According to Cai Rongzong, deputy general manager of Holtek's Semiconductor Business Marketing Center, Holtek has developed a variety of ASSP MCUs for various equipment needs of the Internet of Things (IoT) because of the diverse needs of IoT devices. Take personal health care products as an example. In recent years, Sphygmomanometer, ear thermometer, etc. There will be networking needs, but also need to be able to achieve health data monitoring function in tandem mobile phone However, the sensing technology for different devices, for the amplifier (OPA), analog to digital converter A / D), input / output (I / O) and so on are all different, so the MCU must also be tailored to different sensing technologies.
Cai Rongzong further said that compared with foreign manufacturers, Holtek's 2.2 billion capital is relatively small, but also relatively unaffected by the pressure of mass-produced product lines. Holtek's biggest strength is that it is flexible and flexible and efficient Production line deployment, can quickly meet the needs of a small number of diverse production.To meet the needs of a variety of MCU IoT era.
On the other hand, Cai Rongzong shares, but also due to the diverse needs of the Internet of Things, the increasingly complex forms of related supply chain has also been changing.For example, the sensor vendors will also hope that the analog-digital conversion function MCU further built-in products In order to become a more complete module sales, Holtek also develops related MCU products to cooperate with this type of manufacturer, and expects to be able to create more different cooperation opportunities in response to the trend.
Therefore, in addition to thinking about the continued stability of IC, MCU strength, but also in the establishment of a subsidiary in 2016 to create science and technology, direct sales of electronic modules.Cai Rongzong shows that the product is multiplying the cluster of Holtek MCU plus PCB sales, Enable makers, students, personal studios can speed up the commercialization process, shorten the development process.If confirm the mass production, you can further shift to Holtek to buy MCU directly to reduce the cost of a large number of purchases.