US local time on January 8 afternoon, Liu Hongxin, president of Hisense Group made a keynote speech on the eve of the International Consumer Electronics Show in 2018, laser TV is still the main content of his speech.Liu Hongxin said the next three years, laser TV will be television products by the increase Hisense category, Hisense will also stand higher starting point in the world market.
Liu Hongxin, president of Hisense Group, made a keynote speech on the eve of CES
'Laser TV is really a revolutionary' self-revolution 'of China's Hisense in the history of world television. "Liu Hongxin said in his speech that starting from CES in 2014, Hisense has been rejuvenating its laser TV industry over the past four years: from 100" 1080P to 100-inch 4K, to 100-inch bi-color 4K; from 88-inch 4K to smaller 80-inch 4K to larger 150-inch 4K ... Such rapid iterations are Hisense's continued investment in technology development and industry chain And the result of hard work.
In 2017, the Chinese color TV market suffered a cold winter and color TV sales dropped sharply. Some Internet brands even experienced a test of life and death. Nevertheless, the product mix of color TV sets continued to escalate. The most obvious manifestation was the contrarian increase in the sales of large-size TVs The IHS Markit data shows that despite the overall weakening of the color television market in 2017, ultra-large screen sizes of over 75 inches and ultra-high definition TVs are growing rapidly.
It is precisely this trend, Hisense TV's average shipping size has been the forefront of the world.In this sense, the laser TV at any time, it not only helped Hisense occupy 60% of China's large-screen 85-inch and above TV market share, but also to meet the TV upgrade, the rapid growth of the screen user needs.For precisely this: in the past year, the Chinese market alone, appeared in nearly 10 laser TV companies. This is exactly what we hope and efforts The result: flowers bloom is spring! "Liu Hongxin said.
'Ten years ago, we focused our attention on the fact that laser technology really took over the historic mission of technology revolution in the TV industry and became the' weapon 'that leverages the upgrading of consumption in the TV market, truly satisfying the rigid demand of global users for replacement.' The CES, Hisense is still holding the banner of laser TV, breath 80-inch, 88-inch, 100-inch, 150-inch series of products in March, Hisense will also be the world's largest 300-inch laser theater in Shanghai, China.
According to Liu Hongxin revealed that in 2018, Hisense will be built in China's medium-sized cities 100 laser TV experience flagship store, through the channel to 'cake' directly to the user front end.
He further said that on October 24 last year, the Hisense 100-inch 4K laser TV was sold at the Harman Kardon global flagship store in Manhattan, New York, bringing the 'next-generation TV' aura to the center of the world market. "As the United States Professional market development, global share of the laser TV 'feast' will not just guess. 'We believe that the next three years, laser TV will be the highest growth rate of television products category, Hisense will also stand a higher starting point in the world market On