On December 21, 2017, with the gorgeous opening of a science and technology interactive video show of water and water, '2018 Beverly new series of three high-end Suning Tesco joint press conference' officially opened at the headquarters of Suning.
At the conference, with the theme of 'quality of life will not come', Midea Group's water heater division and Suning Tesco leaders and guests attended the event. Meanwhile, front-line media reporters from across the country gathered to witness the quality feast of high-end home appliances.
As the protagonist of the conference, Beverly officially unveiled the three new high-end AIR water heaters, G500E Pro water purifiers and S-gold water softeners, winning with its excellent net heat function, innovative design concept and perfect quality experience Unanimously enthusiastic attention of peers and the media.
Beverly three new high-end AIR electric water heater, G500E Pro water purifier, S-gold water softener.
Beverly new products debut Suning, the interpretation of the fine quality will not be
The conference arranged a wealth of programs to interpret the characteristics of each of the three new products.Among them, modern dance in Europe and the United States, dancers wearing natural cotton, noble silk, wool fiber, interpretation of the S- gold softener 'soft water such as gold' care and texture.In addition, live science and technology magic show, but also ignited the audience enthusiasm, the Beverly G500E Pro water purifier and Beverly AIR electric water heater debut to a new upsurge .
The three Beverly series of new high-end products exhibited at the show are designed by well-known European designers. As a result, their appearance is perfect for winning the same kind of product. The amber gold body is set in a minimalist style, giving the overall impression of the product quality Leap.
Not only the appearance of the audience attracted the guests deeply, but also in the functional design is the beauty of the United States gene, whether it is Beverly AIR electric water heater 780mm ultimate body, 720L large amount of water, using SP3 modified ceramic polymer and high-density stainless steel filter 'Titanium core', or Beverly G500E Pro water purifier pure technology to achieve the ultimate 3: 1 technology and the safety of non-silicon phosphorus crystal, and Beverly S-gold softener on the delicate clothing soft water care And the depth of skin care beauty care, from the details of the beauty of the product reflects the beauty of science and technology, the beauty of quality, and the conference's theme of 'quality of life, will not' echoes.
Zhou Yu (left), general manager of domestic marketing of the hot water division of the United States, and Wang Dong, president of Suning Tesco Kitchen & Bath Company
Suning US to deepen cooperation, win-win cooperation to create the industry benchmark
At the end of the conference, in order to reach the goal of new product sales in 2018, Midea Water Heater Division and Suning Tesco Kitchen & Bath Head Office conducted a total mobilization for both teams. As for the deepening cooperation of the product sales channels, both parties expressed their expectations, And signed a responsibility agreement on the spot.
The relevant person in charge of the United States Department of Water Heater, said the simple functional requirements have been difficult to meet the new era of consumer demand, Beverly three new high-end series of new products to meet the present 'quality of life first' mainstream consumer. The Suning easy The purchase is an extension and deepening of the long-term cooperation projects in the past. It is believed that under the efforts of both parties, Beverly's series of new products can make outstanding achievements in this blue ocean of high-end home appliances.
Analysis of the industry pointed out that the high-end appliance market is rising, to obtain a broad market, major home appliance companies are resorting to their means, the reason why the United States has always been able to maintain the leading position in the high-end market, not only from the product itself to work hard, To create a new high-end brand Beverly, while deepening sales channels, and Suning Tesco once again work together to further lay the high-end appliance market in the future pattern of its 'brand + product + channel' multi-pronged strategic layout will also set the industry The new benchmark.
