'March melody, everything Qi Yin.' March every March 'punch' AWE (China Consumer Electronics and Consumer Electronics Show), the world's home appliances and consumer electronics companies will be used as a show of their own 'muscle' and 'heroic' Important battlefield .With the end of 2017, AWE2018 heavy drama will staged again .At the appointed time, a small appliance industry leader Matsushita, Flying Branch, Rewa, Pentium, Superman, Moonlight, Solis, Golden Rice, etc. Will gather in AWE2018.
A booming small appliances gathered AWE strengthen industry dialogue
At present, China is ushering in a wave of consumer upgrades, the traditional survival-oriented, material consumption began to give way to new consumption such as development and service-oriented. Benefit from this round of consumer upgrades, personal care industry was Injected into the fresh blood statistics show that I made a small appliances in China is higher than the growth rate of small household appliances market, the scale of the volume continues to rise.According to China's home network forecast that in 2020 a small home appliances market will increase To 32.6 billion yuan, a compound annual growth rate will reach 17% in 2017-2020.
In addition to the constant innovation of products and models by manufacturers and the promotion of consumption promotion, the "oxygen supply" of national policies has also promoted the development of small household electrical appliances, such as the "Consumption Product Standards and Quality Improvement Plan (issued by the State Council in September 2016) (2016-2020)), "it clearly stated that we should optimize the appearance and function of personal care appliances such as razors, and continue the development of the" blood supply "protection small household appliances industry.
It is reported that a protective small appliances mainly hair dryer, electric shavers, electric toothbrushes, straight / curlers, hair clippers, hair ball trimmers, pore cleaners, electronic beauty devices, electronic massagers and other products. At this stage, although a small household electrical appliance industry has a vigorous development momentum, there are still many problems in the industry at present such as consumer guidance needs to be strengthened; the types of protective small household electrical appliances produced by various companies vary greatly; all enterprises in the industry Unwilling to communicate and exchange.
These problems actually exposed the painful point that the market regulation of this industry needs to be improved and the lack of information exchange dialogue, etc. These two kinds of 'symptoms' are likely to make consumers feel confused and not conducive to the long-term healthy development of the market. Therefore, the industry should make up for this Its deficiencies in strengthening the industry dialogue, the annual debut of the AWE is called to promote the exchange of cooperation and healthy development of the consumer electronics industry platform.It is worth noting that, after years of training, AWE2018 home appliances camp has not And then 'foil', but the sudden emergence of the AWE army, quite a team aspect.
AWE show heroic small home appliances Fang Fang team
With the continuous improvement of consumers' pursuit of quality of life, personal care appliances will move towards high-end, smart, healthy and environmental protection. The pursuit of consumer electronics will be more reflected in the appearance and function of products , On the beauty of products, fashion, intelligence, practical, quality put forward higher requirements.Energy saving and environmental protection technologies and new materials in the product will be more widely used to promote the upgrading of the industry competition.These new trends, new technology will be at AWE2018 get full presentation.
On the AWE2017, you can see on the booth of Panasonic booth that the petite air conditioner forms a good onlookers effect. 'Hair dryer, beauty instrument, steam cooker, warm massager with' nanoe water 'technology And other series of US-based electrical products won the audience sought after and vanguard experience.In addition, the Panasonic brand Ambassador Gao Yuan appeared in the booth also caused a huge sensation on the scene, for a time between the Matsushita booth flow crept.
'Intelligent' is the key word of AWE2017. On the AWE2017, the leading brand of personal care appliances in China, Flying Branch Electrical Appliances Co., Ltd. carries a full range of personal care appliances including smart shaver, hair dryer, hair clipper, hair straightener, hair curler, electric iron , Garment Steamer, Hair Ball Trimmer, Lady Shaver and other top ten categories of personal care appliances unveiled, highlighting the 'smart, stylish, technology' brand image, showing the development of Intelligent Products Division's product development.
Modeling small appliances fashion brand Reva Riwa, is focused on the hair stylist, hair dryer, hair dryer, electric toothbrushes, razors, beauty appliances and other small household appliances modeling easy private modeling small home appliances brand. On the AWE2017, Riva Riwa focus Showcased popular single product Reva RIWA Everchanging Variety styling and the hidden hidden hair dryer.
By AWE2017 opportunity, in the sub-field of personal care appliances after nearly 9 years of experience in the field of personal care small home appliances Pentium launched a series of new products.In addition to displaying floating 4D space fitted with new technology, PQ8703 shaving Knife, and the cleansing, massage, make-up triple play function Pentium PM6102 cleansing instrument and other celebrity products, Pentium also debut the PM1006 steamed face, PQ8300 razor, PM1007 water meter, PR3035 a key file transfer children's hair clipper Flagship product.
As a leading brand in the appliance industry, the monthly exhibition AWE2017 was launched by the company with its high-end international avant-garde avant-garde gas field and a variety of independent research and development mystery new products. For more than 20 years, Murer has been focusing on a protective appliance industry, specializing in the production of hair dryer, Hairdressing appliances, personal care appliances, home appliances and other small household electrical appliance products, the products are mainly exported to the United States, Japan, Germany, France, Italy, 180 countries and regions.Moli currently is the world's largest high-end hair dryer production Business, has the world's largest hair dryer manufacturing plant, 'Made in China' to 'create in China' one of the successful examples.
As a participating AWE2018 razor industry leader in China, Superman (Zhejiang Superman Technology Co., Ltd.) After nearly 34 years of leaps and bounds, has now become a razor, hair dryer, hair iron, iron, linked to hot In fact, with the design concept of "science and technology, precision, innovation" and strict quality management and manufacturing system, Superman has become the international Well-known brands, products exported to more than 50 countries and regions in the world.
In addition, AWE2018 also attracted Solis, a Swiss national treasure brand founded in 1908. Solis home appliances are sold in many European countries such as Switzerland, Germany, the Netherlands, Belgium, Luxembourg and other Asian countries in China, Japan, South Korea and Southeast Asia Etc. Solis (China) Co., Ltd. was established in 2009. The Chinese market is a strategic market focused on Solisys. With its focus on improving the quality of life of its customers, Solis will launch more quality individuals in China Nursing appliances.
Looking at the market situation of China's small household electrical appliances, the future development of space is broad, is expected to enter the booming period. AWE among the world's three major consumer electronics and consumer electronics show will help brands in China and the entire Asian market, narrowing and consumption The distance, expansion of user level, and then grab a larger market territory.
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