More than 50 games in 2014, 134 games in 2015, 328 games in 2016 and more than 500 games in 2017. The marathon race is blowing at an unprecedented rate in China with unrelenting spirit and sports content, making the marathon the urban crowd in China One of the representatives of high-quality lifestyle. On December 22, 2017, the release activities of the 2018 Beverly Wuxi Marathon with the theme of 'Sima for five years and' Glory for your fellow travelers' were held in Wuxi. The Little Swan and Wuxi Marathon Group Relevant leaders of the Committee attended the event, and as the Little Swan high-end brand Beverly endeavor to title sponsor, opened a new chapter in five years of Wuxi Marathon, but also opened a new pattern of high-end washing machine industry development.
Beverly 'amplifier' high quality of life should be born
As the Marathon was highly sought after in the domestic market, Beverly's 'Washing Machine', which was launched in mid-September this year, has generated a high-end boom in the washing machine market in the past two months or so Beverly 'Grand' at a price of nearly 20,000 yuan has become a leader in high-end washing machine products with thousands of sales.
Technological breakthroughs and product innovation can create a newborn needs, not to mention the current consumer consumer quality of life continues to improve the moment, washing one, washing and drying, health partition, etc. has become a washing machine product structure upgrade. Foley 'amplifier' is the high-quality life needs of the students.
Beverly 'amplifier' in the creative combination of Washing Machine drum mode and drum laundry mode to achieve '3kg pulsator + 12kg drum' that 15kg large capacity, but also have 8kg drying capacity, it is applied SIA speed inverter motor, cold water washing, i smart precision detergent delivery, independent balance damping system, and many other leading international technology.
Therefore, Beverly 'amplifier' with a series of innovative technology for consumer users high quality of life provides an effective solution, as soon as the market became the darling of the domestic high-end washing machine market, the rapid rise in terminal sales At that time, the Beverly brand was selected for the CCTV National Brand Program and the 'Grand' product won the top awards such as the Red Dot Award.
The beverly as Little Swan high-end series of brands, heritage 2017 Little Swan Wuxi marathon event, named in 2018 Wuxi marathon, is a kind of pursuit of the culture of sports events, is the marathon forge ahead and never give up the movement Connotation of once again enhance.
Wuxi marathon five-year history of self-transcendence
In 2014, the first marathon in Wuxi became the first full marathon in Jiangsu Province, when the scale of the project was ranked in the top three of all marathon events in China. In 2015, it became the first year of the Chinese marathon. The sport blossomed throughout the country. The first marathon of Wuxi Marathon to be held in the country for the first time again became the focus of the year.
Beverly nicknamed Lake last year, half a horse, so Wuxi City Marathon is to add a beautiful color, which is an excellent local business and city boutique sports culture an effective blend of 2017 Little Swan Wuxi Marathon The great success of the two sides to the cooperation of a new realm of 2017 all domestic marathon best male and female results are born in Little Swan Wuxi marathon.
Beverly and Little Swan, in the domestic washing machine market to achieve sustained pilot brand portfolio .As the same as the Little Swan and Wuxi Marathon process, after this year named lagoon half Ma, 2018 Beverly Wuxi Marathon was presented In front of everyone.
2018 Beverly Wuxi Marathon is the fifth year of the event, the continuous improvement and self-transcendence of the past four years, Wuxi Marathon ushered in a new chapter in tomorrow.As if the Wuxi Marathon in China Marathon is hailed as the most beautiful The same events, Beverly in 2018 will also lead the domestic washing machine market, a new high-end new pattern of development.
Interact with users to achieve the continuation of high quality value
At the very beginning of Beverly's launch, the layout for channel networks and retail outlets was in fact not fully implemented, and even then, remarkable market performance was achieved. In the past month Beaver Lee entered the GOME system on an existing basis and conducted a grand promotional campaign across the country and conducted a comprehensive distribution campaign at the TOP Club, an independent core commercial channel under the Midea Group. Commercial distribution has been greatly enhanced The sales area has further expanded, which will enrich the path of user interaction with Beverly 's products in future marketing.
Almost simultaneously with this, Beverly has also launched 'Private Enjoyment' events aimed at consumers who have already purchased and purchased high-end washing machine products, with tastings of innovative high-end lifestyle elements Way to embed Beverly 's' brand 'and product content; and to extend the high quality value of Beverly' s 'high end' with zero distance interaction with users.
Beverly 'big device' to meet the growing consumer consumer desire for a better life, and the marathon to meet people's self-challenge, perseverance highlighted the needs of the marriage Beverly and Wuxi marathon, is different The external form of high-end concept of life on the same platform a collision and blend.
It is reported that 2018 Beverly Wuxi Marathon will be held March 25 next year, this conference also announced the event information and the horse, half horse and mini marathon registration information. By then, runners can not only enjoy To the charm of the marathon, you can also enjoy the unique scenery of this historic southern city of Wuxi.Of course, for those who want to participate in this Beverly Wuxi marathon, you can also timely attention public: Little Swan washing machine and Little Swan Official Weibo: Wholehearted Little Swan, will have the opportunity to get Beavey provide straight through quota.