On December 29, 2017, Macro held a new product launching ceremony for Children's Shield Water Purifier at the National Convention Center in Beijing, launching a water purifier for children's safe drinking water and innovatively creating children's pure water It is understood that, as an important member of Macro's products and brand rejuvenation, children shield water machine invited to the United States water purification experts featuring product development, and by the well-known children's medical nutrition experts Producer. The product continues to be characterized by intelligent, innovative and individualized, user-friendly features designed to enhance the quality of domestic water and protect the health of children and their families.
For the release of water for the children shield, vice chairman of China Household Electrical Appliances Association Xu Dongsheng, not only expressed the recognition MACRO water machine, but also highly praised Macro adhere to scientific and technological innovation enterprises, technological innovation, science and technology to expand the market of artisan spirit. he believes that consumer awareness is constantly updated, is the pursuit of a better life, and the technology and humanity must be the two major causes of products to meet users. Macro leading the industry in this regard, shield children to child drinking water machine is the highest of clean water standards, science and technology and its implementation inherent technical process is very demanding, which is bound to rethink the industry standard for water purification set off to promote more widespread use of advanced water purification technology.
Child safety standards, user demand than expected
In daily use in hot water kettle boiling water, sometimes you will find the pot body cast a layer of scale, fine white floating in the water impurities, tap water health so marked with a question mark.In fact, after the water plant and heat disinfection Of tap water, there is still water in the sediment, rust, heavy metals, volatile substances, bacterial cadaver, high temperature bacteria and other threats, long-term consumption of health hazards.
While the kidney function of infants and young children is still not sound period, more susceptible to water quality.World Health Organization has released a set of data: 80% of the world's diseases are related to poor drinking water quality.In fact, many families have Aware of children's drinking water safety issues, according to industry research shows that consumers to buy water purifiers driving factor is mainly to protect the safety of children's drinking water at home.
The MACRO launched the children shield water machine directly to the product's goal as the industry's highest children's safe drinking water standards.It is reported that in order to make a water purifier to meet the requirements of children drinking water, MACRO on the basis of their scientific and technological strength , Specifically to consult the well-known children's medical nutrition experts, and invited the United States experienced water experts - served as the director of product technology director Eric Epps 33 years of John Tadlock presided over product development, which said 'one for the children's drinking water Health and responsibility of the water purification products, the need to truly solve the threat of drinking water for children, this solution should be comprehensive, full and lasting, from water pollution to the home pipeline, the use of secondary pollution, every detail should be protected Safety' .
Based on this concept, MACRO children's shield water purifier with full effect of safety reverse osmosis filter, to achieve the accuracy of 0.0001 micron filtering effect, filter out the huge threat to children's health of metal ions, antibiotic residues. With the 'food grade' resin waterway system , The end of the UV sterilization device, 'NSF certified' lead-free faucet, 'sterile treasure' card disposable filter, a comprehensive fine water, so that every drop of children entrance is pure and clean, full of guardianship of children and family Water safety.
'User needs is the core of the product, which is no exception to the water purifier products, children's shield water purifier a number of technologies are targeted to exceed user needs' According to a survey of professional institutions , Most consumers said that the main problems they face when using water purification products are small amount of water, wasting water, short filter life and complicated filter replacement, and the technical highlights of the children's shield water machine are exactly the solution to these users demand.
At the same time, children's shield with full efficiency and safety of reverse osmosis filter through its steady pressurized technology, can effectively extend the life of the filter. And ordinary filter cartridge compared to the use of the life of up to 36 months long-term use. For the user to worry about the waste of water resources, children shield water machine solution is given ultra-low concentration of water-saving technology, up to 4: 1 pure waste water than the average water purifier water four times.In addition, In order to meet the needs of the user that is filtered and ready to drink, this product has a 1000 gallons of large flux, plenty of water to avoid waiting for the trouble.
Strong science and technology enterprises to promote innovation and vitality of the industry
According to the "White Paper on Consumption of China's Water Purification Industry in 2017", in recent years, the development of China's water purifier industry has undergone explosive growth due to the development of the environmental protection industry. However, the current status quo of the industry is that: Low grade, lack of innovation.Professional experts also said that as a brand companies need to think about how to promote the healthy development of the industry, how to bring something new, while allowing consumers to rational understanding of this industry, to know our products.
The launch of the new children's shield water machine, it is trying to innovation and technology through the 'vitality' into the water purification industry, improve the overall technical level of the water purification industry.Macao Leader also repeatedly said 'a great achievement in the enterprise Essential is product 'and the fundamental to maintain product quality and competitiveness is innovation.
In fact, as a national key high-tech enterprise, China National Accreditation Center for Enterprise Technology and National Accreditation Center Laboratory have been active in cutting-edge technology research and development for many years. Many independent research and development technologies have taken the lead in industry innovation. Resorted to 'big move' in a month's time three consecutive rejuvenation appearance, continue to refresh people's awareness of the innovative strength of this established business.
October 22, held in Shanghai China International Kitchen Exposition, MACRO 'deconstruction rejuvenation' a new attitude debut, kitchen products deconstruction into a unique aesthetic of art, opened the mysterious veil.
November 21, Macro and Suning Tesco heavy launch of new products: X7Pro home central hot water, S7 no wash, interpretation of the product 'rejuvenation'.
Industry experts said: 'We need more mission-conscious companies to fulfill their responsibilities to the industry, and technological innovation is undoubtedly the water purification industry is now the most needed' is accelerating scientific and technological innovation Macro, the product as an entrance, so that users can personalize Experience the quality of life brought by innovative technology, but also stimulate the innovation vitality of the industry with cutting-edge technology.Whether it is this release of children shield water machine, or just listed X7Pro domestic central hot water, S7 no-wash Hot water new products, the core technology of its products has always been to follow the upgrade of consumer innovation in the competition formed a unique matrix of scientific and technological products to promote the healthy development of the market, highlighting its technological strength and industry responsibility.
The release of Children's Shield Water Machine is undoubtedly a solid step on the path to rejuvenating Macro Technology. While solidifying its own strength, the responsibility of this traditional enterprise has become stronger and stronger over the past 32 years. We are seeing a The new Macro, the strength of the interpretation of products and brand rejuvenation, but also did not forget the beginning of innovation and development to promote the industry.
