Smart home needs a more complete system and products, if frequent security, convenience, maintenance and other issues, it will bring trouble to life, it lost the meaning of intelligence.
In recent years, smart home has been gradually familiar to consumers, more and more consumers have the will and demand to introduce smart home in their life, but in the smart home market is now optimistic about today, both products and platforms, 'smart' seems Always a bit unsatisfactory.
From the product to the system of smart home
According to data statistics, the United States Stat Stat, the Internet company predicts that the global smart home market will reach 79.3 billion US dollars by 2021. And the market research company ABI Research forecasts the global smart home market to reach 70 billion U.S. dollars in 2018 and more than 100 billion U.S. dollars in 2021.
Reporter found in the interview, in the view of a new generation of consumers, remove the focus of environmental protection and lifestyles, home 'sense of technology' has become a new concern, in the family life, the introduction of simple smart products is spending In recent years, the prices of some smart products have also begun to show a trend of 'pro-popularization'. The smart camera of about 100 yuan, the sweeping robot of over 1,000 yuan, the smart rice cooker of about 300 yuan, the flower of music Sprinkle, etc., with its simple method of use and the price of people first people began to feel the fun and convenience of intelligence.According to "China Smart Home Appliances Report 2017" shows that in 2017, penetration rate of smart home products reached 49.3%, the family In the use of smart appliances sales increased 1.5 million, basically every household is using smart appliances related products.
After the smart home products covering lighting, security, fresh air, entertainment and medical care gradually cover the life scenes of consumers with different needs, the smart home products that have been conceptualized in the past are beginning to popularize, and more and more consumers start Understand a single product purchase and can not achieve better intelligent home life, a better smart home complex than imagined, so choose a rich product brand to create a sound smart home system, or commission can provide a perfect smart home system Decoration companies decorate the house of the wave began to emerge.And many years ago with a mobile phone one-on-one, one to many connections is not the same way, many companies are now beginning to focus on the platform set up, Google, Apple, Amazon, Ali, Jingdong and so will focus on the smart home products to open platform for a selling point, hoping to build a home exchange control of the ecological center.
And in 2017, the cooperation between brands is also increasing, nature home to work together Haier U +, in the field of smart home to start a full range of cooperation.Raven and Qiajia network to provide consumers with smart home improvement solutions.The US smart hardware brand Sonos and Sweden IKEA home cooperation. Midea smart home and the United States to reach a strategic cooperation. Jingdong's smart audio brand 'Ding Dong sound' announced to join the Philips smart home lighting 'Hue Friends' program ...... With the help of big data platform and cooperation across the border Complementarity, businesses are more targeted to tap new opportunities in the field of smart home.
Smart home development still need process
At present, China's smart home has gradually formed a different section, with smart appliances, cloud service platform, wearable device business, real estate and decoration business, etc. According to relevant information, China currently engaged in building intelligent implementation of the business and product suppliers There are more than 3000. "2015-2020 China smart home equipment industry outlook and investment opportunities analysis report" pointed out that China currently has 100 million potential smart home users, the expected smart home industry in 2020 will exceed 1 trillion yuan, The scale of the hardware industry will account for 600 billion, the software size will account for 400 billion yuan.
In such a large scale, all enterprises are naturally gearing up and eager, but the establishment of industry standards and norms will take some time, the development of smart home also requires a process, there are now many smart home where unsatisfactory.
First of all, many so-called intelligent products on the market are just intelligent control, the scene is more scattered, and some even need to spend more time or labor costs, such as an electric curtains, curtains need to be opened a crack, the sensor automatically Open, from the consumer feedback point of view, this and their hand-pull the curtains and there is not much difference.Reportedly, 'the world's first automatic overlay robot' Laudroid will hand over the first batch of products in March 2018, However, in its introduction, it said that it takes about 5-12 minutes to fold a piece of clothing. If it takes 10 pieces of clothes at a time, the folding time will take 50-120 minutes when the unit cost is 1.998 million yen Equivalent to about 120,000 yuan), in the time and the price is not pleasing .A single product optimization and improvement should be the first to solve the problem of smart home, if the consumer experience is not good, naturally difficult to promote.
Second, the smart home in the process of networking prone to complex configuration process or easy to break the network, etc. Now most of the different brands need their own App control, and ultimately increased the complexity of the use of the intelligent control system stability is Products need to improve the direction, there have been consumer feedback encountered a salesman demonstration, the software appears Caton and crashes.Industry who said that if the smart home in the course of the use of safety, convenience or maintenance frequently Occurred, spent too much energy and financial resources in solving these problems, then it brought troubles to normal life, and the smart home lost its meaning.
Smart security is a concern
The security issue in smart home is also one of the important issues, and in June 2017, the Product Quality Supervision Division of AQSIQ organized and conducted a smart camera quality and safety risk monitoring, collecting 40 batches of samples from the market and the results showed that 32 There were quality and safety problems in batches of samples, of which 28 batches of sample data were not encrypted, 20 batches of initial passwords were weak passwords, or user registration and password modification did not limit user password complexity. 16 batches of samples did not take any encryption protection for data such as user passwords or sensitive information when stored locally. There was a problem with the update of 10 batches of sample operating systems, no firmware update and repair function was provided, or Firmware update method is not secure; 10 batches of samples backend information system overrule loopholes, the same platform can view the video of any user camera; 8 batches of samples did not effectively filter malicious code and special characters; 5 batches of sample backend The surveillance video stored by the information system can be freely downloaded or the user registration information can be viewed arbitrarily.
Therefore, no matter from the product hardware or related platform, smart home needs a more complete and systematic system to make life more intelligent, intelligent integration is still on the road, while the lack of a unified standard in the field of smart home, in the face of good and bad products The situation, consumers only after the purchase may make a judgment, resulting in lack of confidence in similar products, but also the urgent need to introduce relevant standards.
Product selection needs more consideration
According to a study by GfK Market Research in seven countries, more than half of people think that smart home will have an impact on their lives in the coming years. Published national statistics show that over 50% (51%) of users Interest in smart home is at the same level as mobile payment (54%), far exceeding other options (33%), such as wearables, etc. How to choose smart products as demand for smart products increases?
1 based on demand to choose smart products
Better home is a smart home based on the platform, the communications equipment, automatic control, audio and video and other technologies together, including cabling systems, network systems, lighting systems, control systems, multimedia systems, environmental systems, such as the construction of family affairs Residential management system to provide residents with a safer, more convenient and efficient living environment.As consumers, they should choose according to their needs products, system combinations can also be a single product purchase, but it is worth noting that their own Need to understand the function of the product, some consumers on the average utilization of some advanced features of the product generally low, is to buy for the so-called 'sense of intelligence', not used in real life.
2 Select brand products
Buy smart products and buy ordinary home products, you need to select the regular brand of high credibility, do not buy the 'three no' products.As a high-tech smart home products, brand smart products from the use of time and convenience will Higher than the unknown brand.Especially for products that need to use the remote control function, the stability of formal products in the network will be higher.In the purchase before also need to consult the brand compatibility, some smart products may not be able to completely match All phone model problems.
3 after-sales service is more important
Compared with the traditional household products, smart home products need to be set up in the initial use, so when buying smart products, pay attention to the brand's service support and after-sale protection, in order to avoid will not use or later need to repair Person consultation happened.