Las Vegas Time January 8, CES Media Day, many companies have chosen to hold a press conference on the day 'Mandalay Bay', 8:00 LG first opening, followed by VW Media participated in Panasonic, Hisense, TCL, Samsung, Sony and other conference, not in the conference, that is, to the conference on the road, but also leave a little bit of time to write the press conference to share the fastest manuscripts.
One day, VW has obviously felt the direction of the consumer electronics giant has gradually changed:
First of all, the product's hardware index is not the top priority of Samsung, LG and other big brothers After using products such as AI, IOT and big data, the smart applications and interoperability of products have become the main content of the conference publicity. Who can attract more resources to join and effectively mobilize, and who can create more intelligent The ecosystem has become a new target.
From the Samsung / LG planning point of view, 2020 is almost the most crucial battle years, and the previous three years must lay a solid foundation.But no matter what, google, Amazon, Apple, Baidu, etc. seem to have been on the road One step ahead, of course, more hardware companies play hardware companies, who can change who's life, which also said not allowed.
Second, the internationalization effect of Chinese enterprises is obvious. Remember that three years ago to develop the conference, the Chinese business almost no queues, the opening of the person may not be full, but after participating in the conference of Hisense and TCL, this feeling completely gone.For example, at Hisense conference, Team that is quite long, slightly behind the point, the defendant's venue is full, can only go upstairs to watch the conference with a large screen.
All this is also due to the growing importance of Chinese companies to the US market, such as TCL TV. In 2017, sales in North America exceeded 4 million units. Its market share is followed by Samsung and Vizio, ranking among the top three in the nation.
The reason why TCL television so fast growth, which is its national large-scale channel construction and brand promotion is closely related to the TCL North American channel has been completed on the United States Best Buy, Walmart, Amazon and Sam 's Club channel coverage, the six Large channels sell 80% of TV sets in the US market, coupled with other regional retail stores reach, 90% of the current TCL retail coverage.
Saying this year's CES admission badge are printed on the very obvious TCL LOGO, bus station, TCL bus is also ubiquitous, the United States media want to ignore him will not work.
Third, the impact of the new television technology becomes more apparent. In addition to OLED TVs, which everyone is already getting familiar with, this year, Hisense's big-screen laser TV and Samsung Micro LED TV have all attracted great attention. One thing they all have in common is that the screen size is nearly 150 inches, More and more machines have the cinematic viewing effect, which is very attractive for Americans who live in the house.
Some people say that the CES in the United States is more like a grand event for Chinese enterprises, with a total number of 1551 exhibitors in China. Among them, Shenzhen is the most prominent exhibitor with a total number of exhibitors of "Shenzhen" with a total of 482 exhibitors Manufacturers accounted for about 10%, ranked first, we can see that the impact of Chinese enterprises on the world more and more.
CES 2018, let us more unexpected technology also came CES 2018 What are the surprises and highlights it? After the launch, Wanwei Jun will bring netizens a more in-depth interpretation, thanks to friends must not miss http: / / /ces.ea3w.com.
