In recent years, the enthusiasm of all walks of life embracing 'intelligence' has been on an unprecedented rise.From the household appliance industry, as early as 2014, manufacturers have been exploring to find a way to meet the needs of users in the new situation of transformation and upgrading. Right now, whether it is refrigerators, air conditioners, or TVs, without the 'smart' label, it means falling behind and facing the risk of being eliminated by the market.
By definition, a smart appliance refers to a home appliance product that is formed after the microprocessor, sensor technology, and network communication technology are introduced into the household appliance, and has the function of automatically sensing the status of the residential space, the status of the home appliance and the service status of the home appliance, and can automatically control and receive Residential users in the house or remote control instructions; the same time, smart home appliances as part of a smart home, with other household appliances and home appliances, residential interconnection system to form a system to achieve smart home functionality.
The picture shows the smart refrigerator
Smart appliances have become the industry trend
In the past, every home user used household electrical appliances are fragmented, TV, refrigerator, television and other equipment are independent of each other, users and products, products and products do not exist between the interaction. The birth of smart appliances, bringing a big The change is reflected in the product of the Internet experience.
In general, there are several reasons why Smart Home Appliances are widely used in the market: Firstly, consumer demand is escalated, and consumers' expectation on the functions of Home Appliances varies from period to period. With the rapid development of artificial intelligence today , Smart appliances to consumers to create a better experience, more in line with the needs of consumers today.
Second, the core consumer groups younger trend.Traditional home appliances product features a single, and can not meet the young consumers focus on experience and early adopters needs.Modern appliances appear, to achieve a multi-functional, intelligent control and multi-scene integration, so that young Consumer groups to achieve a more cool life.
Finally, China introduced the strategy of "Made in China 2025" and vigorously promoted "China's Wisdom-making". In this context, all household electrical appliance enterprises compete on the basis of intelligence, making the supply chain change and pushing smart appliances to the mainstream of the industry.
From the industry point of view, the future of smart appliances will be a huge consumer market.Although the relationship between smart home appliances and equipment, equipment and people is relatively isolated at this stage, in the long run, single product smart will go to the Internet Intercommunication, between home appliances and appliances, between home appliances and people, and between different appliance brands will form a complete interactive ecology. Although the road is long and tortuous, this beautiful vision will surely become a reality one day in the future.
First-line companies have entered the industry to accelerate development
Under the structural reform of the supply side, the technology upgrading trend of the home appliance industry has been very clear. First-tier enterprises have accelerated the deployment of smart products.
Now, Haier smart water heater has been developed from the mobile phone control to the latest EcoSpa, you can set the temperature by voice, record the family members of the bath habits, analyze user behavior, but also can help users save energy by the national tariff policy.Home's IH rice cooker has Can distinguish more than 2000 varieties of rice in the world, the best choice of cooking process.
Not long ago, Samsung Electronics Family Hub3.0 refrigerator at CES, built-in AKG high-quality speakers, trying to create more immersive home entertainment experience for consumers, but also added diet plan features that can be combined with the user's diet preferences and Product shelf life and other information, provide the appropriate menu recommendation, to provide users with intelligent personalized service.
Based on smart home appliances, many enterprises have launched overall smart home solutions that emphasize application experience. With the Internet of Things as the connection, they set up smart living rooms around the basic applications of air, water, food, toiletries, safety, health and entertainment Smart kitchen, smart bathroom etc. It is understood that, at present, TCL, Changhong, Skyworth, millet and other home appliances brands are emphasizing product interoperability, build a sound system of intelligence, building a smart ecosystem.
In fact, there are many new products or technologies such as these.It is certain that the attempts of the first-tier home appliance brand on the intelligent road will carry the rapid upgrade of the entire industry.
Voice opens up smart life
Just like the mouse and the keyboard in the PC era, in the era of artificial intelligence, speech technology is regarded as the mainstream human-computer interaction mode, because sound is the most natural human interaction mode. When people and the machine can directly talk to each other, Can make people feel the temperature of intelligence.Read, go home, while changing clothes, said to the air conditioning 'too cold, adjusted to 26 degrees', air conditioning immediately start, and set to the appropriate temperature, than with the remote control Press the power button and adjust the temperature, or open the phone APP to adjust the control, which one more efficient and user-friendly?
At present, voice has been regarded by most people as the entrance to the smart home. As for the products, the most current way is smart speakers. There are Google Home, Amazon Echo, and Apple HomePod in China, as well as Lynx ding dong , Baidu Raven, etc .. An obvious trend is that the giants are actively layout of smart home ecosystem in order to occupy the user's home to seize more voice.
Of course, not only interested in the user's home scene, such as Google, Apple, Amazon, Baidu, Tencent, Alibaba and other such large enterprises.It is understood that the domestic Internet of Things artificial intelligence services cloud cloud announced its intelligent home AI solution Program AIOS @ Home, aroused the industry's attention.
It is reported that the AIOS @ Home specially developed for the smart home field not only includes the technical capabilities of voice recognition, voice synthesis and semantic understanding, but also includes AI technology such as far-field speech recognition, pragmatic computing, and intellectual conversation, which enables users and users Equipment to achieve the natural language of human-computer interaction, so that the device is called the user's housekeeper.Cloud said that AIOS @ Home can support at least 5 meters far-field voice recognition, offline / online wakeup recognition, support for natural speech Interaction, continuous interruption, etc. In order to realize the landing of AIOS @ Home, YunzhiSheng has independently developed a voice box with the functions of home control, personal assistant and interactive entertainment, and the user can switch the voice command Curtains, lamps and other home equipment, but also play music, check the stock information weather, the future will also join the car, ordering and other functions.
It is understood that the program has cooperation with Haier, Gree, Midea, Hisense and other domestic first-line appliance brands and launched the product, shipments have exceeded one million order.
Analysis of the industry pointed out that after years of accumulation and precipitation, home appliances market in 2018 will be accelerated into the upgrade phase, in the process of quality innovation and the rational concept of consumer culture will be even more important.But with the prominent advantages of scale and technology Upgrade advantages, the Chinese home appliance brand is expected to lead the world trend in this round of outbreak.