Love Recycling Big Data: Three Years of Change | The Market Is Different

As a technology media, many times we talk to you are some of the latest and best digital products, especially in this era of digital product update iteration called speed, the new product blowing in, we have numerous products Can be said at the same time, also pushed up the classmates all kinds of digital products to change the frequency of the new machine to get started, the old machine seems nowhere placed, when the spare machine, give away, completely idle and other options, There are also many of my friends chose to recycle this double choice that both give the purse back to the blood and contribute to the environment.

There are friends who have experience in recycling old digital products and believe that it is no stranger to recall the name of love. Today, we use the data provided by the Research Institute of Recycling Big Data to look into the recycling market for three years change.

Increasing mobile phone fierce, but let the flowers bloom let the pre-eminence

If you now let you select a few high frequency, regular replacement of digital products, I believe the phone will be located in. According to the International Research Institute Counterpoint report, China's replacement cycle averaged 22 months, lower than the global average From the data collected by love, it can also be seen that the mobile phone has always been the largest category in the recycling industry, but as more and more types of digital products enter our lives, the number of mobile phones, the big brother, has risen in successive years , But it has suffered a crisis in the recycling industry's dominance.

In 2015, the total number of mobile phone users collected by Recycling Recycled exceeded 2.5 million units, accounting for nearly 90% of the total Recycled Content in 2015. In 2016, the total amount of Recycled Recycled Mobile Phones was more than 4.2 million units, accounting for about 80% of the total amount recovered The total number of handsets recovered exceeded 7 million units in 2017, accounting for about 60% of the total recycling of all kinds of loves.This group of data shows that the mobile phone recovery volume is increasing rapidly but the growth rate of the variety of recycled products is even greater Outperform.

Thousand yuan models rise, both cheap and can both

Cost-effective word can be said that every cell phone manufacturers have to talk about the selling point. Thousand yuan machine after years of development, it can be said is more and more easy to use, and truly able to do better at less cost Daily needs, now the flagship of course, is the facade of each house, but to support the entire sales throughout the year, has long been converted to the various levels of thousands of machines, sales may be the secret of various manufacturers, but with the recovery Market data, we can also easily see one or two.

Taking the TOP10 recovery rate of popular Android models per year as an example, the ratio of flagship machines to thousand machines in the 2015 list is 7: 3. In 2016, this figure dropped to half and half to 5: 5, and in the last year of 2017 Year, TOP10 recycling models, thousands of machine has occupied the majority, the ratio of the flagship machine and the thousand machine into a 4: 6.

Xiaobian still remembers that, at the end of 2015, Charm Blue announced that the annual sales of mobile phones will reach 20 million, an increase of 350% from 4.4 million in 2014. At the same time, the red rice brand released in July 2013 is also August 2016 Announced that the sales volume of red rice cell phones has reached 115 million in three years.

Taking into account the time between the purchase of mobile phones and replacement, the data of the above two companies and love the basic data recovery is consistent, we can see that with the continuous development of science and technology, the continuous progress of the mobile phone industry, thousands of machines is not the year Only the price advantage, but the function is incomplete, the experience is not satisfactory product.Now the thousand Yuan machine both in the performance or the Yan value already can satisfy even surpasses the most user's demand, in the recycling market the proportion also gradually ascension .

Apple is always unique, watching Chengdu iPhone staged a sudden emergence

Andrews machines always have to talk about the big guy Apple, this time when Apple's smart phone session of the pride encounter life rhythm leisurely like a new front-line city of Chengdu, the data is really quite interesting .

Pull out the 2017 national iPhone recycling top five cities in order, Beijing, Shanghai, Shenzhen, Chengdu, Guangzhou, the five cities is not unexpected, but actually ranked in front of Guangzhou, Chengdu, Xiaobian is a little bit of a surprise The proportion of details see the attached figure.) Although the reference to the overall recovery of Chengdu will be lower than in Guangzhou, but after the love of the iPhone and the replacement of the old iPhone after the recovery, it seems Chengdu friends have a higher enthusiasm, compared to, Guangzhou students seem to play a more diverse range of products, iPhone squeezed a certain amount of space it.

Users actively involved, so that gender and age to achieve a comprehensive and balanced

Recycling, in addition to recycling of the product itself, participate in the recovery of the user is naturally worth analyzing an important part of the data collected from the love you can see, first of all, the trend of this chart is to become short and flat , This name to participate in the recovery of the user first is getting younger and younger, more young friends will be recycled as a replacement when the old phone out of options, the second is to distribute more evenly, love recycling can be said to be done To the recognition of all ages.

Talking about gender, this is also a very interesting data, after all, the inherent implication of many people is that their sisters are not very concerned about the digital products, this seems dull live or give it to the boys.

From the data, this idea is not without reason. In 2015, women accounted for only 13% of the total, while in 2017, it increased to 40%, and girls took back their own half-days. Most cities in the recovery of the city ranked the last, but the male and female users in Chengdu but the recovery of users is the most balanced, basically can be said to be a real fifty-fifty. On the contrary Shenzhen's performance is rather special, women's recovery ratio has remained at about 25% Recycling is the most unbalanced, the smallest change in urban and rural areas.

Experience is benevolent, push the line on the offline channels simultaneously laying

Now all those who bring the Internet more convenient industries, have joined the Internet +, emerging sales model and recovery model is gradually emerging, the user experience has greatly improved, when there is a choice, their own multiple needs even more Easy to be satisfied.

In the context of the market, the recovery of offline environmental service stations in 2017 expanded from 140 to 200, and the online and offline channel recoveries remained relatively balanced, with more than 5.3 million units, accounting for 48% of the total amount of recovery, off-line recycling over 5.7 million units, accounting for 52% of the total recovery of love recycling, and online in 2016 47%, 53% of the line did not change much, the whole Performance tends to balance.

Data itself is talking, with the rise of the entire recycling industry, as a just need to exist, the scale and standardization of the user is a great benefit, love recycling as a leader in the industry, from a simple consumer perspective , We also hope that he can take into account the actual needs of their business development, but also more from the user experience to optimize, and more on the one hand, we hope that recycling can play a role as a benchmark flag The industry's business volume and quality of service are absolutely leading.


As a technology media, many times we talk to you are some of the latest and best digital products, especially in this era of digital product update iteration called speed, the new product blowing in, we have numerous products Can be said at the same time, also pushed up the classmates all kinds of digital products to change the frequency of the new machine to get started, the old machine seems nowhere placed, when the spare machine, give away, completely idle and other options, There are also many of my friends chose to recycle this double choice that both give the purse back to the blood and contribute to the environment.

There are friends who have experience in recycling old digital products and believe that it is no stranger to recall the name of love. Today, we use the data provided by the Big Data Research Institute of Love to recover the data and take a look at the three years of recycling market change.

Increasing mobile phone fierce, but let the flowers bloom let the pre-eminence

If you now let you select a few high frequency, regular replacement of digital products, I believe the phone will be located in. According to the International Research Institute Counterpoint report, China's replacement cycle averaged 22 months, lower than the global average From the data collected by love, it can also be seen that the mobile phone has always been the largest category in the recycling industry, but as more and more types of digital products enter our lives, the number of mobile phones, the big brother, has risen in successive years , But it has suffered a crisis in the recycling industry's dominance.

In 2015, the total number of mobile phone users collected by Recycling Recycled exceeded 2.5 million units, accounting for nearly 90% of the total Recycled Content in 2015. In 2016, the total amount of Recycled Recycled Mobile Phones was more than 4.2 million units, accounting for about 80% of the total amount recovered The total number of handsets recovered exceeded 7 million units in 2017, accounting for about 60% of the total recycling of all kinds of loves.This group of data shows that the mobile phone recovery volume is increasing rapidly but the growth rate of the variety of recycled products is even greater Outperform.

Thousand yuan models rise, both cheap and can both

Cost-effective word can be said that every cell phone manufacturers have to talk about the selling point. Thousand yuan machine after years of development, it can be said is more and more easy to use, and truly able to do better at less cost Daily needs, now the flagship of course, is the facade of each house, but to support the entire sales throughout the year, has long been converted to the various levels of thousands of machines, sales may be the secret of various manufacturers, but with the recovery Market data, we can also easily see one or two.

Taking the TOP10 recovery rate of popular Android models per year as an example, the ratio of flagship machines to thousand machines in the 2015 list is 7: 3. In 2016, this figure dropped to half and half to 5: 5, and in the last year of 2017 Year, TOP10 recycling models, thousands of machine has occupied the majority, the ratio of the flagship machine and the thousand machine into a 4: 6.

Xiaobian still remembers that, at the end of 2015, Charm Blue announced that the annual sales of mobile phones will reach 20 million, a 350% increase from 4.4 million in 2014. At the same time, the red rice brand released in July 2013 is also August 2016 Announced that the sales volume of red rice cell phones reached 111 million in three years.

Taking into account the time between the purchase of mobile phones and replacement, the data of the above two companies and love the basic data recovery is consistent, we can see that with the continuous development of science and technology, the continuous progress of the mobile phone industry, thousands of machines is not the year Only the price advantage, but the function is incomplete, the experience is not satisfactory product.Now the thousand Yuan machine both in the performance or the Yan value already can satisfy even surpasses the most user's demand, in the recycling market the proportion also gradually ascension .

Apple is always unique, watching Chengdu iPhone staged a sudden emergence

Andrews machines always have to talk about the big guy Apple, this time when Apple's smart phone session of the pride encounter life rhythm leisurely like a new front-line city of Chengdu, the data is really quite interesting .

Pull out the 2017 national iPhone recycling top five cities in order, Beijing, Shanghai, Shenzhen, Chengdu, Guangzhou, the five cities is not unexpected, but Chengdu actually ranked in front of Guangzhou, Xiao Bian is a little bit surprised The proportion of details see the attached figure.) Although the reference to the overall recovery of Chengdu will be lower than in Guangzhou, but after the love of the iPhone and the replacement of the old iPhone after the recovery, it seems Chengdu friends have a higher enthusiasm, compared to, Guangzhou students seem to play a more diverse range of products, iPhone squeezed a certain amount of space it.

Users actively involved, so that gender and age to achieve a comprehensive and balanced

Recycling, in addition to recycling of the product itself, involved in the recovery of the user is also naturally worth analyzing an important part of the data collected from the love you can see, first of all, the trend of this chart is to become shorter and more flat head , This name to participate in the recovery of the user first is getting younger and younger, more young friends will be recycled as a replacement when the old phone out of options, the second is to distribute more evenly, love recycling can be said to be done To the recognition of all ages.

Talking about gender, this is also a very interesting data, after all, many people's inherent implication is that their sisters are not very concerned about the digital products, these seem to be stiff or still give it to the boys.

From the data, this idea is not without reason. In 2015, women accounted for only 13% of the total, while in 2017, it increased to 40%, and girls took back their own half-days. Most cities in the recovery of the city ranked the last, but the male and female users in Chengdu but the recovery of users is the most balanced, basically can be said to be a real fifty-fifty. On the contrary Shenzhen's performance is rather special, women's recovery ratio has remained at about 25% Recycling is the most unbalanced, the smallest change in urban and rural areas.

Experience is benevolent, push the line on the offline channels simultaneously laying

Now all those who bring the Internet more convenient industries, have joined the Internet +, emerging sales model and recovery model is gradually emerging, the user experience has greatly improved, when there is a choice, their own multiple needs even more Easy to be satisfied.

In the context of the market, the recovery of offline environmental service stations in 2017 expanded from 140 to 200, and the online and offline channel recoveries remained relatively balanced, with more than 5.3 million units, accounting for 48% of the total amount of recovery, off-line recycling over 5.7 million units, accounting for 52% of the total recovery of love recycling, and online in 2016 47%, 53% of the line did not change much, the whole Performance tends to balance.

Data itself is talking, with the rise of the entire recycling industry, as a just need to exist, the scale and standardization of the user is a great benefit, love recycling as a leader in the industry, from a simple consumer perspective , We also hope that he can take into account the actual needs of their business development, but also more from the user experience to optimize, and more on the one hand, we hope that recycling can play a role as a benchmark flag The industry's business volume and quality of service are absolutely leading.

2016 GoodChinaBrand | ICP: 12011751 | China Exports