Driven by Innovation | Sharp TV won three awards as the biggest winner

On January 25, 2017 China Smart Display & Innovative Applications Industry Conference & CRC2017 Annual Conference on Electronic Circuits sponsored by China Video Industry Association and Orvital Cloud Media was held in Beijing on January 25, It is mainly on the summary and review of the display industry innovation and development trend in 2017 and the prospect of the industry development trend in 2018. At the meeting, the organizers also discussed the innovation of color TV in 2017 Products were identified, of which Sharp with its unparalleled TV picture clarity, color TV display technology and innovative industrial design performance, won the '2018 Innovative Products', '2018 Innovative Technology', '2018 Innovative Design' three Awards, become the biggest winner of this event.

Audio-visual industry innovation breakthrough color TV market welcome upgrade opportunity

In 2017, the year of the color TV industry surges, the application of many new technologies, the increasing trend of cross-border integration and the demand for individual differences have been released. Consumption upgrade has truly become the core engine for our industry's development. Product design and product technology Innovation brings more imagination to the development of color TV industry in 2018. With the development of new generation of communication technologies, color TV sets are being upgraded from standard definition to high definition to ultra-high definition, and the audio-visual industry innovation upgrade greatly enhances the user's visual experience , The market prospect is very broad, has already become the important development direction in the future.

Nowadays, the new display products, technologies, designs emerge in an endless stream, slim, frameless, OLED, quantum dots, laser TV and LCD display in the field of outstanding 8K, etc., so that the television industry more exciting for consumers with more visual Telepresence of the viewing experience at the just past CES show, the giants of the television industry have introduced 8K resolution television, industry experts said that the big screen, 8K is the trend of the future of television, no suspense. Under the competition of this industry trend, under the encouragement of Foxconn, Sharp has taken the lead in relying on the layout of a complete industrial chain. Not only is the world's first consumer-level 8K television set to be launched at the end of August 2017, Chain development into the ecological 8K. In the future planning of Sharp, 8K display technology not only allows the resolution to the limits of human eyes, but also to derive a variety of high-quality products and solutions, will the industry and the general public to paint a vivid Live 8K beautiful new life picture.

Promote TV high-definition future Sharp TV industry recognition

The human eye will be 'spoiled'. Sharp AQUOS 8K TV as Foxconn energized the new Sharp introduced in 2017 after the annual masterpiece, the hardware used in Japan imported, 堺 factory production of 8K LCD panel, reached astonishing 7680x4320 resolution, about 33180000 pixels, vivid picture. Coupled with the 'new bright color technology' automatically adjust the brightness of the backlight in each region, the bright part of more brilliant and colorful, the dark part of the more rich and deep, so as to achieve more realistic colors And equipped with the industry's latest Dobly Vision HDR, and is fully compatible with BDA-HDR, HDR10 and other different standards of HDR decoding technology to bring the ultimate super clear viewing experience, the Sharp 8K TV won the '2018 Innovative Products ',' 2018 Innovative Technology 'awards can be described as deserved.

In addition, the product process, the Sharp LCD-70SU775A ultra-narrow bezel design, top aviation aluminum frame is only 1.6mm, so the tiny border and 70-inch large screen compared to almost negligible.At the same time, in order to make the screen Further prominent, Sharp also uses a glossy mirror backplane, so that the body back and aviation aluminum frame showing the all-in-one 'crystal black' effect, which makes the fuselage back and border and the screen seamless, boundless, unbounded visual effect is very shocking More importantly, Sharp denounced AQUOS slim flagship new thinnest at only 9.1mm, so that the overall appearance of the TV line of beauty, but can be such a slim screen with the big screen, no borders and other features in the same collection Products, sufficient to prove Sharp's superb process standards, but also won the Assembly '2018 Innovative Design' award.

In the increasingly fierce competition in differentiation, display technology innovation has become the key to highlight the core competitiveness of enterprises.Screen clarity, color, etc. as the most basic characteristics of color TV products, will dominate the color TV product competition, color TV enterprises will eventually return to the most TV The fundamental performance of the competition, who mastered the innovative power of television display technology, will eventually come to the fore in the future market development.Sharp as the representative of the color TV enterprises, with Foxconn's guidance, with a full layout in the field of 8K, will be accompanied by consumer upgrades Re-install the trend, open a new era of living room entertainment to further promote the development of color TV industry.

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