Huawei: dominate the market, AI play corner

Huawei's performance in China Taiwan is still lower than the market share in the global market. According to Yong Hai, general manager of Huawei Taiwan's agent Wei Wei, Huawei continues to strengthen localization, rejuvenation, music and photography this year in China Taiwan Two marketing spindles, Apple has dominated the field of smart phones for 10 years, Huawei is the world's first AI chip built into the phone brand, will challenge the dominance through the AI.

Huawei's market share in smart phones in Taiwan last December finally stood at 2.7%, setting a new high since the end of 2012. However, compared with Huawei's global market share of over 10%, Huawei's development in Taiwan is relatively slow.

Yonghai said that this year in the Taiwan market in China is still brand localization, rejuvenation, the current plan will support the younger generation of Chinese Taiwan's musicians, campus activities, will also be the first time in China Taiwan CSR activities In addition, Huawei has set up an official fan club. This year, it plans to introduce more wearable and smart products, and will open its first brand experience store in April at the beginning of this year. This year, the marketing of mobile phones will continue to focus on photography, Laptop will hit the video effect.

He further pointed out that the mobile phone industry every 10 years for a generation of hegemony, Apple occupy the dominant position for 10 years, this year the turning point in the mobile phone market is AI, launched late last year, high-end models Mate 10, relying on the chipset Depth Neural Network Accelerator, Huawei has transformed from a smart phone to an AI mobile phone, and then will play an important role in the AI ​​mobile phone.

However, with the gradual approach of 5G, the high-end 5G chipset will be able to support both the millimeter and 6GHz bands. Although the band below 6GHz is relatively simple for Hass, however, Hassmann's lack of experience in millimeter-wave will cause the antenna Difficult to design, the market even assessed the HiSilicon 5G chipset behind the Qualcomm for about a year.

Yonghai said that the commercial 5G network is expected to be in large-scale operation in 2020. Huawei's 5G handsets certainly hope to be ready by 2020. Huawei has always adopted high-end products with HiSilicon chipsets and 5G handsets Will give priority to the use of Haisun chipset, 5G cell phone which has more than 40 antennas, or interfere with each other but also received a good news, is the development of 5G mobile phone difficulties.

Huawei released a series of new listings yesterday (January 1), including the new ultra-thin laptop Matebook X, tablet-based Lite M3 Lite, and Band 2 Pro, which supports continuous heart rate monitoring and GPS, combining Bluetooth headset and fitness functions TalkBand B3 Lite, etc., while the Porsche Design Mate 10 joint Porsche will also be on the market, the proposed price of up to 49,900 yuan, will adopt the limited sales.

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