Chinese brands year high | 2017 mobile hardware design report

Nokia introduced the annual flagship N95 in 2007, its fat appearance destined for its poor sales, but two-way sliding screen design is still fresh in the memory of people. At that time, people think that the phone is used to send text messages by phone , And occasionally playing games to listen to music only until Apple released the iPhone, with a large screen plus round home button design, redesigned the phone.

It is also from the beginning of this year, the official era of the era of functional machine to the era of intelligent machine while that time, more domestic mobile phones are often crowned with the name of the cottage, firmly locked in the low-end market within a thousand dollars, with grandstanding look As well as hoarse voice to meet people's needs for cheap communications tools.

In 2009, Nokia released the N97, the giants of the era of functional machine immersed in the peak of life excitement, believe QWERTY physical keyboard plus big screen with its own Symbian system is the future of the mobile phone industry.And Apple did a People who drop glasses products, and the same year ago designed the same phone - iPhone 3GS, its appearance and the previous generation's only difference is the addition of a new color, white. However, this phone is still sold, and soon people will Found that Apple in order to enhance the iPhone experience and the phone's internal hardware to make great efforts.

Also in 2009, Meizu released the M8. This unpopular mobile platform based on Win CE went through the hands of Meizu, with the same simple page and the operating logic of the iPhone, of course, it also uses the same 3.5-inch iPhone Big screen and engraved with m logo oval home button.Remember that when the mobile phone industry to discuss one of the hottest topic is m8 what is not cottage? However, this does not affect it won the 2009 Top Ten mobile phone's honor and Was named "domestic machine king" title.At that time the aircraft 2380-2880 yuan high pricing, but at the time of sale has a comparable line to buy iPhone queuing scene, it still sounds unbelievable. People from the domestic machine recognition comparable to the national football in the World Cup into the Finals However, the aircraft was forced to stop production because of Apple's patent litigation ........

In 2010, Steve Jobs care of body due to cancer and skinny, released a lifetime masterpiece - iPhone 4. This is a ID design is Steve Jobs's products, glass and steel as the main frame, the ultimate simplicity That year, Nokia released the swan song Symbian system - Nokia 808 PureView, a plastic body, some bloated body of the product, despite its exposure to the media, but still did not change the dismal sales However, there was a product that did not attract much attention in that year, but received as much as 10 million sales, it is the Samsung SPhone, a plastic body, looks like the iPhone 3GS Andrews phone. Is this name familiar? It's the first generation of the famous Galaxy S-series phone.

This year, the sense of smell of millet company set up, but the impressive number of domestic mobile phone is not much, but Lenovo's Music Phone absolute count, it is luxurious configuration, unique design, and a very high price and performance The favor of the market, and even queued to buy the scene to know.To know that the appearance of this product and the UI experience and iPhone are very different, reflecting the innovative ability of domestic mobile phone.It was at that time the flagship configuration, the end The price becomes the new label of domestic mobile phone.

Above, we briefly reviewed the most crucial nodes in the mobile phone market from the era of the functional machine to the era of the smart machine from 2007 to 2010. I believe many people are in the same mood as the author. Sigh old times who were eliminated by the times, and Lamented the rapid changes in science and technology bring great changes in our lives However, technological development is only the basis of change, and the products that really affect our lives are those that have revolutionary hardware and software design, so we expect and want to know a few questions:

What is the current mobile phone products to enhance our experience using the hardware design?

Different price segment of the product exactly how much difference in quality?

The same price segment of the product hardware quality is worth the price?

In addition to the above three issues on the hardware design, I believe everyone is equally concerned about the domestic mobile phone hardware design compared to the international brand reached a height? From the above on the 'cottage' key words Baidu index chart, we We can see the transition from imitation to creation of domestic mobile phones. In 2017, domestic mobile phones continue to grow rapidly not only in the global mobile phone sales slump, but what is the domestic mobile phone hardware design in this year?

I hope this 2017 hardware design report can give you answers to the above questions.About the phone hardware design of the exposition, the author will be based on the analysis of nearly 40 mobile phones I have disassembled in 2017. Due to the limited time to write, involving many products, The author's expertise is limited, if the content where there are flaws, but also ask readers to correct and include.

This article belongs to the original article, if reprinted, please indicate the source: Chinese brand high mobile phone hardware design report of the year 2017 http://mobile.zol.com.cn/672/6727421.html

In the mobile phone appearance, from the overall design trend throughout the year, the industry is moving in a more simple and streamlined direction, and for the use of color, some bold manufacturers try to hit the color design to give consumers more Personality color options.In the thickness of the phone performance, the mainstream is still maintained at between 7mm-8mm, the thickness of less than 7mm models have less room for choice than in the previous year, it seems that no matter what the price segment of mobile phones, products Managers will reach a consensus that the battery capacity is more pleasing than the ultimate light consumer products like. (But this does not mean that product managers do not pay attention to light, but to ensure adequate light under the premise will be more able to hold How big the battery

A Brief Comment on the Appearance Design of the Flagship Phone at Rs

Representative models: iPhone X, iPhone 8/8 Plus, Huawei Mate 10 / Pro, Huawei P10 / Plus, Sony XZ Premium, Samsung Note 8, Samsung S8 / 8 +, LG V30 and so on

Dare to launch mobile phones in this price segment are generally the cell phone industry veteran brand, they have enough core technology and enough good cell phone quality, and even have a large enough user base, dare to sell.This led to them Of the products not only look good but also fall or even waterproof.And based on this logic, we will find their products in the selection of a surprisingly similar, almost all-glass combination of metal and the box.The advantage of this design is both guaranteed The machine has excellent metal anti-bump ability, but also show the glass crystal clear, smooth touch features and glass can be bent into 3D curved surface and support for wireless charging characteristics of mobile phone manufacturers like to choose it is a major reason.

The other hand, the other body of the fuselage, a simple metal molding is difficult to play a new tricks, sandblasting, drawing, coating has been a very mature technology, it is easy to make people esthetic fatigue, and it is difficult to avoid the antenna with the design Bring the visual impact, coupled with the next generation does not support wireless charging technology, so no wonder the high-end all-glass selection of materials, but it is more regrettable that Apple launched last year's bright black iPhone 7 stunning enough to Metal surface made of glass-like crystal clear texture but did not continue in the new generation of iPhone.It seems that metal this material has really been nothing new.The plastic material, due to the inherent soft nature of the material, As a shell material is prone to deformation, giving a cheap feeling, plus chrome, leather, skin and other surface technology has long been in the previous years, Samsung, Nokia and other models commonplace, it is difficult to 5000 + Price segment of the phone to accomplish something. Finally come to talk about ceramic materials, although this material has a moist jade touch and high hardness, but because the cost does not come and Due to insufficient toughness it is still very easy to break, so as of now the situation is almost impossible to become mainstream mobile phone shell material.

In shell color modulation, China Red launched by iPhone 7 at the beginning of the year has triggered a wave of industry follow-ups, but the heat reduction is also very fast.China invited well-known color research firm PANTONE P10 mobile phone shell color modulation, and finally launched six breath Color P10, of which the most favored by the market vegetation, also attracted a follower.

3000-4000 yuan section of the high-end price of mobile phone appearance design Comment:

Representative models: millet Mix 2, OPPO R11s / plus, vivo X20, Meizu Pro 7 / plus, Hisense A2, Nubian Z17S, Mito T8s

In this price segment, is a high-end manufacturers of domestic mobile phone contested, so fierce competition, products in the material, the form of the difference is also more obvious.First, first material, the mainstream is still all-metal one machine Body, including OPPO, one plus and vivo products can be represented, their back has a beautiful arc, which gives the product a sense of visual sense of thin and ergonomic design, but this design is carefully looked at you Time will see the beauty, so if the first impression, then the matte texture of the metal shell or some bland.

Although the same metal body, Mito T8s shape design using non-conventional diamond, the phone's internal components design has a greater challenge, but it is also very good product shape and other brands isolated, Coupled with bright colors make the brand recognition increased a lot.

There are also combinations of front and rear glass with a metal bezel, such as the Nubian Z17S and the Jinli S11S, which invariably cover the inside of the glass with a nano-coating process and the glass uses a costly 3D surface process to give good results The first impression at the same time, but also take into account the feel of the millet Mix 2 ceramic material is very independent, there is a way to the black trend.The Meizu Pro 7 and Hisense A2 is through the use of dual-screen design before and after to increase Product added value.

In addition to materials, 3k price segment of the phone in the color mix also showed some bold innovations, such as the custom version of the OPPO R11 will use the red and blue hit color design, I believe Barcelona fans will love this product; vivo X20 Red version of the screen design so that the screen at both ends of the screen out more than two gradient red and the main body of the color echoes, thereby increasing the design of the whole machine; plus 5T this phone launched a white Star Wars Limited Edition, to meet the needs of Star Wars fans.

It can be seen in the 3K price segment of the product design is even more out of style, manufacturers through the introduction of limited edition, or bring innovative structure to meet the individual needs of consumers and enhance product added value.

1500-3000 yuan in the high-end price section of exterior design Comment:

Representative models: Huawei nova 2s, glory V10, Sharp AQUOS S2, Meizu Pro7, Jinli S10, millet 6, Nuts Pro 2, 360 N6Pro, millet Note3

There is no doubt that this price segment mobile phone manufacturers the most competitive interval in the material selection aspects of the metal body and glass-metal body are more common, while Sharp AQUOS S2 resin back shell is a bit different.Color matching, the metal Fuselage is basically the color of gold, rose gold, gray, black and other more traditional color, while the glass back shell body color is more younger, red, blue color has become mainstream. The Nubian Z17miniS Aegean blue left a deep impression on me.The gradient effect looks very beautiful.But generally feels this price segment of the product design is to follow his high-grade products, Or that the price segment compared to the 3k price segment in the design is relatively conservative.

1500 yuan in the low-end models:

Representative models: Glory 9 Youth Edition, glory 7X, Charm Blue 6, Charm Blue Note6, millet 5X, 360N6, red rice 5

The price segment of the phone more than the selection of materials for the cost-effective metal back shell closer, and the details of the performance will be more rough, such as sandblasting process, CNC technology, especially in the 1000 yuan models, but the overall design is up It is noteworthy that a considerable number of models also use the upper and lower part of the fuselage plastic material, only the middle of the metal shell design, but the plastic surface with a metal spray paint, so it seems Much like a metal forming machine, this design has basically been out of obsolete, but a lot of the following machines are still using this design.

At this point, we only briefly outline the appearance design status of the low-end models from the flagship machine above 4K yuan to the mid-low side models under 1500 yuan only on the three core elements of design, materials, color matching and surface technology. I hope that through these The introduction will give you a clear idea of ​​the future of your phone in 2017 and the differences in design between different prices.

This article belongs to the original article, if reprinted, please indicate the source: Chinese brand high mobile phone hardware design report of the year 2017 http://mobile.zol.com.cn/672/6727421.html

In 2016, the phone's screen ratio is still more than 16: 9, but by 2017, a new proportion of the screen has become the mainstream of the industry, that is, 18: 9 ratio screen or an approximate ratio, the longer the screen can keep the existing Mobile phones bring greater control of the screen under the premise of a larger screen display area, the visual experience of mobile phones to enhance significantly.But because of this design requires mobile phone designers as much as possible to narrow the forehead and chin, it is bound to lead to the internal structure of the design Change, then let us look at the mobile phone industry in order to meet the full screen and what changes have been made! Also concerned about the mobile phone under the internal design of any new trend!

A brief comment on the internal structure of mobile phones above the flagship price of 4,000 yuan

If you do not look at the internal design of the iPhone X, you will think that each of the flagship price segment phones are eating the bottom, the internal design is not much different than the previous generation, like the iPhone 8, Sony XZ Premium, LG V30, Samsung Note 8 and so are using C-type internal structure, just for some of the details or a component made changes or change. However, C-type structure for the battery space is not very easy to place, put it bluntly that space is limited, no way The installation of large-capacity battery, even the iPhone 8 plus battery capacity only area 2700mAh, Samsung Note 8 is only 3300mAh, these machines must be in hardware and software with very good circumstances to have a better life time.This problem in the traditional three Segment design structure will be relatively good to solve some, you see Huawei Mate10Pro, 4000mAh battery in the compact body, directly to make it the longest life as the flagship aircraft.

However, if it comes to the iPhone X, its internal design is almost a drastic change, unlike any previous cell phone, first of all, in order to rationalize the use of aircraft space and the use of a double-layer motherboard stacking process, the motherboard area is almost smaller than the iPhone 8Plus Almost doubled; Secondly, the motherboard space savings of course, is left to the battery, but the problem is that the battery is a regular square structure, but the machine is not planning the battery space to be structured, so Apple dual-cell solution Fill this less regular space, so the design makes the iPhone X in the case of a smaller volume than the iPhone 8 Plus battery capacity will spike it, so iPhone is smaller, life is longer. Mobile phone users, but the center of the pain points to buy, plus other features are not weakened but stronger, so good iPhone X sales is not surprising.

In the internal design details excellent, the earpiece is definitely regarded as a good design, imagine if you play a game or watch a video when the hand plug the speaker at the bottom of the fuselage, then the ordinary cell phone may be boring Can not make a sound, and the earpiece also as a speaker models will not encounter this problem, and when the phone lateral operation it can bring stereo listening experience for the improvement of entertainment experience is very obvious , But also to increase the volume of the ringtones.This design is available on the iPhone X and iPhone8, LG V30 and HTC U ultra also used this design.

Cooling design, I see the best performance is currently two Korean companies, Samsung and LG, which in addition to their own flagship machine carrying a conventional graphite thermal paste, thermal copper, thermal grease, but also joined The copper heat sink to further enhance the stability of the product while the iPhone's hardware cooling design has been more worrying, not to mention the copper conduit, the thermal grease is also rare to see. In particular, people are not assured that the iPhone X, due to the use of Stacking the motherboard, it will lead to large heat chips are gathered together, it will inevitably lead to high temperature hot body, in actual use I really met this situation.

In the three anti-design, the flagship gear mobile phone bump protection has a very high demand, so the corner protection has done a very thick to withstand the impact of the performance of the dust-proof and waterproof, the flagship almost all in their own products Equipped with a degree of protection above the IP67 level, but their performance is still a little different, and this difference is mainly reflected in the water if the first line of defense can be used above the phone Of the hole, into the machine, then if there is no internal protection, the liquid is likely to flow to the connector or bare circuit so that short circuit, so at this time if the circuit can be exposed inside the machine and the connector seal Protection, it can bring more peace of mind of the three protection, and this design, the current flagship only on the iPhone X and iPhone 8 / plus saw this design.

Earlier we talked about the internal structure of the phone can affect the battery capacity, while the size of the motherboard also affects the battery capacity .If the motherboard is smaller, of course, leave the battery more space.And want to make the motherboard smaller on the premise that the motherboard The above chip must be less, and as close as possible, in the motherboard chip technology, I think Apple and Huawei are the leading, we chip density from their motherboard can be seen with the naked eye more than other motherboards Compact, of course, the motherboard is smaller.

3000-4000 yuan high-end price segment phone internal structure Comment:

But also to the hot battlefield of domestic machines, however, as the internal structure is difficult to be observed by consumers where some manufacturers design requirements are no longer as high as the appearance of the first internal structure, the vast majority of these domestic mobile phones Is a three-stage design structure, I only found Meizu Pro 7 series phones using high-end machine commonly used above the C-type structure, but the three-section structure and C-type structure of the fuselage design in which the merits of the debate is not conclusive, According to a friend in the industry, the design of the three sections may be related to the requirements of Qualcomm's chip layout. If so, it also reflects the need for domestic handset manufacturers to strengthen their right to speak to upstream vendors.

In the details of the design, did not find a handset can be used as a speakerphone, I think this is very regrettable.And this price segment does not have a support for wireless charging models, we all seem to focus on product promotion In the appearance, photography and performance optimization above, I can only comfort myself possible manufacturers after research found that not many people need these features.

In terms of thermal design, the performance of this price segment is a bit uneven, the best performance of the manufacturers generally will be on the motherboard with more heat on the surface of the chip covered by the thermal conductivity of materials, and then through the thermal copper and graphite thermal paste to spread the heat .

In the three defensive design, the vast majority of the price segment of the models can do a good anti-bump ability, because the corners have been thickened, but the performance is equally on the uneven, but the best is OPPO R11s, vivo X20 and a plus 5T, which are used in the fuselage of all connectors surrounded by foam, and bare circuit dispensing, but also on the fuselage around the hole for a targeted seal.

In the motherboard chip technology, we also found uneven performance, mainly reflected in the good motherboard chip density is very high, the motherboard space utilization is very good, and some product motherboard has a lot of space constraints, If they leave the space occupied by the battery, it is estimated that can enhance a lot of power.

1500-3000 yuan in the high-end price segment of the internal structure design Comment:

Models in this price range of internal design performance is also uneven, we basically use a three-stage structure, the performance of a good vendor can do and 3k-4k price section of the design specifications are basically the same, and performance Not very good models, in addition to only provide thermal conductivity of the processor material, outside the point covered with graphite thermal paste, there will be no other thermal design, and some even use the welding method to connect vibrator components to reduce costs.

1,500 yuan in the low-end price segment of the structure design Comment:

This price range there will be some obvious signs of reducing costs, but not enough to affect the use of experience, such as Charm Blue Note 6 on the overall good control, the connector fixed, thermal design, chip battery shielding, corner Protection are done accordingly.Need to worry about the user is the price of some of the phone corner may be generally plastic material, if the metal may not be thickened so as to fall easily fall in the cell phone, and this part of the phone is also sealed Generally not very good

At this point, this report on the hardware is complete report.In general, the design trend of mobile phones in 2017 has been to the glass and metal fuselage closer, and the phone's color will be the same as clothing in the new year Conform to the new trend, and as for the internal structure of the upgrade, I tend to think that the future will look like the iPhone X internal design direction, the use of heterogeneous stacking structure, laminated motherboards, shaped batteries, because such space utilization appears to be the most Reasonable, of course, I think even if the whole year next year, this design will not be universal, because fever is really a thorny issue. Also this year, we also witnessed a new myth of domestic mobile phone sales, not only in the domestic occupation A huge market share, and began to layout in the world, Europe, India, Thailand and other countries have begun to use the Chinese brand of mobile phones, pointing is worth our praise for domestic mobile phone brands, but we should also be rational view Domestic mobile phone manufacturers in the core technology deficiencies, this is actually the root cause we can not stand a firm long-term high-end market for a long time.So, 20 18, we rip up their sleeves, come on!

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