Samsung, LG Battle Locations | 2018-Year Car market showdown

Samsung Group and LG Group, the two major South Korean consortium of the automotive electronics industry gradually mature, respectively, Samsung Electronics (Samsung Electronics) and LG Electronics (Electronics) as the cause of the main axis, In 2018, the two sides are expected to have more obvious hand-to-hand combat in the market. According to the Korean media bridgenews reported that Samsung Electronic Electrical installation Group was established in December 2015, by Vice President Park responsible. Samsung electronic personnel in November 2017, the practical part of the electrical Installation business unit is still managed by Park, but the external communication and coordination to the operating support room long Lu Xizan (transliteration) Division of labor, the outside world that Samsung Electronics means looking forward with Samsung SDI (Samsung SDI), Samsung Display (Samsung Display), Samsung Motor (SEMCO) has more cooperation. The industry believes that Samsung Electronics will be the financial background of the Lu Xizan into the automotive electronics business Management Front, the intention is to promote more car electronics enterprises to buy, Samsung Electronics still use electronic vehicles as the company's development of new growth momentum. May 2010 Samsung Group will be the first car electronics, health, health care together as the future of the new cause, the early 2016 purchase and automotive electronics industry Harman, to Harman as the center in the network car and other smart car career to seek transformation. To this end, Samsung Electronics in talent acquisition, corporate mergers and technology development and other aspects are actively enhance competitiveness. Le Gold Group to LG electronic car with 0 components business Unit (VC) for the center of the Development of automotive electronics, by the vice president of Ben Jun, Zhao Chengjin personally to the overseers, the group's competitiveness from the group's subsidiaries vertically integrated. LG Electronics invests at least 400 billion won a year (about 370 million US dollars) in the automotive electronics sector, investing 544 billion won in 2017; At the end of 2016, VC Division staff of 4,607 people, the size of the 1th quarter of 2015 twice times (2,381 people). In August 2017, LG Electronics built a car electronics factory in Michigan, and purchased 0 components from Austria with a zkw of 1 trillion won. V-ens, a subsidiary of LG CNS in July 2013, took it as the VC business unit and began developing smart car projects such as car audio and video navigation (AVN), vehicle infotainment (infotainment), and cutting-edge driving support systems. LG Innotek in Mexico to set up the first car electronics factory, specializing in the production of electric vehicle batteries, automotive motors, car camera modules and other projects; Innotek Le Gold display (LG Display) Production vehicle display, LG Chemical (Chem) production of electric car batteries. In addition, LG U+ and Ssangyong Motor (Ssangyong Motor), LG Electronics and the Volkswagen (Volkswagen) Cooperation research and development technology. LG Electronic VC Division in 2017 years in the half to obtain 1.76 trillion won revenue, ready to challenge 2017 annual revenue of more than 3 trillion won. South Korea's securities industry said that the global auto manufacturers to invest in the development of electric vehicles, LG Electronic automotive electronics industry standards followed by the improvement, profit performance is also getting better. From the recent push of LG to buy and Austrian car electronics industry, the trend of 2018 years of automotive electronics business should be more growth. City regulator IC Insights forecast, the global automotive Electronic System market scale from 2016-2021 years will be 5.4% annual average growth. 2017 The overall automotive electronics market size of about 1.49 trillion U.S. dollars, accounting for about 9.1% of the global electronic products market, the industry believes that the proportion will increase to 9.8% by 2021. Hyundai Motor (Hyundai Motor) said that 2018 will be in South Korea launched a large variety of environmentally friendly car, will be Samsung and LG to expand the cause of the good time.

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