Two yuan holy places: Japan Akihabara depth Secret

Each district has a deep molding of the cause and effect, by chance, more inevitable.

Such as Akihabara Why Akihabara became Akihabara, not Shinjuku, Harajuku, Ueno it?

Because Akihabara is the most political and cultural center in Tokyo's 23th district.

Akihabara because of the four major shopping district, with a hundred years from the population flow.

Because Akihabara Electrician started selling electrical materials, different from the financial ring, the unique temperament of the living area, easy to attract the first contact with consumers of electronic products, for the future 'Homestead' hatch provides convenience.

If Akihabara is a personified person, then Akihabara of the Electric Street era was a 'straight man of steel,' and now Akihabara, we can only say with one emotion: 'Looks so cute must be a boy.'

Although there is still home appliance sales, more often times, Akihabara Street maids soliciting business, row upon row of animation shops, colorful game halls, packed with alley computer accessories, ubiquitous posters show the second element Different style.

Akihabara, a serious electrical street, and slowly grow into a "flirtatious basement-like home ring." What is behind this moral or moral distortion of human nature?

The population-based areas

After putting aside a lot of adverbial modifiers, the existence of Akihabara means nothing more than giving businesses a place to make money.

In order to pursue profits, urban commercial activities aim at customers, which are indispensable and important components of commercial activities.Economic principles make commercial facilities tend to the consumer's consumer center, while the distribution of consumer centers is closely related to the distribution of population.

The population of a certain size or density is a necessary condition for commercial layout, and the established commercial center will in turn attract more people.

Akihabara can become the first step of a commercial center, 'population' is a prerequisite. '' Population 'is the population since ancient times, mainly including two points, one is the settlers in the Edo period, the second is the Exchange population.

For the settlement population, the area of ​​Akihabara Electric Street nowadays is a settlement for subordinate warriors in the Edo period.

The population is complex, dense, rich people live in. The overall environment is 'mansion commercial' mix and match style, the goods are mostly horseshoe, linen, antiques, etc. In this chaotic world, violence determines the right to speak, and illegal buildings and fire as common .

Although 'fire' is a chronic illness for Japanese society and is a national common problem, I do not know why the 'anger' of the Akihabara region is particularly large throughout the Edo period.

The Mingliu fire that struck Edo in 657 was one of the three major fires in Edo in 657. Two-thirds of Edo's city was destroyed and one-third of the population was burned (about 107,000 people)

In 1869 (Meiji period 2), the government made up its mind and delineated a 30,000-square-meter area for fire prevention and disaster prevention. In the following year, Since then, 'Autumn Leaves' as the region's short spread.

The exchange of population, mainly dependent on the Kanda fruit market.Green fruit market, as the name implies, is a farmers market, located in the current Kanda Tamachi.

It is a 4-minute walk from JR Kanda Station and 11-minute walk from JR Akihabara Station. It is surrounded by Kanda River in the north and Nihonbashi in the south, and is easily transported by manpower. The three major markets, extremely prosperous.


On the left is the green mark for the location of Kanda-cho, and on the right is the monument of Kanda Kogyo Market Birthplace

It can be said that the initial word of mouth of Akihabara in the modern business district has benefited from the popularity accumulated in the Akihabara area for hundreds of years, and for the Japanese people, Akihabara is a trade center used by ancestors to stroll.

Located at the junction of the four major shopping centers, Akihabara comes with traffic

In terms of commercial location, demographic factors play a decisive role, followed by 'traffic conditions.' Akihabara has had a large population since the ancient times and is a commercial area with a certain size. When the 'population' conditions are met, then 'Traffic'?

Take a look at Akihabara geographical location.

Tokyo Metropolitan Area 23, Akihabara is located in the heart of Chiyoda Ward. Chiyoda is Japan's political and economic center, including the Japanese Emperor's residence, the Parliament, the Metropolitan Police, the Supreme Court, the Central Executive Unit, the Yasukuni Shrine, a famous company Headquarters and a number of well-known institutions. The famous Tokyo Station is also Chiyoda. Its prosperity and affordability can be imagined.

Akihabara specific to the boundaries of the world .In the Edo era, where is the land and water transport facilities.After the Meiji, because adjacent to Kanda, Ueno, Asakusa, Tokyo Station and other downtown commercial district, Akihabara gradually become the hub of rail transit .

Located in the center of several major downtown Akihabara 'distance as far as the' Asakusa 'station but also 3km.

In 1890 (Meiji 23), Ueno rail transit extended to Akihabara. Until the Taisho period (1912 - 1926), Suda-cho, a distance from now Akihabara Station 400m, became the time of municipal transport Hub, while the bridge at Sansho Station between Suda-cho and JR Akihabara served as the starting point for the Central Line and became the station for the fourth Tokyo-bound passenger then.


Distance between the three as far as 400m

In 1927 (Showa 2), the first Tokyo metro line from Asakusa to Ueno was opened, and since then the line has been extended under the Ginza Bridge, opening up the traffic network in the lower Kanda River and becoming a hot news at the time.


Vansbaek Station has been abandoned to become the present Japan Transportation Museum

Until now, Akihabara, an area of ​​only 22,000 square feet, is subcontracted by JR East Japan, the Tokyo Metro and the metropolitan metropolitan subway 3. A total of six JR rail transit lines, two subway lines, A fast train. Five steps on the first floor, a ten-stop, deservedly named 'hub.'

Akihabara is located in a prime location between the four bustling neighborhoods, where the developed rail transit has brought a large population flow to the area, consolidating Akihabara as a traditional shopping district and continuing to exert its influence in modern society basis.

People and places, Akihabara's 'where' where

Population base, traffic environment, the original Akihabara, Ueno, Asakusa, Kanda, and Ochanomizu surrounding it, so why Akihabara became the electrical street, the holy place of the mansion, not the place?

Electric Street era

Often, when it comes to Akihabara's history as a shopping street, it is generally considered to be a market black-market start-up after the "Pacific War." But actually, as early as the war, Akihabara had gathered shops for wholesale and retail home appliances.

In 1878 (Meiji 11), the Tokyo Telecommunications Central Bureau began to operate and the electric light started to enter the life of ordinary people. In 1887 (Meiji 20), the first thermal power station in Tokyo, Katowice, Japan was put into operation. Japanese society began to surge in demand for electric power, electrical appliances and electronic accessories, and all kinds of downstream markets such as wholesale, retail and second and third tier agencies started to flourish.

We look forward to Tokyo's electronic materials market at the time, including Akihabara Hirose, Saiko Electric, Takaoka Electric, and Nakagawa Wireless. Akihabara is 10 minutes walk north, and Ueno has Chuson Electric, Shimura Wireless, Katashina Shrine, Shin-Itai Chamber of Commerce , Electric Island. Akihabara Southwest 15 minutes walk, Ogawa-machi has rich long wireless, Imamura Electric, discharge company. Akihabara 25 minutes east of the foot, the two countries have mitsuwa Motor Group.

Although Akihabara at this time is only the population diversion substation of Ueno and Asakusa, a bustling neighborhood, it is true that the market of Akihabara has been formed with Akihabara as the center.

Until 1932 (Showa 8), in the current Akihabara Center area, Hirose Wireless and Sai Electric, two radio component companies began to expand their businesses outside the Kanda area. With the sprung up of lower-level parts distribution along the road Business, Akihabara's 'Electronic City' name also spread.

Japan's post-war, led by the Hiromi Chamber of Commerce, established a business association for electric materials in Akihabara, combining the wholesaler, retailer, and distributor of the original Akihabara electronic materials with a strategy of small profits and quick turnover, Soon Akihabara signboards started in Japan.

At the same time, radio became a hit with the advent of Japan's nongovernmental radio and television stations, and students at a motor industrial specialized school near Tokyo's Akihabara (now Tokyo Denki University) found business opportunities and started to work in the sideline of assembling radio sets. Yeyuan electric street vendors ushered in the spring, and other vendors along the street also have some kind of selling radio accessories.

And that's why, now Akihabara's landmark buildings are called 'Radio Halls', and many stores have the name 'Radio'.

Akihabara, a radio raised large business district.

'Radio Hall.' From JR Akihabara Station, Electric Street exit, immediately you can see the conspicuous yellow-orange signs

By 1981 (Showa 57), Akihabara officially opened the duty-free service at the electronics shop with the best-selling 'made in Japan' appliances in the world.

Since then, Akihabara has finally become an independent, world-recognized 'Electric Street' from Ueno's 'Spare Wheel' district.

Save the regional economy, as a 'second element holy land' debut!

In 1989 (the year of 1989), the oil crisis in the world overwhelmed Japan's household appliances business, and the sales volume of Akihabara Electric Appliance Street had to decline.

T-ZONE, NEC Bit-INN, sofmap and other digital products began to enter the store Akihabara. 1994 (Heisei 6), because of digital products, Akihabara's turnover has been restored .A year later, autumn leaves The proto-mast operated a 'Windows 95' promotion, and since then Akihabara's center of gravity has started to favor 'digital products'.

In the late 1990s, the Internet bubble burst in the United States and the digital shops in Akihabara were affected. E-shops in the entire district were in a crisis of operations. At a time when hard-ware PC products were being hit, software products that were silent, operating animation and game software Shop starts to increase.

This has become the Akihabara 'Homestead' transition prologue.

For Akihabara's "Homestead" transition, the animated "Evangelion" influence has to say .In 1995, after the animation broadcast, caused a sensation among Japanese young people .In 1997, with the "new century Evangelion "theater version of the public and reach the pinnacle.

In the same year, various related peripherals brought a total economic benefit of 30 billion yen, greatly stimulated the role economy of animation and comics, and promoted ACG culture among ordinary consumers. Notice the needs of consumers, Do big factory 'Ocean Church' in Akihabara and other places to open branch .This is the first Akihabara hand shop.

Never mind, Akihabara branch sales unexpectedly high, even in other hand shops also noticed this point .In the next two or three years, each hand shop to settle in Akihabara .Akihabara slowly into Japan's hand to do the store's paradise.


Located in Akihabara 'Radio Hall' on the fifth floor of the 'Ocean Church' hand shop

The gathering of young people also led to the addition of trendy goods in Akihabara, except for the hands-on business. After 2000, over half of the shops, represented by the Akihabara Electric Street, were occupied by ACGN merchandise.

Moreover, since Akihabara is an area where electronics products start to sell, the unique temperament of Akihabara soon attracted a number of electronics enthusiasts compared to living quarters or the financial circle. Originally sells computers and electrical materials as accessories All varieties, and gradually formed a reputation among the 'computer assembly' fans.Computer, games, animation, comics, hands-on, the surrounding ... ... people to gregarious, Akihabara 's residential ring' temperament more and more strong.

In 2004, Akihabara started to promote among ordinary consumers, and the number of female visitors increased along with the opening of 'Yodobashi-Akiba' Akihabara store in 2005. The movie "Tram Male" was released in 2005. The story about Omiya Tribal white pursuit of the United States, and got his wish-cool story, caused a sensation in Japan.

Since then, the story has evolved a number of expressive media across the media, which has aroused the attention of the general public even though it reinforces Akihabara's cultural label of 'house.' Akihabara began to be accepted by the public as an ordinary attraction During this period, Japan 's otaku market has reached the size of 400 billion yen.

With the change of the Otaku generation, the younger consumers after 90 and 00 began to become the main force of Akihabara.It grew up in the Internet age and came into contact with the culture of "Orthodox Circle." Compared with their parents, the consumption of this generation They have the property of 'light house', and 'Meng' has become their representative.

Cosplay type of restaurant more, and gradually formed a maid street in Akihabara .AKB48 represented by the formation of idols began to increase the last ten years, Akihabara 'adorable' culture is their choice The results of the 'Meng' has become one of the key words of the Japanese subculture now known to the world.

Therefore, the molding of each district has a deep cause and effect, by chance, more inevitable.Akihabara large area, starting from selling electrical materials, naturally, after several ups and downs, has finally become a Moe Meng da 'two yuan holy places.'

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