Song Dandan and other old play bone starring urban emotional drama "Dear them", for the last period of 2017 marked a warmth of the brand, with the drama hit, the play seasons Mu Song and other brands implanted Also caused the netizen hot.How to do not cause the audience disgust at the same time to expand the brand influence has always been the brand needs to think about the issue.QuJu Mu song water purifier and other products through the organic integration of the plot successfully created the drama brand Into the new benchmark.
Film and television drama implanted to help enhance brand awareness
From the gourmet fantasy net drama "Sanbangwuyu" to "dear them", in many popular TV dramas, variety shows, the seasons Mu songs almost everywhere. These products are implanted to achieve a precise user positioning, and Brand received a huge exposure, effectively enhance the brand awareness and reputation, reflecting the Four Seasons Mu song entertainment marketing for skilled grasp.
Compared with the traditional hard-wide, clever placement ads more easily accepted by the audience.Through the combination of the show with the brand tonalities and product advantages, reasonable integration into the theme of different styles of plot.Video advertising implants, is a need for innovation Play, abrupt exposure of the camera, a glance will be sharp-eyed audience, 'play' is the audience's most do not like the feeling in the play, Miu Miu sent a cup for the four seasons Mu song water purifier filter Of water, tell her this is not the general water, that expression is revealing the true love; when the bad temper Xu Jian Shi Hui Zhen new acquisition of the four seasons Mu song water purifier whining, Shi Huizhen a " Now the water quality is not good, that is the daughter to buy, four seasons Mu song brand! "He will go back, more proud expression of children's parents filial piety.
Behind the marketing success is the strength of products and technologies
Four Seasons Mu Song water purifier in the development of each model when the users are in the use of the problems have been optimized to purify the water at the same time, allowing users to get a better experience. For example, this WOW No need to plug in the water purifier, it is to see that most families want to install the water purifier in the kitchen sink cabinets, but suffer from no power outlet, then no power WOW design to avoid re-alignment Bring trouble, but also to avoid accidental leakage in the use of the occurrence.
Play a number of protagonist at home in the four seasons hot and cold Muji drinking water machine, with space photon purification technology nine innovative technologies, can fully filter out bacteria and impurities in water and heavy metals, but also to achieve hot and cold water straight Drink, more convenient for the elderly, the real achievement of health, environmental protection, Yan value triple breakthrough, can bring sincere love to the family.
Four Seasons Mu song not only for home users to design excellent water purification equipment, but also for business users to prepare a commercial water purifier, Ka one company for employees to choose four seasons Mu Song commercial water purifier, goodbye bottled water, complete exemption Send water to change the trouble.Ma Weihua operating health noodle museum put a four seasons Mu song Wei window series of commercial water purifier, while providing clean hot water and room temperature water, customers take their own, do not have to take up service staff Time can meet customer needs.
High-end product manufacturing and advanced technology research and development, can not do without a high standard of laboratory construction. Four Seasons Mu song now has access to CNAS certification of water purification laboratories and solar laboratories to ensure that the product's technical indicators of the leading, and products Excellent quality.
Today almost every film and television play will appear brand implants, 'hard copy' approach has been unable to satisfy the audience, but is more highly integrated with the plot, so that the brand was a wide range of promotion and dissemination. Four Seasons song of wisdom, through effective communication with the crew, to achieve the maximum effect of communication.Marketing allows consumers to understand and accept a brand of products, but if you really want to succeed, relying on the quality of the product, excellent The experience will bring very precious reputation of a good user.
