China's manufacturing industry is developing very rapidly, of which the machine tool industry is an incredible speed stride among the world's largest machine tool manufacturing country.At the same time China's such a huge market with unlimited potential for development is like a huge magnet , Attracting all machine tool enterprises all over the world to join in one after another and the fierce competition between domestic and imported brands.
So there was a strange phenomenon, for many manufacturing plants, it is clear that foreign machine tools are expensive, millions at every turn, but there will still be a lot of people rush, but as a reasonable price conscience, good quality domestic machine tool sales are mediocre, the market In the end is why, what factors have affected people to buy domestic machine tools?
First, technology
Technology is the primary productive force. This is a timeless truth.
Manufacturing factories and general consumer goods industry is different, the purchase of equipment will not like those industries have the tendency to pursue luxury, there is no so-called 'buy expensive do not buy' mentality. Manufacturing is a real and pragmatic industry, the pursuit of production components The processing accuracy, efficiency, quality, stability and other real indicators.
For the manufacturing industry, the machine tool technology is the most critical, but unfortunately, most of the domestic production of machine tools and equipment mainly in the low-end, these machines compared to foreign machine tools, processing performance and stability are more Big gap, either the processing accuracy is not enough, or inefficient or higher failure rate in the fierce competition in the market, the factory is who is more competitive production competition, so they would rather spend more money to buy imports Brand of machine tools, do not want to save money to stay hidden.No doubt, when the domestic factory to develop a certain strength, will inevitably choose to import brand machine tools.
For example, CNC machining centers made in China are almost everywhere, a machine also hundreds of thousands, in the low-end manufacturing price war is very intense.While Switzerland, Germany, Japan, CNC machining centers at millions , Millions can not be forgotten, but it has become the industry's fragrance.
Another example is the NC's "heart" - CNC system.Most of China's most important machinery manufacturing equipment, digital control system is not made in China.Especially related to the strategic status of the country and reflects the level of comprehensive national strength of high-end CNC machine tools, and its 'brain' Most of them are imported from abroad .Therefore, many experts say that it is imperative that CNC machines represented by CNC machine tools can not be manufactured and developed without independent intellectual property rights.
Therefore, the machine tool industry is a technology to speak an industry in advanced technology, we are still in the stage of follow-up.China's CNC machine tools in high-speed, precision there are still stages of the gap.With the same specifications of the product, foreign machine speed is probably Three times the domestic machine tool, the accuracy is also higher than an order of magnitude.National numerical control system in high-speed, high precision, five-axis processing and intelligent features, the relative advanced world level there is a clear gap.Therefore, you want to take off manufacturing, high-end CNC equipment is still difficult to overcome.
Second, service
Service refers to many, all-round service. Good machine tools need to have a complete set of services, and many domestic machine tool enterprises are lacking in service.
CNC machine tools are typical mechatronics products.But in the domestic machine tool manufacturing enterprises in charge of machines, electrical technicians are separated, service engineers are also divided into mechanical engineers and electrical engineers, which led to the machine in the event of some failure Can not be solved by one person and needs 2 or more people to solve.This will affect the service engineer to reach the user's time, increase the downtime waiting time for the user, which is a waste of human resources for machine tool manufacturers and increase the after-sales Service costs.
In addition, the technical level of after-sales service staff is uneven.In recent years, the rapid development of CNC machine tools industry, the machine tool companies recruited a large number of young employees.Good energy of young workers, but due to short working hours, young employees and veterans compared to the general experience Lack of technology, these young employees to the user installation and maintenance may have some technical problems can not be resolved, but also by experienced and skilled service staff to debug and repair again to completely solve the problem, an increase of maintenance and downtime waiting time.
Third, the traditional concept
People's traditional concept of domestic machine tools also affected the purchase to a certain extent.In the automotive industry, for example, nowadays the rapid development of automotive technology in many technical aspects even more than abroad, such as BYD's new energy vehicles, first-class technology, took A pile of patents, but it has not been able to sell the price, the price is high no one to buy Why? From the traditional lack of trust.
Earlier, domestic-made cars always had many problems, such as poor quality, less functions and low safety factor, as well as the behavior of deceiving consumers. One by one, people in China had the inherent notion of domestic-made automobiles. Think it is shoddy, reputation is broken, even if the face-lift, of course, not attract people because the user has lost trust in products and businesses.
The same is true of the machine tool industry, over the years in the minds of people formed a low-end, inferior concept, even if today's technology advances, affordable, inherent ideas or will affect many people's choices.
Fourth, other factors
Here are other factors that many factors, such as competitive factors, when consumers do not favor a product, one party to take price cuts, we follow the price war, you cut prices I also cut prices, undermining the normal industry.However, lower prices Is bound to reduce costs, the quality will decline, thus forming a vicious circle.
For example, brand factors, many machines have no quality brand. We have not heard of, the brand is not known, buried a good product.
There are also factors such as personnel, domestic machine tool manufacturers flow of talent, personnel instability led to the green, old and young small machine out such a loaded, poor results, the quality of the machine can not be guaranteed.
On the whole, there are still many problems facing the machine tool enterprises in China at present, and they need to be solved one by one. 'The revolution has not yet succeeded. The comrades still have to work hard.' I also hope to give them some time and tolerance. '' I believe one day, China Machine can climb the top of the world.