Into the supermarket, consumers NFC mobile phone or scan two-dimensional code, you can enter the online store for more product information; businesses no longer have to worry about adjusting the price, eye-catching promotional electronic tags will be synchronized in time backstage information ... ... so January 1, BOE (BOE) ESL (Electronic Shelf Labels) system of the world's largest box Xianfang life flagship store located in Beijing Economic and Technological Development Zone, so that consumers feel the real One-stop shopping experience with smart retail.
This area of nearly 10,000 square meters Box Ma Xian Sheng flagship store, all BOE (BOE) VUSION series of electronic price tag, black and white red three-color promotional information, can greatly enhance the efficiency of waterproof anti-fog function to solve the previous fresh frozen products Electronics At the same time, the flagship store also uses a BOE painting screen, bar screen, stitching screen, transparent screen and other package display program to bring consumers wisdom, convenient shopping experience, the perfect embodiment of technology to make life better.
In recent years, the new retail industry has become the development trend of the retail industry. ESL electronic shelf label market, which plays an important role in the new retail market, has great potential. Digitizing the price not only saves the manpower and material resources consumed frequently but also saves money Less expenditure, which is particularly evident for businesses that require frequent price changes such as fresh stores.The ESL system is not only widely used in retail areas such as mid-to-high end stores, supermarkets, convenience stores, but also in logistics warehousing and inventory management applications Play an important role.
BOE (BOE) to create retail solutions for the Internet of things, is through the electronic tag, self-service terminals and other equipment, combined with online and offline integration of the new retail development trends to enhance operational efficiency and user experience. BOE) ESL system has also been stationed in many super-super, for Ali HOMETIMES home era, Lynx supermarkets, Jingdong four seasons preferred, Carrefour, Gu home, good art Vatican and other famous new retailers super, large chain super provide ESL system solutions.
"The retail revolution we are facing will revolutionize people's consumption experience and bring about a trillion market opportunities as well as huge technological advances in various fields such as retail infrastructure, warehousing, logistics and payment. . "Bai Feng, CEO of BOE (BOE) Group and CEO of Smart Retail Business Unit, believes that 'retail digital transformation is taking place and the BOE (BOE) retail IoT layout is accelerating, which will truly help the industry achieve retail O + O Seamless convergence.
