ASUS Electric Competition Army full fire, 3rd through the board will be 16 million U.S. dollars, investment set up a mainland subsidiary of ' China Competition Cultural Media Co., Ltd. ', to professional electronic athletics as the main operational projects, fully in-depth participation in the establishment and development of the electric competition industry ecological circle, and strengthen the links and users of the competition enthusiasts. Asus said that China's first competition to participate in the campaign is the mainland LPL (League of Legends Pro League) League of Heroes, will be established in Shanghai Rogue Warriors (Grand Theft Warriors) team. With the reorganization of the Organization has come to an end, and the reorientation of product strategy objectives, ASUS operation gradually back to the temperature, in addition to continuous investment in artificial intelligence (AI) and the new field of Internet research and development, PC, mobile phone and board, such as a full range of products have been established development direction. Among them, the electric competition market already is ASUS Key Sprint battlefield, the newly established electric competition computer Business group, the reorganization benefit will appear in the 2nd quarter of 2018, in addition to the recruitment of internal and external talent, the overall manpower has now expanded 3 times times, the ecological chain integration scale is also expanding, the product rhythm is also obviously accelerated. ASUS has ROG strong brand strength in the global electricity competition market, the product lineup now covers more than 10 kinds of product lines, including notebook computer (NB), desktop computer (DT), motherboard, graphics card, monitor, headset, keyboard, sound, microphone, mouse, etc., will also launch the special-purpose chair, apparel and backpacks and other accessories. In addition, ASUS expanded to host the Join the Republic and participate in a variety of global electric competition events, and the establishment of alliances and music department set up a plan, but also to support the development of world-renowned teams, and with Twitch, ESPN and other multiplex broadcast media cooperation. Asus decided to set up a subsidiary in Mainland China competition, actively expand the power of competition, the obvious force to defend the Electric competition PC, board and other cities to occupy the throne of ambition, because Asus ROG brand strength, in the hearts of gamers have a certain influence, with the rapid integration of the ecological chain in place, Asus in the global market position will be more stable.
