The annual CES that led the world was officially launched today in Las Vegas, USA. As a global science and technology event, the progress and development of television technology has always been the focus of attention.
As the beginning of this CES, domestic and foreign major consumer electronics giants have introduced its home entertainment products, which in turn will bring us what changes?
Thin, is one of the trends
LCD ceiling is getting closer
Compared to last year, Sony introduced its own screen sound field technology, can achieve the unity of sound and light A1, this year's two TVs released by Sony can only be described as a small upgrade.
OLED TV new A8F is based on the A1 last year, at the expense of some of the appearance of the industrial design, for a compromise on land space.Another X9000F series, it is also a small upgrade of high-end Sony LCD TVs X-Mo fast Motion Video tion Clarity technology adds fluency and sharpness to fast-moving objects only, and the Z9 series of Sony LCD flagship products have so far been absent for two years in the annual general update cycle.
Projection with TV cabinet
This can be seen as a microcosm of the development of the entire LCD TV, after experiencing the concept of surface, 4K, quantum dots, HDR, dynamic partitioning backlight, etc., seldom have the flagship product bet on the LCD TV.Or can also say, In addition to the immature 8K, the LCD screen can no longer afford a decent product to support the flagship device.
This year, however, OLEDs are relatively more mature on larger ends.The 88-inch 8K OLED screen developed by LG Display has broken the OLED panel's short-board on high-resolution, large-size panels.
In addition to the steady progress of the OLED, MicroLED also officially emerge on this year's civilian television.
As we all know, OLED screen to cancel the LCD backlight layer, a layer of 'color screen' structure, so the screen thickness, shades of detail can be made great progress. The main structure of the two glass substrates sandwich a layer of organic film , The dots on the film can be adjusted by themselves light and color.
The MicroLED is the organic thin film layer replaced by a neatly arranged LED light bulbs, can overcome the current overall brightness of the OLED problem, short life pain points, but also can further reduce power consumption, color saturation and improve ultra-high Resolution Display yield.
Samsung introduced The Wall MicroLED TV is 146 inches, the official said the product will support the modular design, multiple screen splicing use.Although more product details are not disclosed, but stand in the OLED opposite the Samsung, the quantum dot TV backlight, the development Micro LED's strategy has been very clear.
TV appearance is expected to change
The first home-use TV was a big box, but as the plasma and LCD technologies matured, the traditional 'big butt' CRT TV was eliminated and the TV was shot flat in front of people A new round of TV changes in shape, is happening.
Last year, Sony introduced the A1 to make people realize that the TV does not need an extra speaker, through the screen as a vibration source can also sound, in addition to giving people the experience of sound and light of the unity; LG wallpaper release of the television so that people understand To that, the original TV can be the same as the wallpaper, do 2 mm thick; Samsung picture frame television to make people realize that when the TV is on standby, it can also be used as a decorative picture frame painting.
Similar changes have also been extended this year.
LG rolled out a 4K 4K TV again this year with a TV thickness of just 0.18mm. Once installed in the home's living room, the consumer can extend from the bottom of the base when not in use, In order to achieve the purpose of space.
Flexible TV that can be put away
Hisense launched 150-inch laser TV to further meet the needs of users for large-size screen Sony also introduced this year, an ordinary consumer short-focus laser projection products, and Hisense difference is that this product will be TV and TV cabinet In addition to the metal body, wooden shelving, product design more emphasis on the integration of interior decoration, the future of your TV cabinet can be directly put images, no longer need to install a bulky screen wall in the wall .
Samsung MicroLED TV supports modular design, that is, how much TV you want later can buy their own module splicing, do not have to worry about the appearance of only a few size restrictions.
Artificial intelligence, intelligent home slowly promote
On the eve of CES this year, the two major Korean home appliance giants all added AI elements to their home appliances.
LG launched ThinQ AI platform, so that all home appliances can interact and work together through the voice of the Samsung put Bixby on the Galaxy into a full range of home appliances, voice control, voiceprint recognition can achieve different user's personality Services, but also through voice, multiple large-screen collaboration to complete the common exchange of all home appliances, work together.
Taking Samsung as an example, real-time observation of the situation behind the doorbell ring, whether through the big screen on the TV or the refrigerator, seems a completely new experience, but in fact this and a year or two ago, the mobile phone as a smart The way home entrance is not much difference, only for the new bottle of old wine.
The so-called home appliances can learn the habits of users, according to the failure of the LG live demonstration shows that the technology is not stable at this time, the distance from the market is even more far away.
Hall really making plans
Remove the two Korean companies, from TCL, Hisense and other television products released, far-field voice recognition will be the standard for this year's smart TV.Previous television voice recognition, you need to voice commands to the remote control input.
Overall, we see the future development goals, but due to the speed of technology and cost considerations, these new products are still some distance away from us.
China, a big power making, is still far away from creating a great power
When it comes to launching the conference the day before, we were all shunted by the new technologies of Korean and Japanese companies. However, the news that the Chinese group TCL and Hisense launched new products in the North American market seemed a bit gloomy.
Compared with the selection of screen materials by overseas enterprises and the breakthrough in the form of television, the innovations of the two black giants in China can be summed up in a satisfactory manner.
Hisense, TCL released TV new products still continue the selection of the LCD screen, are the main points of the backlight control of the area and grading regulation, however, this is actually about two years ago, Sony has released technology.
Since last year, we can see a lot of third-party data. The market share of Chinese TV brands has set foot on the top three of certain regions. The domestic panel companies have all put OLED production lines into operation.
In fact, in the high-end field, the volume of the Chinese group is very small, and in the middle and high-end fields overseas groups still have the right to speak, and China's way of upgrading from a manufacturing country to a big country is still far off.