On December 8, Unicom Online Information Technology Co., Ltd. was listed in Beijing as the wholly-owned platform holding company set up by China Unicom in the field of consumer Internet. Unicom Online will work with its partners to provide video, music, reading, games, home internet And other five major areas for the breakthrough, to achieve the Unicom Group, provincial branches, bases, subsidiaries and the integrated services of our customers.
Lu Yimin, general manager of China Unicom, said the fundamental intention of establishing Unicom Online is to build a consumer internet ecosystem, enhance the ability of enterprise innovation, and explore the establishment of a new development model that is different from traditional business areas.
Listed on the ceremony, Zhong Tianhua, vice president of Alibaba Group, standing beside Lu Yi-min, he said Ali and Unicom will strengthen the exchange of resources and technology and pragmatic cooperation, innovation and emerging businesses, unique business, to provide users with a richer, More innovative content experience.
Alibaba is one of the strategic shareholders introduced by China Unicom and will also be deeply involved in the business transformation of China Unicom, said Li Xiangning, deputy director of MIIT's MIIT. "The establishment of Unicom Online is an important step toward Unicom's reform of mixed ownership. '
China Unicom as the first mixed-level pilot enterprises at the level of central SOEs undertakes the mission of exploring the road for hybrid ownership reform and accumulating experience.China Unicom chairman and party secretary Wang Xiaochu said recently that as of now, Workload has been completed 92%.
Bid farewell to 'a single dominant', the largest shareholder's equity dropped from 62% to 36.7%
For China Unicom, which is the time when the mix-and-reform project was under way, this is a four-month acceleration of marketization.
On August 21, China Unicom announced a plan to reform its 4G network through non-public issuance of no more than 9,037 million shares to strategic shareholders including Internet giants such as BATJ and raise no more than approximately RMB61,725 million , Building a 5G network and achieving breakthroughs in innovation business.
In September, China Unicom first start from the bloated institutions to start the reform, and fully start the implementation of the program to streamline the organization, the "downsizing and health" as China Unicom mixed reform program of internal supporting work.It is understood that the current Unicom from the past 27 departments Reduced to 18 departments, reduced by 33%.
Since October, the "marriage" effect of Internet shareholders has begun to emerge, and the first batch of cooperation projects between China Unicom and BATJ have taken place. It is worth noting that as a benchmark for restructuring, China Unicom has proposed a concept of "micro organization" Inspire the Group's 'double record' capabilities in the Internet age.
The move is similar to the 'platform' eco-business pioneer implemented by many Internet companies. It uses the Internet to manage the business, set up small business units within the business, and create business units as revenue and profit centers. Each Small operators have the opportunity to participate in the revenue and profit incremental part can be achieved while trying to use cloud computing, big data, Internet of Things, artificial intelligence, these new technologies to provide more accurate data and more Many market opportunities for development. "China Unicom headquarters to" China Economic Weekly "reporter introduced.
December 5, China Unicom (600 050) announced that the company issued non-public shares in the board of directors of Shanghai Branch of the Board of Directors completed registration and custody procedures in view of the results of non-public offering of shares, the company "Articles of Association" part of the provisions of After the revision and amendment, the registered capital of the company increased to 30.234 billion yuan and the total number of shares of the company was 30.234 billion.
This means Unicom mixed capital has entered the final stage of distribution.Xiaoxiao Chu recently revealed that at present, China Unicom 'mixed' work has basically ended, 'mixed' is the core of equity reform. 'The core of this change is the first A major shareholder's equity fell from 62% to 36.7%, no longer holds more than 51% of the shares.
The remaining shares, in addition to the circulation of shares and employee incentive shares, the strategic investors in this mixed process of ownership ratio reached 35.2% overall. 'We hope that the board structure has a relatively large change that allows private Accounting for a little more, to really allow large institutional investors have decision-making power, the right to speak, so that companies in the strategic, business management made few mistakes. '
'Cooperation is the mainstream relationship between carriers and Internet companies'
Industry generally expected, BATJ four Internet giants to enter, as soon as possible to the current three carriers 'report card' under the bottom of China Unicom to bring vitality. In fact, the new strategic investors have been with China Unicom to open a full range of Strategic cooperation model.
Since Unicom's mixed reform plan was launched in August of this year, China Unicom and Jingdong jointly launched the online sales activities of Unicom Broadband at Jingdong Mall. During the '11 October' period, the smart life experience stores jointly set up by both parties have been set up in Guangdong and Sichuan successively, Changed the inherent image of the traditional operator stores, triggering the industry's attention.
Jingdong people said that in the future, the two sides will carry out deep cooperation in various fields such as terminal cooperation, logistics cooperation and big data, and achieve business link upgrading in brand image, channel operation, key strategic item promotion, scene-based marketing and financial capability Optimized at the same time, the formation of mutual complement each other complementary advantages of the program for the implementation of China Unicom to provide a strong guarantee.
The cooperation between the two sides will boost the transformation of China Unicom's supply chain and enhance the user experience.China Unicom Marketing Personnel told China Economic Weekly reporter, with the fully self-owned products stationed in Unicom Unicom offline stores, will help China Unicom achieve 3C product category In addition, Jingdong as a virtual operator has a strong sales resources and capabilities, combined with Jingdong industry's leading self-built logistics advantages, which are for Unicom to provide a huge market expansion.
In fact, China Unicom has tasted the depth of cooperation with the sweetness of the Internet company.Union, after Unicom and Tencent launched King Card and Wang Card, six months increased by 20 million users.
Hualin, a senior partner at Xuhui Capital, which specializes in TMT, told China Economic Weekly reporter that in the mobile Internet era, cooperation has increasingly become the mainstream relationship between operators and Internet companies. "Operators provide Internet companies with infrastructure and Internet companies to invest and operate Business, in disguise has the right to operate the communications business, which in the past is unthinkable in the future can conduct in-depth communication business innovation, the strategic level will also have a greater imagination.
It is still a matter of time before an emergent central SOE and the four Internet giants can spark any sparks.In the present state of SOE reform and the profound transformation of the ICT industry, the current situation of China Unicom's mixed transformation is that for state-owned enterprises, the Internet industry and the telecommunications industry, It's a whole new beginning.