January 27, the Super Flying Parent-Child Exhibition held in Qingdao, Casa Di Gemini cloud clothes washing machine co-operation as an exclusive brand to join, launched for the mother and child groups, especially the safety of infant and baby laundry needs cleaning solution, through the variable temperature steam And strong wind care clothing, strong sterilization, non-wash program to achieve real baby care and safety clothing services.Parenting process, Casa imperial washing machine full 'guard' for the parent-child groups to build a safety barrier, not only witnessed the warmth and joy, It has also set a watershed for the development of 30 billion mother-infant markets.
With the full liberalization of the second child policy, the demand for health care for infants and young children also continues to escalate. The data show that from 2011 to 2015, the number of infants aged 0 to 6 years in our country reaches more than 90 million. The huge population base will enable the mother The infant market has become a new blue ocean competing for home appliances brands. In the future, it is estimated that over 30 billion maternal and infant consumer markets will be added each year, and the overall market size will reach 3.6 trillion by 2020. For the healthcare industry, the new consumer demand is hidden Contains the inevitable user pain points, one is for infants and young children, easy to cross-infection of clothing and washing, plush toys is difficult to thoroughly clean, even if the user uses a dedicated infant washing machine, there is also the risk of secondary pollution; its Second, for young parents, some precious clothing is difficult to obtain exclusive care, hand wash, machine wash are unable to meet the high-end clothing care requirements.
Casa Di 'air wash' in one fell swoop to solve the two major user pain points. Relying on the air wash program, Casa Di washing machine take the lead in achieving health care of infants and young children washing, safe washing solution, creating a third after washing, dry cleaning Washing way.Air wash through variable temperature steam and strong wind care clothing, the entire process of clothing does not contact with water, variable temperature steam to restore the activity of clothing, at the same time strong hair blowing dust and dust, so fluffy clothes, wrinkles heal, and achieve Deodorization In addition to odor, sterilization in addition to mites, reducing the effect of clothing luster.Experiments show that: non-washed air cleaning program sterilization ability to go beyond the highest standards of industrial safety and care, more suitable for baby care needs.
Data show that infants and young children can reach far more than the number of bacteria in adults, breastfeeding babies daily access to parents even up to 1 million bacteria on clothing Therefore, universal health care common sense, spread the concept of high-end care , Casa Di Gemini Sang Sang hand in hand with the Super-Flying Parent-Child Show, for the local mother-and-baby group presents a 'high-end wash' brought by air wash program.The cross-border cooperation also provides for the mother and child groups to share the experience of the scene so that In the actual experience of the user get the demand to meet.On the partner side, this high-end alliance is also a new form of marketing exploration, is expected to rely on products, markets, brand highly complementary, 1 + 1> 2 win-win value .