As a communicator of augmented reality (AR) technology, Niantic's "Pokemon GO", built on classic IP Pokemon, is a well-deserved phenomenon-level game, and officially, as of June 2017, "Pokemon GO" The amount has exceeded 750 million times.
NetEase agent Niantic's "Pokemon Go" is about to enter the Chinese market In AR technology continues to be hot now, the domestic game maker Netease has reached a cooperation agreement with Niantic, ready to "Pokemon GO" into the Chinese market.
It is reported that "Pokemon Go" launched in 2016 and rapidly hot.But by 2017, Niantic's revenue decline.China's largest mobile market in the launch of this game, Niantic is expected to resume growth.Niantic CEO John Hanks (John Hanke) said in an interview: "The launch and subsequent effect of" Pokemon Go "boosted the performance in 2016. Although the revenue in 2017 is less than 2016, it is also very strong.
Hank said: '2017 is the second stage of the ignition, let us enter a more stable orbit, is a trip to Mars in 2018.' Niantic prepared for the journey of 'fuel', that is, from including Netease Investors provide 200 million US dollars of funds through the cooperation with Netease, Niantic will be able to better adapt to China's Internet regulatory requirements.
NetEase agent Niantic's "Pokemon Go" is about to enter the Chinese market With regard to China, Hank said: 'We want to push the current game to the Chinese market, and we also have the opportunity to develop games for China and the global market based in China.' 'At the moment, when' Pokemon Go ' China's listing is still not clear.
