Wang Jianlin, chairman of Wanda Group, made a speech at the signing ceremony of the strategy of smart retail development and cooperation signed by Suning on the 19th.Wang Jianlin said that this is the second time for the Near East Platform. In recent years, China's retail industry has proposed Many new terms, such as Zhang Jindong put forward the 'smart retail', Ma proposed a 'new retail', Liu Qiang East proposed 'unbounded retail', 'now wait for Ma to mention what', Wang Jianlin ridicule, but in the end the essence of retail , No matter what front plus (attributive), and online shopping will never be able to replace the experiential consumption, Wanda in principle, the new store and the old consumer experience accounted for the proportion of not less than 60%, and strive to 34% of the experience of consumer spending up to 70 %.
Wang Jianlin also admitted that after entering the era of online shopping, the impact of consumer behavior on the business entity is still relatively large, resulting in some physical stores or even collapse phenomenon. There is still no real business entity, there is no investment value? In recent years, online giants have to look at the line expansion, it seems to see the value of the real business.