of classic musical and pop music essence of the best performing music performance, the Golden Globe most Each of the original original "This is Me" songs is full and full, giving the audience an unparalleled audio-visual feast, just like going to Las Vegas to watch a big show.
It is understood that this LED movie screen has a screen width of nearly 10.3 meters, ultra-clear 4K resolution (4,096 x 2,160) and higher than the traditional projector 10 times the peak brightness (146fL), is currently on the market The only one that meets the DCI standard LED display.
