: The last question, pay attention to the field of domestic consumption.On Tuesday just passed the 'two twelve' Shopping Festival, I would like to ask what kind of characteristics of China's consumption during the festival?
'Peak': Since the beginning of November, some E-commerce enterprises have launched large-scale online promotions in succession, which have played an active role in promoting consumption upgrading and expanding domestic demand. Overall, the following features are mainly shown:
First, domestic expansion into the world, whether consumers, or participating consumers and sellers, have shown the global trend of "buy the world, sell the world." According to incomplete statistics, a total of more than 200 countries and regions Consumers and sellers participated in this year's online promotion.
Second, the trend of consumer upgrades obvious.High-end, smart products are favored, personalized, quality of consumer demand continues to release.According to a e-commerce data show that during the 'Twelve' period the price of more than 10,000 yuan in high-end color TV sales Volume increased more than three times, central air conditioning, smart refrigerators, etc. become a hot category.
Thirdly, technology and mode innovation are frequent, and the application of new technologies such as big data, artificial intelligence, virtual reality and smart logistics is more common, which greatly improves the efficiency of marketing, customer service and logistics, continuously innovates the marketing mode and enhances the consumer experience.
Fourthly, self-regulation of enterprises was further strengthened, and the awareness of integrity of e-commerce enterprises was continuously strengthened. 238 national e-commerce demonstration enterprises signed the "Commitment Letter of Integrity Operation of E-commerce Enterprises", and some enterprises signed the agreement of information sharing agreement of anti-speculation On the establishment of 'anti-speculation letter Union', a common commitment to crack down on speculation behavior.
We will continue to work with relevant departments to further increase the building of a social credit system in the field of e-commerce. We will continue to promote online consumption to enhance quality, promote innovation and standardize development.