Lei Jun is anxious to make large air-conditioning business is not idle, but choose from the air-conditioning body to find a breakthrough in Gorgon appliances.A few days ago there are multiple channels confirmed to the home appliance circle, is responsible for Xiaomi air-conditioning business Chi technology is working with Gree staff Xiao Youyuan Owned companies to contact cooperation, seeking together break.
Since August 2017, the introduction of a price of up to 4399 yuan 1.5 inverter air conditioner, the quiet millet in the market and not idle. Recently, there are a number of home appliances insiders told the appliance circle, eager to make large air-conditioning Business Xiaomi, although previously selected Changhong air conditioner as its foundry, but not satisfied with this, but looking for more effective means of breakthroughs, that is, looking for a breakthrough from the air conditioning a Gegeli who seek to expand the product range and the market Quick break.
However, in the face of Gree Chairman and CEO Dong Mingzhu long ago released a ruthless words: Faced with peers to dig Gree, Geli Electric know that after the 'sent to the other party hit a meal, can not be so sneaky to dig people.' Millet In the air conditioning business expansion process, this time has taken a 'rescue curve means' multi-party message to the home appliance circle confirmed that currently responsible for Xiaomi air-conditioning business eco-chain enterprises in meters technology, and recently Zhuhai is a company called Three Friends of the environment company approached, hoping to consolidate the strength of both parties and seek market expansion.
The information from the business sector shows: Zhuhai Sanyou Environmental Technology Co., Ltd. legal person as Xiao You Yuan, the registered capital of 10 million yuan, was established in September 21, 2016. One of Xiao Youyuan 96% stake in. Another friend of Xiao Youyuan is the former Gree Electric In 2014, when Skyworth Group entered air-conditioner business, more than 100 Greeters, led by Xiao Youyuan, joined Skyworth after leaving Gree. In October 2016, a number of former Greeley employees such as Xiao Youyuan were exposed by the media and left Skyworth air conditioning.
For now, before leaving Skyworth Air-conditioning, Xiao Youyuan has set up a separate set of stoves Zhuhai Sanyou Environmental Technology Co., Ltd., Zhangen air-conditioning industry choice. Through its own customers, to provide ODM-based design, manufacturing, manufacturing and service business based. Official website of Zhuhai Friends of the environment shows that the company in 2017 turnover is estimated to be 150 million yuan, which includes commissioned R & D projects and finished product sales, domestic and foreign customers with specific technology and product development outsourcing, manufacturing process of technical guidance and after-sale technology service.
The millet in order to quickly expand the air-conditioning business, choose to have a background Gree and environmental technology company, is obviously fancy Xiao Yougyuan Gree background, as well as over the years XiaoYouYuan in gree accumulated product development, manufacturing, and products Control management experience. Millet can thus make up for the air-conditioning business, "a poor two white no-industry chain," the short board, so stand on the shoulders of a brother to solve the air conditioning. Of course, the two sides ultimately in the product design and development, or will involve the product Processing and other aspects of the cooperation is still under further discussion.However, it can be determined that both sides have basically reached their intentions.
It is noteworthy that, just in Xiaogu air conditioning business to expand, and choose to Gree cooperation Xiao Youyuan occasion. As early as May 2017, Changhong Group's Zhongshan Changhong Electric Co., Ltd. and Friends of the Friends of the Friends of Zhuhai has set up three Friends of the environment A company called Zhongshan Hongyou Electric Company, the registered capital of 40 million, of which 60% stake in Zhongshan Changhong, Sanlong environment holding 40%.
Regardless of Gree's Dongmingzhu and Milieu Jun's $ 1 billion gamble, 'Who wins and who lose' can be fulfilled? During the development and expansion of the two companies in recent years, Greentown led by Dong Mingzhu entered the project three years ago Xiaomi's main mobile phone and Lei Jun-led Xiaomi also entered Gree's main business air-conditioner through eco-chain enterprise Chi in 2017. Nowadays, with the cooperation of Xiaoyuan, a former Gree counter top manager, and Milky Way, it is undoubtedly the choice of 'straight overtaking'.