Consumption Upgrade or Jedi Escape? DIY Hardware 2017 Review and Outlook

Decline in the industry, sales decline is the consensus of DIY hardware in recent years, PC shipments indeed declined year by year, all over the computer city are not managed to go.However, in the past in 2017 DIY industry can not be flooded with accessories Inventory squeeze, price cuts, the adverse situation, but a variety of chip prices, high-end high-performance products out of stock and other unexpected scenarios can be said that in 2017 the DIY hardware industry has been completely changed two hot spots in the industry Toward, really staged a Jedi escape drama.

Second half: eat chicken

The first half of 2017 domestic players are still immersed in the "King of Glory" burn a billion a day, and in the second half of the world players are a new game to attract Winner Winner Chicken Dinner (Lucky Chicken eat tonight) This mantra was domestic players Simplify to eat chicken, "Jedi survival: a large escape" has become the second half of the game big super dark horse, then the game is not the final official version of this is a continuous 40 weeks to get Steam sales charts First, the global sales of more than 25 million copies of players peak online number of more than 2.68 million games, and because of this 'slag optimization' game popular, but also led to a new round of computer configuration upgrades, for the first half of the dull, you can Said to eat chicken games to save the DIY hardware market.

For the game effect, the graphics card is of course the first to upgrade the hardware upgrade, and eat chicken games is very demanding on the hardware requirements of the UE4 engine, coupled with the strength of the developer is not that strong, just mentioned Jedi survive in the software Aspects of the slag optimization, it had to rely on upgrading the hardware to make up, barely running to eat chicken have GTX 1060, 1080P under the smooth eating chicken at least GTX 1070, and almost two or three thousand upgrade costs can not stop eating chicken players Desire to upgrade.

The chicken-driven game is not just a game video card. To run smoothly, the load must be accompanied by a solid-state drive and a large amount of memory. Unfortunately, the storage in 2017 is up year-over-year. It is also jokingly named as' Financial products', memory, video card memory rose, SSD up, the whole In 2017, DRAM memory, NAND flash memory industry have been price hikes, out of stock and other issues shrouded Nearly 400% of all kinds of skyrocketing , The major manufacturers also make pours, such as Samsung Q3 last year, the mobile sector deficit of billions of dollars because of memory, flash memory prices to make up for the back, and the Q1 to Q3 this quarter to achieve astonishing profits, sales The amount also surpassed Intel, however Those who are ready to install and upgrade the configuration of consumers stopped to wait and see, if it is not the introduction of Core 8 Processor, hot to eat chicken games, the DIY industry in 2017 is destined to be a bleak year.

By the end of the year, prices of storage products began to decline, however Major DRAM memory makers have no plans to increase production, but also part of the production capacity to shift the production of 3D NAND FLASH particles, and then accounted for the bulk of the process capacity of Samsung, the main production capacity has been divided by the mobile phone industry, It seems the price of memory for a short period of time still can not be eased; and hope that the domestic semiconductor manufacturers in Hundreds of billions of hundreds of billions of funds at every turn to make a difference, while also keeping up with the technology, or not very optimistic.

Put a few years stock headphones emptying out of stock, there is no pressure gun macro mouse is not a good mouse, eat chicken monitor of course, to 144Hz ... ... and so on, want to play, play cool chicken players are quickly started to install, upgrade High-performance graphics and a variety of accessories, frequently 8000 or even over ten thousand host of eating chicken is not fresh, it can be said that eating chicken games led the entire DIY industry, led the entire industry consumption upgrade, once again confirmed the combination of hardware and software importance.

From the phenomenon of eating chicken this phenomenon-level games, manufacturers can also see, and now the DIY consumers have long been not only the price-performance users in the past, they have good spending power, poor is just a reason for them to pocket, as long as the grounds are sufficient The crazy memory price of the SSD, high-end graphics gaming monitors, etc., the flowers will not be vague money. With the 2018 official version of the Jedi survive on-line, eat chicken boom will continue for a while, you can expect even if this wave of over The situation has been opened, there will be other games to continue or at the same time, the relevant hardware market will have a good performance.RecentData's latest report data shows that in December 2017 the global digital game market revenue scale of more than 100 Billion U.S. dollars, an increase of 17% over the same period last year, in December last year, the global digital game revenue reached 10 billion U.S. dollars.

First half: mining

In 2017, NV still firmly occupies the performance card's royal throne, but the biggest topic in the graphics market last year was not A / N's performance hegemony but also mining. Many people are also mines, digital currency, blockchain Know nothing when people are already using the bitcoin consumer transactions to buy a house car in the past 2017, the first year of bitcoin investment, a virtual currency like this, the price close to incredible 20,000 US dollars, or Reached 1700%, so although they do not understand, but it does not prevent some people will hold digital money as a good way to invest in financial management in bitcoin goose mode led by the 2017 ether, ZEC coins prices have gone up , From anonymous beginning of the year transformed into a new digital currency sought after by all the people, including ether over 50 times this year, more bitter than bitcoin - in this case, GPU mining resurgence, if you do not participate in digging Mine, feeling like missing a few hundred million, it also affects the DIY industry.

The overall graphics sales (please ignore intel nuclear display)

From a variety of data surveys can be seen in 2017 desktop graphics card sales are up, even in the traditional off-season inventory consumption in the first quarter, there have been quarter-on-quarter growth in the second quarter, AMD shipments QoQ An increase of 8%, while NVIDIA's shipments increased 10%, shipments of global graphics cards increased 6.4%, desktop 5% increase However, whether it is A rice or N rice, the most hurt this year is real DIY friends, PC gamers.

Dylan RX580 graphics price charts

In the first half of 2017, the craziest graphics card market was mining. Due to the digging of ether, the Z currency did not have a dedicated mining machine and the GPU mining was the mainstream, so the graphics card suddenly became a fragrance. At this time, the AMD Graphics game performance is not bad, but benefit from the GCN architecture, Hash better mining performance, AMD graphics card has become the most popular mining graphics, so the first half of the RX 580, RX 570, RX 480, RX 470 graphics into The hard currency; Z currency use N card to dig better efficiency, coupled with NVIDIA Pascal architecture graphics card energy efficiency, so the benefits are not bad, so the GTX 1060, GTX 1070 graphics card was also bought by the miners out of stock. More than 1000, the price of more than 2000 graphics card soaring, RX 580 graphics card was close to 4,000 yuan mark, even if this is still in short supply, once the distribution of Jingdong can be grabbed light, many mine owners or even to idle fish search second-hand graphics , Many sellers said last year to buy the graphics card, selling second-hand this year, not only do not have a discount but earned.

This demand beyond the expectation of mining disrupts the graphics card market, resulting in a large number of hot video cards out of stock and then rising prices, while gamers have to follow this pool of fish, and their risk is not just a premium buy video card, there is second-hand Mining card re-inflow graphics market problems, but the long-term mining card after the use of high quality will be affected, after-sales maintenance becomes a big problem.This situation also forced the upstream manufacturers to change the rules, or forbid video card mining, Or is the direct launch of only three months special warranty mining card, and Jingdong and other manufacturers also changed the rules for the return of mining, the video card no longer supports 7 days unconditional return.

19 PCIE graphics slot mining dedicated motherboard

1000W above the power

It can be said that in 2017 graphics cards, mechanical and electrical companies encountered GPU mining, which let them live a happy life, graphics card manufacturers are still worried about the sales early this year, the results of the three quarters to achieve the intended target, but also worry about the chip did not provide upstream; The high-end, high-power products of major power suppliers have been swept away by miners and mines, all kinds of out-of-stock products, more serious than the supply, graphics cards and power has really become a seller's market. Suggest that they want to limit the number of graphics cards each consumer can buy, thereby limiting the use of GeForce gaming cards in other areas, but it is conceivable that as long as there is no 'mine disaster' The role is very limited, whether it is miners or retailers, how rich will not earn it? This phenomenon will continue in 18 years, when is it still hard to say.

Add field: intel and AMD together

Finally need to come out separately is a pair of lovers of joy, although this year two CPU makers have a good performance, AMD pioneered the launch of Rui Long processor hang not update the product intel, even if Core eight generations after the release is still firmly occupy the mid-range, low-end product performance, price advantage; and toothpaste maker intel finally did not squeeze toothpaste, the introduction of various performance indicators have greatly enhanced eight generations of core products, also introduced the first paragraph Performance over the i7 new flagship i9 processor, even count the processor loopholes (CPU on the two brands, no choice), but in the past has been playing in the lead in the DIY CPU was pitted and eating chicken in 17 years Snatched a lot of sharp head how the protagonist can change the supporting role it, the last two giants has always been a rival resorted to a killer - we are in love: The two sides will work together to AMD high-performance GPU core for Intel processors! Last came such a dog blood plot to seize the headlines is difficult for everyone, but in any case this result is the consumer loved, before selling CPU to send intel GPU is also a variety of not to be seen, this inherited the performance leveraged AMD GPU you have no say, wait and see.

In general, DIY hardware can be said to be in the direction of high-end configuration, games, gaming applications.Now manufacturers are willing to launch new products, and even deliberately add gaming, Gaming label title, MSI all series of motherboards Is Gaming series; ASUS ROG continue to enhance product lineup, Gigabyte strong push AORUS high-end brands, as well as GALAXY HOF Hall of Fame and other high-end brands Rainbow iGame are beneficial to manufacturers to enhance brand image, while improving profitability, but also by the player welcome Come and can enhance the ability and cost of research and development, research and develop better products, businesses have been due to profit, the user has been a good product excellent service, so that is a virtuous cycle.As mining with this Risk and speculation of the nature of the product, in fact, the manufacturers themselves are very clear, can not rely on it to maintain long-term, in order to maintain the vitality of DIY decline, Jedi escape, or rely on their own strength and sensitivity to consumer demand For the majority of DIY users, after repeated shuffling and market purification (even the stores have been purified), will encounter fewer and fewer pit, will not DIY fun have been reduced? (Tortured pit out of feelings), and now thousands of mobile phones every year for the age, but also pull the pinch half a day to configure the price is not the mainstream, the focus depends on the major manufacturers How much sincerity can be given and how many popular games to drive.