Recently, Chery Automobile Co., Ltd. Chairman Yin Tongyue announced at the year-end round of talks Chery Automobile's export performance this year, Chery products have been exported 'Belt and Road' in more than 60 countries in 48, 2017 exports 110,000 , The average export price increased by 40%, Chery plans to export by 2025 to reach 500,000, and into the European market.
Expand overseas markets 2018 focus on force Brazil and Russia
He Xiaoqing, deputy general manager of Chery Automobile Co., Ltd., said that Chery has a market share of over 70% in the countries along the Belt and Road, of which Chery will make the most success in 2017. In 2018, Chery will focus its efforts on Brazil and Russia Two markets, at present the two countries respectively 1.6 million to 200 million market size.Chery will seize the economic stability of these two countries point of opportunity, using their accumulated experience to create a larger international market for Europe prepare.
On November 11, 2017, Chery unveiled its WWW + global marketing strategy of Wisdom, Win-Win, Wired, infinite possibilities, Plus, Sustainability, progress with the times, unlimited possibilities.) He Xiaoqing said that in the global wisdom, Chery gathered global talent, including Europe, Japan, the United States, South Korea, Southeast Asia talent; in the process of opening the global market, Chery believes that cooperation In addition, according to Yin Tongyue introduction, Chery and Brazil's largest car manufacturer and distributor CAOA joint venture, plans to do in Brazil 100000 -150000 a year scale.
Sales of new energy vehicles in 2017 36,000 strategic transformation focused on smart interconnection and new energy sources
He Xiaoqing said that Chery strategic transformation of the two major directions for the smart Internet and new energy.It is reported that in intelligent interconnection, the current iResearch 5, Tiggo 5x human-computer interaction is better, especially the navigation function is not only easy to use Real-time update through the network; Chery is Baidu initiated Apollo (Apollo) one of the partners, Baidu is very intelligent algorithm, Chery has advantages in vehicle, platform control, the two sides can reach a win-win cooperation.
Chery is one of the earliest car manufacturers to do new energy vehicles, preliminary statistics Chery 2017 new energy car sales of 36,000 units in 2018 will continue to force the development of new energy, the introduction of Tiger 3xe and other products .Yin Tongyue said, "We are The resources invested in enhancing the competitiveness of our products are beginning to play a role. In the past, it took more than 40 months to develop a model and now more than 20 months. In the past, a model of at least one billion was to be developed and about 500 million were needed through modular development. Halved, input halved. Public, modular, platform of the three, really go to the public, Toyota so.
For the deficiencies in the development in 2017, Yin Tongyue said that Chery sold less than the domestic market. In 2017, the entire company focused on new energy sources. There was only one new product, Tiggo 5x, in the traditional car segment, and in order to make a brand stop FY 2, E3 these two classic products, Chery hope forcing dealer transformation, learn by brand, by service sales, rather than by price.He Xiaoqing said that in 2018 Chery will have three new products, including two SUV, internal code T18, T19, a new car M1D, are heavyweight, I believe that through these three products Chery in 2018 will certainly be able to hit a beautiful campaign.