In 2017, the overall growth of the global handset market slowed down. Chinese handset manufacturers also experienced growth bottlenecks during the year. However, the headphone brand under the T-pattern remained in the cold market environment of the smart phone market Maintained a steady growth. "Wu Qiang, vice president of OPPO, said:" OPPO achieved growth in 2017. Although it did not grow as sharply as in 2016, it basically met our expectation at the beginning of the year. "What is commendable is that OPPO is maintaining steady growth At the same time, a large number of awards have been rewarded, and OPPO has been widely recognized by the industry, both at home and abroad.
Specific to the product, OPPO launched last year R11 by the media GSMArena named 'top ten Selfie mobile phone', and R11s is GadgetMatch named '2017 best mobile phone' and the Internet Weekly selected '2017 Best Camera Phone Award '.
What kind of magic OPPO, can make two R series of new products can be recognized by domestic and foreign media? With Wu Qiang's answer is that 'in the world, both in China and overseas markets, OPPO will adhere to the product as The value of the user - oriented guide to create consumer satisfaction with the boutique, to provide users with caring service, to better enhance the user experience.
R11 is the world's first 20 megapixel camera phone with a front-to-rear-end camera that was developed at the beginning of the innovation based on the user's urgent need for 'taking a picture clearer', resulting in a product experience of 20 million photos before and after. The R11s flagship 'smart choice dual photo' and 'AI wisdom beauty', also from the OPPO depth mining for user needs.
According to data released by Canalys, the OPPO R11, released in just over five months, ranked fifth globally in the third quarter of 2017 and the first in offline sales in the domestic market for three consecutive months. R11s first pin sales only 30 minutes, won the Lynx, Jingdong and Suning platform for 2,500 yuan to 3,000 yuan grade single-product sales champion title.Thus, OPPO mobile phones enjoyed in the global market, high popularity.
In terms of brands, OPPO also achieved remarkable results in 2017. The domestic market won the Most Admired Enterprise Award for three years in a row, and was also named '2017 Brand by New Weekly. The overseas market was also named Canstar Blue' Consumer Satisfaction Award. "It appears that OPPO is not only a good product to sell well, the brand is also highly recognized by the global market.
'OPPO in the development of more than 10 years, always adhere to the core values of' duty-bound ', insist on doing the right thing to do the right thing, the result is a matter of course.' Wu Qiang OPPO Vice President took over the most respected companies 'Award when issued the feeling.And the "New Weekly" said in the award,' it is one of the most respected companies in China, but also the mobile phone market, the most popular beach-goers. It follows the trend of technology, leading the fashion Consumption, young team, users younger. It is good at doing subtraction made in China, adhere to the trainer .Mobile phone in terms of it, not only the terminal, but also open the door to a new user experience.
It seems that in order to enhance the user experience by the technological innovation is the OPPO brand win recognition of the key.It is reported that OPPO has been actively layout of patented technology since 2009, with more than 3,778 patent applications in 2016 became the largest number of patent applications And formed a number of high-value patent packages, including 'flash filling patent package', 'rotating camera' 'laser focus technology' 'micro-motor multi-axis anti-shake technology' At the same time in the United States, Europe, Japan and India, more than 40 countries and regions have carried out the patent layout.Currently, OPPO ranked the forefront of China's telecommunications industry patent.
Not only that, OPPO has set up six R & D centers in the global high-tech frontier. The United States, Japan and other developed countries will continue to focus on the core needs of users and continuously explore the integration and application of various cutting-edge technologies. In 5G and AI manual OPPO has also made breakthrough progress in these future-proof areas, and in 2018, OPPO will continue to explore the needs of users and meet the needs of users through technological innovation.
In 2017, the overall growth of the global handset market slowed down. Chinese handset manufacturers also experienced growth bottlenecks during the year. However, the headphone brand under the T-pattern remained in the cold market environment of the smart phone market Maintained a steady growth. "Wu Qiang, vice president of OPPO, said:" OPPO achieved growth in 2017. Although it did not grow as sharply as in 2016, it basically met our expectation at the beginning of the year. "What is commendable is that OPPO is maintaining steady growth At the same time, a large number of awards have been rewarded, and OPPO has been widely recognized by the industry, both at home and abroad.
Specific to the product, OPPO launched last year R11 by the media GSMArena named 'top ten Selfie mobile phone', and R11s is GadgetMatch named 'Best Cell Phone 2017' and the Internet Weekly selected '2017 Best Camera Phone Award '.
What kind of magic OPPO, can make two R series of new products can be recognized by domestic and foreign media? With Wu Qiang's answer is that 'in the world, both in China and overseas markets, OPPO will adhere to the product as The value of the user - oriented guide to create consumer satisfaction with the boutique, to provide users with caring service, to better enhance the user experience.
R11 is the world's first 20 megapixel camera phone with a front-to-rear-end camera that was developed at the beginning of its innovation based on the user's pressing need for 'taking pictures clearer' The R11s flagship 'smart choice dual photo' and 'AI wisdom beauty', also from the OPPO depth mining for user needs.
According to data released by Canalys, the OPPO R11 released in just over five months ranked fifth globally in the third quarter of 2017 and the first in offline sales in the domestic market for three consecutive months. R11s first pin sales only 30 minutes, won the Lynx, Jingdong and Suning platform for 2,500 yuan to 3,000 yuan grade single-product sales champion title.Thus, OPPO mobile phones enjoyed in the global market, high popularity.
In terms of brands, OPPO also achieved remarkable results in 2017. The domestic market won the Most Admired Enterprise Award for three years in a row, and was also named '2017 Brand by New Weekly. The overseas market was also named Canstar Blue' Consumer Satisfaction Award. "It appears that OPPO is not only a good product to sell well, the brand is also highly recognized by the global market.
'OPPO in the development of more than 10 years, always adhere to the core values of' duty-bound ', insist on doing the right thing to do the right thing, the result is a matter of course.' Wu Qiang OPPO Vice President took over the most respected companies 'Award when issued the feeling.And the "New Weekly" said in the award,' it is one of the most respected companies in China, but also the mobile phone market, the most popular beach-goers. It follows the trend of technology, leading the fashion Consumption, the younger team, the younger user.It is good at doing subtraction made in China, adhere to the trainer.Mobile phone in terms of it, not only the terminal, but also open the door to a new user experience.
It seems that in order to enhance the user experience by the technological innovation is the OPPO brand win recognition of the key.It is reported that OPPO has been actively layout of patented technology since 2009, with more than 3,778 patent applications in 2016 became the largest number of patent applications And formed a number of high-value patent packages, including 'flash filling patent package', 'rotating camera' 'laser focus technology' 'micro-motor multi-axis anti-shake technology' At the same time in the United States, Europe, Japan and India, more than 40 countries and regions have carried out the patent layout.Currently, OPPO ranked the forefront of China's telecommunications industry patent.
Not only that, OPPO has set up six R & D centers in the global high-tech frontier. The United States, Japan and other developed countries will continue to focus on the core needs of users and continuously explore the integration and application of various cutting-edge technologies. In 5G and AI manual OPPO has also made breakthrough progress in these future-proof areas, and in 2018, OPPO will continue to explore the needs of users and meet the needs of users through technological innovation.
