January 17, Sony held a press conference in Beijing, officially announced Sony's new 4K home theater projector VPL-VW768 landing in China market, which is Sony's flagship model with a laser light source, with powerful features and sophisticated 4K Screen.
VPL-VW768 Conference, Sony China Professional Systems Group, Display Equipment Marketing Senior Manager Mr. Neixu, for the opening of this new household products.
Sony strives to make the VPL-VW768 the perfect home audio-visual room with a compact but robust design, Equipped with the same Sony SXRD projector 4K SXRD chip , 4x 1080P 4096 x 2160 resolution so that the details of the picture 'the slightest accomplishment';
Depending on the use of the environment, V The PL-VW768's laser light source provides up to 20,000 hours of service life with virtually maintenance-free light, while the new light source features high brightness, making the 300-inch screen clear and bright even in bright environments.
Hiroshi Uchino introduced Sony 4K projector market conditions As the forerunner of 4K technology, Sony has a complete 4K product chain from 'shoot' to 'edit' to 'display', and in the home theater projector product line, Sony offers users a rich selection of 4K products.
This release of the VPL-VW768, is the combination of 4K quality and laser light source technology, not only has a professional high-quality picture, but also has all the advantages of laser light source, lower operating costs, but also allow users to suffer from the brightness attenuation , For the user's long-term use provides a cost-effective solution.
New unveiled Sony 4K home theater projectors released in recent years are provided with HDR function support, a more level of contrast between the light and dark, making the night scene closer to the reality of the human eye observation.
According to Sony China Professional Systems Group, Display Equipment Marketing Miss Dai Yunli introduced product manager, Compatible with the HDR10 and HLG (Hybrid Log Gamma) formats, the VPL-VW768 faithfully reduces color and contrast, and is more suitable for broadcast and online content playback.
In addition, the new product has a high level of dynamic contrast, and depending on the scene light and dark scenes automatically adjust the intensity of light in real time to make the bright scene more lively, dark scenes deeper.
Miss Dai Yunli introduced new features The VPL-VW768 is also a 'versatile' multi-faceted player in the aspect of picture processing functions: 'Realistic Creation' Function Relying on Sony's powerful image database, real-time analysis of input video sources and frame-by-frame comparison and identification in the database , So as to optimize the texture of the original video signal and restore the lost details of the video data in editing and transmission.
True Creative also takes existing HD Blu-ray discs and DVDs up to 4K quality; 'Terri Charms' display technology reproduces more realistic colors and tones than standard projector systems and handles them accurately Crimson, sea blue, green and other colors, the scenery is more attractive, the color of the characters are also more real.
Motionflow technology reduces picture blurring by adding frames to fast-moving scenes while maintaining picture brightness; viewers who love pure film effects can choose True Cinema mode to simulate the feel of a traditional 24-frame movie frame; exclusively for video game hobby Low delay mode created by the controller to achieve fast response between the screen and the player to provide players with a smooth dynamic gaming experience.
As a flagship projector, The VPL-VW768 is equipped with an electronic lens for zoom, shift and focus operations, and the Image Position Memory allows the user to save the lens positions to match the movie's aspect ratio (1.78: 1 and 2.35: 1) for easy playback The contents of the quick call.
The projector may appear color cast after prolonged use, and with automatic color calibration, users can restore their initial settings without additional equipment. Due to the low noise setting, the fan noise of the VPL-VW768 is only 24dB under normal conditions, Users can immerse themselves in the movie without being disturbed.
Peng Zhiyi share Sony 4K projector promotion case VPL-VW768 official pricing 149999 yuan, will be Sony's partners , Shanghai Wan Law Digital Technology Co., Ltd. for domestic sales.Press Conference, Wan Li, Deputy General Manager Peng Zhiyi reviewed the long history of cooperation with Sony and analyzed the current domestic 4K home market sales.
With the release of new products, Sony 4K home projection family now includes: VPL-VW268 and VPL-VW368 cost-effective, with powerful VPL-VW558 and VPL-VW768, with 5000 lumens of VPL-VW5000ES, and ultra-short laser Coke Model VPL-VZ1000.
VPL-VW768 real shot 
4K HDR projection screen real shot 
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