On December 23, the 2017 KPL Championship Glory Professional League Autumn Series (hereinafter referred to as KPL) finals ended successfully at the Spring Cocoon Gymnasium of Shenzhen China Resources Shenzhen Bay Sports Center in 2017, marking the perfect ending for 2017 mobile gaming industry. In 2018, KPL spring season is about to rekindle the war, in order to provide the majority of KPL fans with more professional, high-quality, three-dimensional event experience and entertainment lifestyle, KPL will be in 2018 and mobile phone, catering and financial industry's leading brand vivo, McDonald's Shanghai Pudong Development Bank credit card to conduct an all-round cooperation.
Vivo is particularly prominent with KPL as a full-time partner in 2018, as vivo is the only smartphone partner to partner for two years in a row. "After being fully engaged with KPL in 2017, vivo will once again be able to work with KPL again in 2018 Sail, extraordinary significance.
Strong alliance, has a good basis for cooperation
For the two major co-branding brands, the good cooperation in 2017 will benefit both parties and give 2018 a more solid foundation for cooperation.
2017 is the year of KPL's qualitative change and the content of the official year's professional event system has been viewed and browsed by a total of 10.3 billion. KPL was awarded the most valuable of the year at the 2nd Gold Gyro Prize and Matchmaking Forum Mobile gaming event at the same time, KPL is also in the 'Top Five Most Space-E-sports events' in the selection of topped the list. KPL is a well-deserved annual leading brand of gaming tournaments.
Vivo is a year of triumph in vivo in 2017. According to the "2017 Mobile Industry White Paper" big data, vivo in China annual shipments reached 81.1 million units, not only continued to be China's top three smart phone sales, but also by virtue of 23.7% The fastest growth in the top five smart phone brands.At the same time, as the KPL official game machine vivo X20 full screen mobile phone has also made great success, not only for several months consecutive domestic full screen mobile phone sales, has become Counterpoint Research Chinese mobile phone with the highest sales volume in the world's top selling smartphones in October 2017 vivo is undoubtedly one of the leading smartphones in China.
vivo loved by young people, and KPL players highly coincide
As the only smart phone full partner of KPL, vivo not only achieved good sales volume in 2017, but also loved by young people. It is also an important basis for the two companies to cooperate again.
vivo is a mobile phone brand that focuses on young fashion groups and meets the needs of young people to create more extreme smart products. vivo With the ultimate HiFi, the ultimate photo, the ultimate fashion design, became the first choice for young people now purchase, young people Is the main user of the smartphone in vivo.However, as one of the most influential mobile gaming events in China, KPL has a great influence in the young group, both of which have a very high degree of fit in the user community.
At the same time, vivo is not only favored by young people, or the highest user loyalty brand.According to "2017 Mobile Industry White Paper" big data statistical analysis, in a comprehensive TOP5 Android brand replacement rate, the vivo replacement rate surpasses 35% , Reaching 35.71%, is currently the highest camp Android brand loyalty users.
The high user loyalty of vivo is the result of years of constant pursuit of high product quality and ultimate user experience, and this is exactly what KPL is pursuing. The highly compatible target user groups promote this An important reason to cooperate again.
Hand tour: Vivo most mobile phone industry technical strength
Of course, that alone is not enough to bring about the second in-depth all-in-one collaboration between vivo and KPL. Looking back at 2017, we can see that the mobile gaming industry has entered an unprecedented fast lane, but the industry is facing a huge User community and mobile phone game experience between the poor 'chasm', especially Caton, fever and other realistic challenges in the management of 'mobile phone experience poor', vivo has an unparalleled advantage, which may also KPL hand in hand again Vivo vital reasons.
As the smart phone brand in the industry that best understands the pain points of user needs, vivo has a deep layout from the hardware to the ground floor for the ultimate gaming experience.
For a more fluid gaming experience, Vivo X20 series phones use the best balance of performance and power consumption of the Snapdragon 660 flagship processor, with exclusive vivo vivo Game Engine developed in vivo game engine and competitive mode, the game for a lot of scenes The exclusive performance optimization of the azimuth allows games such as KPL not only to maintain stable high frame rate operation but also to generate lower heat.
Pursuit of a more stable networking, vivo X20 series also for 2.4G and 5.8G WLAN made a double MIMO design, to further enhance the mobile phone WLAN signal reception and transmission capabilities, to play the game to eliminate network delay.At the same time, for headphone gaming experience, vivo X20 series is also the first to support Bluetooth 5.0, so that wireless Bluetooth headset connection more stable.
In addition, vivo is still more immersive game experience ahead of the technical difficulties, full support for the game do not disturb, the game keyboard, the game picture in picture, so that the game works at the same time, experience more comfortable, immersive.
It is with a high standard of technical and professional optimization, but also to make vivo become the only Android community through KPL professional gaming machine frame rate fluctuation control, precision operation, battery life, temperature control, device stability, network stability Six rigorous test indicators of mobile phones.
In addition, vivo is speeding up research and development work.In the past year, vivo has set up six global R & D centers in San Diego, San Diego, China, Beijing, Nanjing, Hangzhou, Shenzhen and Dongguan, Technical support.
It is also because vivo accelerated the pace of technology research and development, vivo has 5G, screen fingerprints and other mobile phone industry has made major breakthroughs under the puzzle.Undoubtedly, vivo is leading the field of mobile phone technology is the industry leader, these are vivo and KPL For more in-depth cooperation has provided technical support for both parties to jointly promote the mobile gaming industry has provided unlimited possibilities.
2018, vivo together KPL win
Because vivo and KPL in the history of cooperation, the target user base and the common pursuit of technology, the two decided to once again together to create a better user experience for the event 2018. Vivo will continue to create extraordinary products through the KPL official competition machine cooperation opportunity , Continue to cultivate the field of gaming gaming for young people to create more tide more fun life, multi-level for the KPL fans and the majority of players enjoy the enjoyment of extraordinary enjoyment.It is foreseen, 2018 KPL and vivo together, will work together to explore and Create a mobile gaming next myth, win together.
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