Analyst: iPhone X initial sales disappointment | Super hard cycle

Since the release of the iPhone X, which has drawn much attention, many people think that Apple has achieved success. However, if it is unsuccessful, the number of sales of the iPhone X should be exactly the same.

Because of the tight supply of the early iPhone X, the performance of the aircraft through its first month of availability alone was not a testament to whether it was a successful product, but according to Cowen and Co analyst Karl Ackerman, iPhone X's early performance was not Well, he thinks investors are expecting too much on the iPhone X, and the true performance of the iPhone X is actually lower than initially expected.

Ackerman said that while both the iPhone X and the iPhone 8 are good models, they are not enough to fuel the supercycle, with Ackerman and Apple selling 79 million iPhones between September and October, up from a year ago 1000000. This increase in growth is not a sign of the super cycle coming.

Ackerman predicts that Apple will sell more iPhones in the first quarter of next year, with sales expected to reach 56 million units, albeit at a year-over-year increase but below the iPhone 6 peak.

Despite this, operators are optimistic about the sales of iPhone X. Some executives think iPhone X sales are expected to remain strong in 2018 as the iPhone X supply improves and users learn more about the phone from various sources.

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