In 2017, the year of full screen broke out. All mobile phone manufacturers competed to release full screen mobile phones. The same Apple also brought heavy iPhone X and other products together with new retail sales. At the same time, one phenomenon could be seen That is, head effects continue to increase, niche vendors struggle to survive, and the cost of a fullscreen era and handset components continues to rise. The price of smartphones is on the rise in 2017, and how are they being sold under such circumstances? Which models most consumers love?
According to the Chinese consumers' purchase of mobile phone models in 2017, Counterpoint, a data research institute, gives the share of consumers in a popular model. It can be seen that OPPO is the biggest winner with 3 models on the list, and Top rankings are more front.
OPPOR9S won the annual sales list champion; followed by Apple's main models are not iPhone X and iPhone 8 but iPhone 7 generation, followed by medium-sized Vivo, strategy and sales strategy and OPPO, but still very difficult to go beyond 'big brother'. Best selling models to X9, this product is Peng Yuyan endorsement, attracting a lot of young women fans.Low ranking is glory and millet, millet Note4X is super high cost of thousands of machines is very popular.
This year, this is only the domestic consumer favorite, non-mainland OPPOR9S and R11 in Taiwan repeatedly won the hot top models, and in Southeast Asia and European markets rely on a number of offline stores and celebrity endorsements, sports-sponsored sales such as blowout In general, overwhelming OPPOA57 and vivo Y66 also by consumers, although OV on the low cost of continuous Tucao, but the consumer proved very clear vision of the same Vivo replicate the same overseas strategy, the film star And sports celebrity endorsements also continue to gain success.
Millet Note4X become the highest-selling models in India, and rapid expansion of market share, and second place Samsung gap widened, so the result is inseparable from its high cost .. iPhone 7 and iPhone 7Plus sales in the first half Apple Repeatedly into the promotion, and the first time in history to buy iPhone to send high-end headphones, and the price after the price is very high, followed by the second half of the launch of the new iPhone, the sales of the iPhone 7 year or there is still a gap between the other double eleven, iPhone 7 generation higher price cut, entered the best sales list.
However, compared to the millet and glory of machine-sea tactics and several models a year compared to a little bit of loss, from domestic machine market share last year, Huawei is still the unshakeable throne, OPPO and vivo emerged suddenly, millet bottoming out , And in each market share has increased.Head of the head effect is very obvious, pitiful those struggling small and medium-sized manufacturers.